---
title: "Competitor Intelligence and SEO Tool"
ocid: "ocds-h6vhtk-05ea32"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05ea32"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05ea32.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05ea32.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "MET OFFICE"
published: "2025-12-11"
---

# Competitor Intelligence and SEO Tool

Buyer: MET OFFICE  
Current stage: Award  
OCID: ocds-h6vhtk-05ea32

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05ea32)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05ea32.json)

## Summary

The Met Office, a central government public authority in the United Kingdom, has successfully completed a procurement process for a "Competitor Intelligence and SEO Tool". This process, concluded on 11th December 2025, is categorized under services in the industry of software package and information systems as well as internet services. The contract, directly awarded through a justified direct procurement method, is intended to maintain data consistency and support analysis of long-term trends. The contract period spans from 18th December 2025 to 17th December 2027, with the contract signed on 11th December 2025, positioning the procurement in the award and contract stage.

This procurement presents significant opportunities for businesses specializing in data analytics and SEO tools, specifically those capable of providing advanced analytics platforms. Large-scale enterprises with technical expertise in software and internet services stand to benefit from participating in similar future tenders. This contract highlights the demand for businesses providing solutions that support consistency in data analysis and performance reporting, thus fostering potential growth and collaboration with governmental bodies. Such opportunities, if leveraged, can help businesses expand their client base and gain reputation within the public sector market.

## Notice

Competitor Intelligence and SEO Tool maintain the consistency of measured data.

### Procurement Information

Justified to support consistency in data analysis across the years and facilitating the assessment of long-term trends and ensuring key data points are not missed in performance reporting against agreed metrics.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/082092-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Direct award |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Dec 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 27 Nov 2025 |
| Contract period | 18 Dec 2025 - 17 Dec 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £118,000 |
| Contracts value | £118,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MET OFFICE |
| Locality | EXETER |
| Post town | Exeter |
| Postcode | EX1 3PB |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK4 Devon |
| ITL 3 | TLK43 Devon CC |
| Local authority | Exeter |
| Electoral ward | Pinhoe |
| Westminster constituency | Exmouth and Exeter East |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SIMILARWEB |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support

### Codes

- 48000000 - Software package and information systems
- 72400000 - Internet services

## Release History

- 11 Dec 2025 at 14:57 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/082092-2025
- 28 Nov 2025 at 11:45 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/078028-2025
- 27 Nov 2025 at 14:03 - Award - UK5 - Transparency Notice - https://www.find-tender.service.gov.uk/Notice/077703-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/082092-2025
  11th December 2025 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/078028-2025
  28th November 2025 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/077703-2025
  27th November 2025 - Transparency notice on Find a Tender

## Notice URLs

- http://similarweb.com
- https://www.legislation.gov.uk/ukpga/2023/54/contents
- https://www.metoffice.gov.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05ea32. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05ea32.json.