---
title: "Mental Health and Wellbeing Social Marketing Campaign"
ocid: "ocds-h6vhtk-05fa24"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05fa24"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-05fa24.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-05fa24.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "NEWCASTLE CITY COUNCIL"
published: "2025-12-19"
---

# Mental Health and Wellbeing Social Marketing Campaign

Buyer: NEWCASTLE CITY COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-05fa24

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05fa24)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-05fa24.json)

## Summary

Newcastle City Council, a public authority within the sub-central government, has successfully completed a procurement process for a Mental Health and Wellbeing Social Marketing Campaign, commercially known as 'Be A Game Changer'. This tender falls under the community services industry category and is intended for the region of Newcastle Upon Tyne, UKC22. The procurement process was initiated as a direct award, below the threshold, without competition. Key dates include the contract signing on 28th November 2025, with the project span running until 31st August 2026, and an optional extension until August 2027. The Newcastle United Foundation, a supplier identified as a small and medium-sized enterprise, has been awarded the contract, which became active with a gross value of £50,000.

This procurement offers opportunities for businesses involved in community health services or social marketing campaigns, particularly those focused on mental health and wellbeing initiatives. Businesses similar to the Newcastle United Foundation, which are small to medium-sized enterprises keen on contributing to social welfare projects, would find alignment in such tenders. The direct award process indicated a streamlined engagement, providing potential for businesses to establish or expand their standing in public sector collaborations within the community services domain.

## Notice

Commercially known as 'Be A Game Changer'. Services in support of Mental Health.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/084810-2025 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 19 Dec 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 28 Nov 2025 |
| Contract period | 28 Nov 2025 - 31 Aug 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £50,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NEWCASTLE CITY COUNCIL |
| Locality | NEWCASTLE UPON TYNE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 8QH |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | NEWCASTLE UNITED FOUNDATION |

## CPV Codes

### Divisions

- 85 - Health and social work services

### Codes

- 85322000 - Community action programme
- 85323000 - Community health services

## Release History

- 19 Dec 2025 at 11:34 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/084810-2025

## Documents

- https://www.find-tender.service.gov.uk/Notice/084810-2025
  19th December 2025 - Contract details notice on Find a Tender

## Notice URLs

- https://www.legislation.gov.uk/ukpga/2023/54/contents
- https://www.newcastle.gov.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-05fa24. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-05fa24.json.