--- title: "Geodemographic Segmentation tools" ocid: "ocds-h6vhtk-065d63" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-065d63" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-065d63.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-065d63.json" source: "Find A Tender Service" current_stage: "Planning" buyer: "MANCHESTER CITY COUNCIL" published: "2026-02-26" --- # Geodemographic Segmentation tools Buyer: MANCHESTER CITY COUNCIL Current stage: Planning OCID: ocds-h6vhtk-065d63 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-065d63) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-065d63.json) ## Summary Manchester City Council is currently in the planning stage of a procurement process for geodemographic segmentation tools, essential for analysis and service planning across multiple departments, including Public Health and Communications. The procurement is focused on assessing the capabilities available in the market, and aims to gather insights through a preliminary market engagement exercise, not a call for competition. Interested parties must register on the e-business portal, "the Chest", and can demonstrate their solutions between March and April 2026. The engagement deadline is slated for 13th March 2026. This initiative falls under IT services, with a contract period expected to last from May 2026 to April 2029, located in Manchester, UKD33. Participating in this market engagement presents a substantial opportunity for businesses specialising in IT services, including consulting, software development, and data integration. Enterprises focusing on demographic analysis and segmentation solutions, data quality improvement, and advanced integration options are particularly well-positioned to benefit from this tender. This engagement is an advantageous platform to showcase innovative solutions to address public sector needs, potentially influencing future procurement decisions by Manchester City Council, and enabling further business growth through strategic partnerships in the public sector. ## Notice Manchester City Council currently uses a geodemographic segmentation tool to support analysis, insight, and service planning across multiple departments, including Performance, Research & Intelligence (PRI), Public Health, and Communications. Segmentation data is used to: * Produce demographic and behavioural profiles for localities * Identify vulnerable or priority household types * Support targeted interventions, outreach and communication planning * Provide insight into groups that may be under-represented in administrative datasets * Support work related to deprivation, cost-of-living impact analysis, inequalities, health needs assessments and digital inclusion * Inform strategic planning through ward-level and locality-level profiling The Council is exploring the market to understand current products, functionality, data quality, integration options and licensing models, to help shape future procurement activity. ### Planning Information The Council is using the e-business portal known as the Chest. Applicants will need to register their details at the following link www.the-chest.org.uk . Once registered, applicants will be emailed a log-in and password which will allow them to gain access to the documentation relating to this Preliminary Market Engagement. Manchester City Council is conducting a preliminary market engagement exercise to assess the capability of the geodemographic segmentation marketplace. The exercise will assist the Council gather insights in advance of a potential future procurement. Please note this is not a call for competition and Manchester City Council reserves the right not to proceed to procurement. We would like to invite you to attend a session between March-April 2026 where you can demonstrate your geodemographic segmentation solution. Please let us know of your intention to be included in the demonstrations by completing and submitting the 'Preliminary Market Engagement Questionnaire - Geodemographic Solutions' doc via the E-Procurement platform, CHEST. A briefing note outlining the demonstrations (and dates planned to undertake these) is provided below. Companies that have registered will also be required to submit a brief questionnaire, enabling the council to understand your capability in this space. This will be used for information purposes only. https://procontract.due-north.com/Advert?advertId=22a73056-2713-f111-813c-005056b64545&p=e0cc5631-4690-e511-80fb-000c29c9ba21 ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/017528-2026 | | Notice type | UK2 - Preliminary Market Engagement Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 26 Feb 2026 | | Submission deadline | Not specified | | Future notice date | 13 Mar 2026 | | Award date | Not specified | | Contract period | 30 Apr 2026 - 30 Apr 2029 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £50,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planning | | Lots status | Planning | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | MANCHESTER CITY COUNCIL | | Locality | MANCHESTER | | Post town | Manchester | | Postcode | M60 2LA | | Country | England | | ITL 1 | TLD North West (England) | | ITL 2 | TLD3 Greater Manchester | | ITL 3 | TLD33 Manchester | | Local authority | Manchester | | Electoral ward | Piccadilly | | Westminster constituency | Manchester Central | | Delivery location | TLD33 Manchester | ## CPV Codes ### Divisions - 72 - IT services: consulting, software development, Internet and support ### Codes - 72000000 - IT services: consulting, software development, Internet and support ## Release History - 26 Feb 2026 at 15:55 - PlanningUpdate - UK2 - Preliminary Market Engagement Notice - https://www.find-tender.service.gov.uk/Notice/017528-2026 - 26 Feb 2026 at 15:43 - Planning - UK2 - Preliminary Market Engagement Notice - https://www.find-tender.service.gov.uk/Notice/017509-2026 ## Documents - https://www.find-tender.service.gov.uk/Notice/017528-2026 26th February 2026 - Preliminary market engagement notice on Find a Tender - https://www.find-tender.service.gov.uk/Notice/017509-2026 26th February 2026 - Preliminary market engagement notice on Find a Tender ## Notice URLs - https://procontract.due-north.com/Advert?advertId=22a73056-2713-f111-813c-005056b64545&p=e0cc5631-4690-e511-80fb-000c29c9ba21 - https://www.legislation.gov.uk/ukpga/2023/54/contents - https://www.manchester.gov.uk/ ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-065d63. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-065d63.json.