---
title: "Welcome to Fife Marketing Campaign"
ocid: "ocds-h6vhtk-06600c"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06600c"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06600c.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06600c.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "FIFE COUNCIL"
published: "2026-06-05"
---

# Welcome to Fife Marketing Campaign

Buyer: FIFE COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-06600c

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## Summary

The public procurement process led by Fife Council for the "Welcome to Fife Marketing Campaign" is a completed service award aiming to enhance Fife as a visitor destination through an integrated marketing strategy. The procurement falls under the industry category of marketing services, with a CPV code of 79342000, and was fulfilled via an open procedure. Located in Glenrothes, the council sought a contractor to increase visitor traffic to the regional website and ultimately to Fife itself. The contract, valued at £332,000, was awarded on 3rd June 2026. Interested parties were able to submit bids electronically up until 1st April 2026.

This tender presents business growth opportunities, particularly for companies specialising in marketing services with the creativity and capability to enhance regional branding and tourism. Small to medium-sized enterprises, such as ALT from Glasgow, who possess innovative marketing strategies and have experience in raising brand awareness effectively, would find this type of contract appealing. The open nature of the procurement method ensures a fair opportunity for all qualified marketing service providers, especially those with expertise in direct marketing and advertising campaigns. Moreover, as the option exists for additional contract purchases, businesses with a flexible and adaptable approach may benefit further from ongoing collaboration with Fife Council.

## Notice

Fife Council required to appoint a Contractor with the capability, expertise and creativity to develop and deliver an integrated marketing campaign under the Welcome to Fife brand, to raise awareness of Fife as a visitor destination, increase traffic to the Welcome to Fife website, and to ultimately increase visitor numbers to Fife.

### Lot Information

Lot 1

Fife Council required to appoint a Contractor with the capability, expertise and creativity to develop and deliver an integrated marketing campaign under the Welcome to Fife brand, to raise awareness of Fife as a visitor destination, increase traffic to the Welcome to Fife website, and to ultimately increase visitor numbers to Fife.

Options: Fife Council may require additional purchases under this contract which have not been specifically detailed in the "specification" however any additional purchases will be in full accordance with the requirements of Regulation 72 of the Public Contract (Scotland) Regulations 2015

Renewal: The agreement can be extended for a maximum total period of an additional 24 months.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/053480-2026 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 5 Jun 2026 |
| Submission deadline | 1 Apr 2026 |
| Future notice date | Not specified |
| Award date | 2 Jun 2026 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £340,000 |
| Lots value | £340,000 |
| Awards value | Not specified |
| Contracts value | £332,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | FIFE COUNCIL |
| Locality | GLENROTHES |
| Post town | Kirkcaldy |
| Postcode | KY7 5LT |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM0 Eastern Scotland |
| ITL 3 | TLM01 Clackmannanshire and Fife |
| Local authority | Fife |
| Electoral ward | Glenrothes Central and Thornton |
| Westminster constituency | Glenrothes and Mid Fife |
| Delivery location | TLM72 Clackmannanshire and Fife |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ALT |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services
- 79342100 - Direct marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 5 Jun 2026 at 14:57 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/053480-2026
- 2 Mar 2026 at 16:00 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/018604-2026

## Notice URLs

- http://www.fife.gov.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000824956
- https://www.publiccontractsscotland.gov.uk/
- https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00187

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06600c. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06600c.json.