---
title: "UKOM accredited measurement data"
ocid: "ocds-h6vhtk-066d93"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-066d93"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-066d93.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-066d93.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "OFCOM"
published: "2026-03-18"
---

# UKOM accredited measurement data

Buyer: OFCOM  
Current stage: Award  
OCID: ocds-h6vhtk-066d93

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-066d93)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-066d93.json)

## Summary

The procurement process pertains to the acquisition of UKOM accredited measurement data to assess UK online activity for individuals aged 15 and above, with coverage from 1st April 2026 to 31st March 2030. The buyer is Ofcom, a public authority operating as a sub-central government entity located at Riverside House, Southwark Bridge Road, London. The contract has been awarded to Ipsos MORI UK Ltd, a large-scale supplier also located in London, with the award notice published on 18th March 2026. The procurement method was a direct award, with Ofcom contracting Ipsos as the accredited supplier of the UK online audience measurement service. The contract is valued at £274,496.83 gross, and the standstill period concludes on 27th March 2026, pending the signature anticipated by 1st April 2026.

The tender's direct award path, underpinned by Ipsos MORI’s proprietary intellectual property rights relating to UKOM accreditation, presents substantial opportunities for businesses specialising in market research services. Companies capable of delivering comprehensive online activity analyses can consider positioning themselves for future collaboration or subcontracting arrangements under this framework. Given its approval by UKOM, the contract reflects a targeted opportunity for firms innovating in digital measurement technologies and analytical services, positioning them to contribute further insights into online behavioural metrics. This specialised sector engagement facilitates strategic partnerships aligned with digital platform analytics and audience insights, fostering business growth within the UK and beyond.

## Notice

Provision of UKOM accredited measurement of UK online activity for those aged 15+. Period of coverage is from 01 April 2026 until 31 March 2030.

### Procurement Information

UKOM (UK Online Measurement) accredits a single supplier with the contract for supplying the UK's online audience measurement service. Ipsos is the current accredited supplier.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/024619-2026 |
| Notice type | UK6 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Direct award |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Mar 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 18 Mar 2026 |
| Contract period | 31 Mar 2026 - 31 Mar 2030 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £228,747 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Pending |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | OFCOM |
| Locality | LONDON |
| Post town | South East London |
| Postcode | SE1 9HA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI44 Lewisham and Southwark |
| Local authority | Southwark |
| Electoral ward | Borough & Bankside |
| Westminster constituency | Bermondsey and Old Southwark |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IPSOS MORI |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 18 Mar 2026 at 13:36 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/024619-2026
- 18 Mar 2026 at 13:27 - Award - UK5 - Transparency Notice - https://www.find-tender.service.gov.uk/Notice/024603-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/024619-2026
  18th March 2026 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/024603-2026
  18th March 2026 - Transparency notice on Find a Tender

## Notice URLs

- http://www.ofcom.org.uk
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-066d93. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-066d93.json.