---
title: "Customer Segmentation Consultancy Support"
ocid: "ocds-h6vhtk-066efd"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-066efd"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-066efd.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-066efd.json"
source: "Find A Tender Service"
current_stage: "Planning"
buyer: "CITIZEN HOUSING GROUP LTD"
published: "2026-03-19"
---

# Customer Segmentation Consultancy Support

Buyer: CITIZEN HOUSING GROUP LTD  
Current stage: Planning  
OCID: ocds-h6vhtk-066efd

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-066efd.json)

## Summary

This procurement process, initiated by Citizen Housing Group Ltd in Birmingham, invites organisations to engage in developing customer segmentation consultancy support. The buyer specialises in managing homes across Coventry and Birmingham, aiming to refine customer relationship management through tailored communication and service delivery. The process is currently in the planning stage, with an engagement deadline set for 1st April 2026. The consultancy services are expected to commence on 25th May 2026 and extend to 24th July 2026, with potential renewal opportunities. This opportunity falls under business analysis and project management consultancy services within the United Kingdom.

This tender presents growth prospects for consultancies with robust expertise in delivering segmentation projects within the social housing sector. Organisations possessing a proven track record, comprehensive knowledge of social housing operations, and a skilled team are encouraged to express their interest. Small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) will find this project particularly well-suited given its concession procurement method. The involvement in shaping Citizen's strategic ambitions through innovative data and technology-driven solutions assures substantial business development benefits for participating consultancies.

## Notice

Citizen is a major housing provider in the West Midlands, managing 30,000 homes across Coventry, Birmingham, and surrounding rural areas. Our customers live in a wide range of homes, from family houses to high rise apartments, supported housing, and schemes for older people. While most customers rent, we also support many shared owners and leaseholders. Our purpose is to provide homes that act as a foundation for life, and we are continuing to transform our services to better meet customer needs. Our new Business Strategy (2026-2030) sets out two key ambitions: * to deliver services shaped by customers that feel personal and exceed expectations, and; * to use data and technology to provide more proactive services and faster outcomes. Although we hold extensive information about our customers and homes, we want to strengthen how we use this insight to understand our customers more deeply and tailor communication, engagement, and service delivery. We are therefore seeking to engage with organisations that can support us in developing a customer segmentation model or approach that is right for Citizen and aligned with our strategic ambitions. We want to explore market capability, understand available methodologies, and inform a potential future procurement process. Proposals will subsequently be invited from consultancy practices who can demonstrate: * A proven track record in delivering similar segmentation projects * Extensive knowledge of social housing operations, and customer bases * Dedicated team, with the skills and experience required for the services. Interested parties are invited to respond to this engagement notice by indicating their intention, capacity and capability to participate in future procurement processes, by emailing Callum.Swingler@citizenhousing.org.uk Any questions or comments regarding the requirement can also be raised through the above email address. Once the engagement period has ended, Citizen will invite suitable consultancies to participate in a further procurement process.

### Planning Information

Interested parties are invited to respond to this engagement notice by indicating their intention, capacity and capability to participate in future procurement processes, by emailing Callum.Swingler@citizenhousing.org.uk 
Any questions or comments regarding the requirement can also be raised through the above email address. 
Once the engagement period has ended, Citizen will invite suitable consultancies to participate in a further procurement process.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/025208-2026 |
| Notice type | UK2 - Preliminary Market Engagement Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Not specified |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Planning |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 19 Mar 2026 |
| Submission deadline | Not specified |
| Future notice date | 1 Apr 2026 |
| Award date | Not specified |
| Contract period | 24 May 2026 - 24 Jul 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £40,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Planning |
| Lots status | Planning |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CITIZEN HOUSING GROUP LTD |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B37 7YN |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG32 Solihull |
| Local authority | Solihull |
| Electoral ward | Bickenhill |
| Westminster constituency | Meriden and Solihull East |
| Delivery location | TLG West Midlands (England) |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72221000 - Business analysis consultancy services
- 72224000 - Project management consultancy services

## Release History

- 19 Mar 2026 at 13:57 - Planning - UK2 - Preliminary Market Engagement Notice - https://www.find-tender.service.gov.uk/Notice/025208-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/025208-2026
  19th March 2026 - Preliminary market engagement notice on Find a Tender

## Notice URLs

- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-066efd. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-066efd.json.