---
title: "RBGKEW1532 - Brand Positioning and Activation"
ocid: "ocds-h6vhtk-0677aa"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0677aa"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0677aa.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0677aa.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "BOARD OF TRUSTEES OF THE ROYAL BOTANIC GARDENS KEW"
published: "2026-03-30"
---

# RBGKEW1532 - Brand Positioning and Activation

Buyer: BOARD OF TRUSTEES OF THE ROYAL BOTANIC GARDENS KEW  
Current stage: Award  
OCID: ocds-h6vhtk-0677aa

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0677aa)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0677aa.json)

## Summary

The procurement process, initiated by the Board of Trustees of the Royal Botanic Gardens Kew, involved a contract for "RBGKEW1532 - Brand Positioning and Activation". This contract falls under the industry category of services, specifically patent and copyright consultancy services. The contract has been awarded to United Us Limited and is set to commence on 2nd April 2026, with completion by 1st April 2027. The procurement went through a limited competition method, denoted as 'Below threshold RfQ', and has progressed beyond the award stage. Activities related to this procurement are based out of the United Kingdom, with sites spread across various regions, including UKC, UKD, and others.

This tender presents significant growth opportunities for businesses specialising in brand consultancy, positioning, and creative activation. Companies in the SME sector, particularly those with expertise in providing consultancy services for patents and copyrights, are well-suited to engage in such contracts. The collaboration with a prominent institution like Royal Botanic Gardens Kew, through an agreement valued at £60,000 gross, underscores the potential for firms to enhance their portfolio and client base, leading to sustained business growth.

## Notice

Brand consultancy, brand positioning, copywriting and visuals for ongoing activation Route to Market: Below threshold RfQ

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/029022-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Below threshold - limited competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 30 Mar 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 18 Mar 2026 |
| Contract period | 1 Apr 2026 - 1 Apr 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £50,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BOARD OF TRUSTEES OF THE ROYAL BOTANIC GARDENS KEW |
| Locality | KEW GREEN |
| Post town | Twickenham |
| Postcode | TW9 3AE |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI7 Outer London - West and North West |
| ITL 3 | TLI75 Hounslow and Richmond upon Thames |
| Local authority | Richmond upon Thames |
| Electoral ward | Kew |
| Westminster constituency | Richmond Park |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | UNITED US |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79120000 - Patent and copyright consultancy services

## Release History

- 30 Mar 2026 at 11:00 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/029022-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/029022-2026
  30th March 2026 - Contract details notice on Find a Tender

## Notice URLs

- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0677aa. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0677aa.json.