---
title: "FIRST BUS SERVICES MARKETING AND FREE TRAVEL OFFERS - SERVICE CHANGES APRIL 2026"
ocid: "ocds-h6vhtk-0686aa"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0686aa"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-0686aa.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-0686aa.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "NORTH SOMERSET COUNCIL"
published: "2026-04-20"
---

# FIRST BUS SERVICES MARKETING AND FREE TRAVEL OFFERS - SERVICE CHANGES APRIL 2026

Buyer: NORTH SOMERSET COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-0686aa

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0686aa)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-0686aa.json)

## Summary

North Somerset Council has completed a public procurement process titled "First Bus Services Marketing and Free Travel Offers - Service Changes April 2026," aimed at increasing bus patronage by boosting awareness and confidence around new service changes. This procurement, classified under the industry category of advertising services and performed in the South West region of England (UKK12), was conducted using a direct procurement method, below threshold, without competition. The contract commenced on 7th April 2026 and is set to run until 1st October 2026, with an option for renewal until 1st April 2027. Details were published on 20th April 2026, and the contract, valued at £94,800, was awarded to FIRST WEST OF ENGLAND LIMITED.

This tender offers significant growth opportunities for companies within the advertising and marketing sector, especially those capable of enhancing public awareness and engagement. Large-scale businesses with expertise in delivering effective marketing campaigns, particularly those familiar with the transport industry, would be well-suited to compete in future opportunities of this nature. The involvement of FIRST WEST OF ENGLAND LIMITED in this contract highlights the type of supplier North Somerset Council seeks for their initiatives, providing a benchmark for other organisations looking to participate in similar procurement processes.

## Notice

The overall aim of this programme of campaign activity is to contribute to increased bus patronage in North Somerset by raising awareness and confidence of the service changes taking place.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/035770-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Apr 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 27 Mar 2026 |
| Contract period | 6 Apr 2026 - 1 Oct 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £94,800 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NORTH SOMERSET COUNCIL |
| Locality | WESTON-SUPER-MARE, NORTH SOMERSET |
| Post town | Bristol |
| Postcode | BS23 1UJ |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK6 North Somerset, Somerset and Dorset |
| ITL 3 | TLK61 North Somerset |
| Local authority | North Somerset |
| Electoral ward | Weston-super-Mare Central |
| Westminster constituency | Weston-super-Mare |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | FIRST WEST OF ENGLAND |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 20 Apr 2026 at 14:48 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/035770-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/035770-2026
  20th April 2026 - Contract details notice on Find a Tender

## Notice URLs

- http://firstbus.co.uk
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-0686aa. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-0686aa.json.