---
title: "C0158 - Athlete & Team Engagement - Glasgow Commonwealth Games 2026 & European Athletics Championships Birmingham 2026"
ocid: "ocds-h6vhtk-06a22f"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06a22f"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06a22f.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06a22f.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "THE NATIONAL LOTTERY COMMUNITY FUND"
published: "2026-05-22"
---

# C0158 - Athlete & Team Engagement - Glasgow Commonwealth Games 2026 & European Athletics Championships Birmingham 2026

Buyer: THE NATIONAL LOTTERY COMMUNITY FUND  
Current stage: Award  
OCID: ocds-h6vhtk-06a22f

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06a22f)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-06a22f.json)

## Summary

The National Lottery Community Fund is overseeing a procurement process titled "C0158 - Athlete & Team Engagement," which pertains to the Glasgow Commonwealth Games 2026 and the European Athletics Championships in Birmingham 2026. This contract focuses on public relations and media engagement services, highlighting the benefits of National Lottery funding. The procurement is classified under services in the public relations sector and involves a direct procurement method executed below threshold without competition. The award was completed and signed with the supplier, BEAT MEDIA GROUP LIMITED, on 28th April 2026, with services being delivered across the United Kingdom from 1st May 2026 to 30th September 2026. The contracting authority operates from Birmingham, West Midlands.

This tender presents an opportunity for businesses specialising in public relations and media content creation, particularly those experienced in sports event coverage and storytelling through various media channels. Suitable for creative agencies and media groups with the capability to engage athletes and produce compelling content, it offers a platform to showcase and expand expertise in audience engagement strategies. Businesses that focus on amplifying the visibility of sports events and effectively utilising National Lottery sponsorship can leverage this occasion to build long-term relationships with national sports teams and event organisers.

## Notice

Contract for the delivery of the athlete and team engagement component of Glasgow 2026 Commonwealth Games (23 July - 2 August 2026) and the European Athletics Championships in Birmingham (10-16 August). * Athlete engagement and unique access to athletes, teams and venues for social media content creation for Team England, Scotland, Wales and Northern Ireland * Media training for communications teams/team leaders/ CEOs & chairs across all home nations to ensure acknowledgement of National Lottery funding is front of mind during all media opportunities * Content syndication to relevant local and national media across the UK * End-to-end content production, amplification and syndication strategy for the XXIII Commonwealth Games, Glasgow and the European Championships storytelling of how National Lottery funding has benefited teams, athletes and sports.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/048248-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 22 May 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 27 Apr 2026 |
| Contract period | 30 Apr 2026 - 30 Sep 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £166,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE NATIONAL LOTTERY COMMUNITY FUND |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B15 1TR |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Edgbaston |
| Westminster constituency | Birmingham Edgbaston |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BEAT MEDIA GROUP |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79416000 - Public relations services

## Release History

- 22 May 2026 at 15:41 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/048248-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/048248-2026
  22nd May 2026 - Contract details notice on Find a Tender

## Notice URLs

- http://www.beatmediagroup.co.uk
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06a22f. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06a22f.json.