---
title: "CPH160 Framework Agreement for the Provision of Public Health Behavioural Change Marketing"
ocid: "ocds-h6vhtk-06b532"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06b532"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06b532.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06b532.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "DERBYSHIRE COUNTY COUNCIL"
published: "2026-06-15"
---

# CPH160 Framework Agreement for the Provision of Public Health Behavioural Change Marketing

Buyer: DERBYSHIRE COUNTY COUNCIL  
Current stage: Tender  
OCID: ocds-h6vhtk-06b532

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## Summary

Derbyshire County Council is seeking to establish a Framework Agreement for the Provision of Public Health Behavioural Change Marketing, located in the UK region of UKF1, specifically Matlock, United Kingdom. The procurement is currently at the tender stage with a submission deadline of 10th July 2026 at 11:00 AM. The agreement will commence on 1st December 2026 and run for two years, with potential extensions for two additional twelve-month periods, reaching a total length of up to four years. With a procurement method defined as an open procedure, this service-based contract falls under the industry categories of advertising, marketing, public relations, and health services, with an estimated total value of £2,500,000 excluding VAT.

This tender presents a valuable opportunity for businesses specializing in behavioural change marketing services, including campaign development and delivery, audience segmentation, and media planning. SMEs and voluntary, community and social enterprises (VCSEs) are particularly suitable as the framework will be awarded to a single provider capable of using evidence-based approaches to support the Council's public health priorities. The Framework requires robust capabilities in business intelligence and customer insight to develop campaigns tailored to specific objectives, aligning with Derbyshire County Council's strategic goals in public health. The arrangement promises direct awards for call-off contracts without reopening competition, ensuring consistent engagement over the framework's duration, with performance assessed through agreed KPIs and service levels.

## Notice

This procurement is a re-procurement following the termination of a previous process, under FTS Notice 2026/S 000-056169, which has been concluded and formally notified. The Council seeks to appoint a Single Provider under a Framework Agreement for comprehensive marketing campaign services that achieve measurable, sustained behaviour change supporting the Council's Public Health priorities. Under this Framework Agreement, the Council shall issue individual Call-Offs (work packages) for specific behaviour-change marketing requirements, the appointed Provider shall be responsible for using business intelligence, customer insight, evidence-based approaches and established behavioural change models to create the right assets that the Council can use through existing channels and networks, tailored to the work packages objectives. The framework agreement will commence on 01 December 2026 for a period of two years to 30 November 2028, with the option to extend for two (2) additional twelve (12) month extension periods (2+1+1). The total framework term will be a maximum of 4 years. There will be a mobilisation period from the 19th October to the 30 November 2026. The estimated total contract value of PS2,500,000 (excluding VAT) represents the maximum aggregate value across all Call-Off Contracts over the full term (including extensions). Prospective tenderers should note that this contract may be affected by Local Government Reorganisation (LGR). In accordance with Schedule 8 of the Procurement Act 2023, this contract may be novated to a successor council or otherwise modified to reflect the requirements of any new council arrangements arising from LGR. The exact nature of any modification or novation cannot be determined at this time, but such changes will be managed under both the Procurement Act 2023 and the contractual provisions.

### Lot Information

Lot 1

Renewal: Initial contract term is for up to two years from 01 December 2026 and will run until 30 November 2028, with the option to extend for a further two 12 months. The total contract term will be up to a maximum of 4 years.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/056278-2026 |
| Notice type | UK4 - Tender Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 15 Jun 2026 |
| Submission deadline | 10 Jul 2026 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Dec 2026 - 30 Nov 2028 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,500,000 |
| Lots value | £2,500,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DERBYSHIRE COUNTY COUNCIL |
| Locality | MATLOCK |
| Post town | Derby |
| Postcode | DE4 3AG |
| Country | England |
| ITL 1 | TLF East Midlands (England) |
| ITL 2 | TLF1 Derbyshire and Nottinghamshire |
| ITL 3 | TLF13 South and West Derbyshire |
| Local authority | Derbyshire Dales |
| Electoral ward | Matlock West |
| Westminster constituency | Derbyshire Dales |
| Delivery location | TLF1 Derbyshire and Nottinghamshire |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security
- 85 - Health and social work services

### Codes

- 79340000 - Advertising and marketing services
- 79416000 - Public relations services
- 85100000 - Health services

## Release History

- 15 Jun 2026 at 14:15 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/056278-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/056278-2026
  15th June 2026 - Tender notice on Find a Tender

## Notice URLs

- https://procontract.due-north.com/Advert?advertId=c8906071-b365-f111-813c-005056b64545&fromProjectDashboard=True
- https://www.derbyshire.gov.uk/home.aspx
- https://www.eastmidstenders.org
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06b532. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06b532.json.