---
title: "Swansea Bay Out of Home (Cinema only) and Video on Demand Campaign 2026/27"
ocid: "ocds-h6vhtk-06bcff"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06bcff"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06bcff.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06bcff.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "CITY & COUNTY OF SWANSEA"
published: "2026-06-25"
---

# Swansea Bay Out of Home (Cinema only) and Video on Demand Campaign 2026/27

Buyer: CITY & COUNTY OF SWANSEA  
Current stage: Tender  
OCID: ocds-h6vhtk-06bcff

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## Summary

The City & County of Swansea is conducting an open procurement process titled "Swansea Bay Out of Home (Cinema only) and Video on Demand Campaign 2026/27," falling under the advertising campaign services category. The focus is on promoting Swansea Bay as a cultural tourism destination in line with Visit Wales' 'Hwyl' Campaign. The tender, managed by this sub-central public authority, is governed by Welsh devolved regulations and is set in Swansea, UK, within legal structures outlined in the UK's 2023 public procurement legislation. The procurement process is at the tender stage, and interested parties must submit their applications through an open competition, with details available online. The tender period will conclude on 21st July 2026, while enquiries can be made until 15th July 2026, for a contract running from 30th July 2026 to 31st March 2027.

This procurement provides a valuable opportunity for growth-oriented businesses, especially those skilled in advertising campaign services. The tender invites organisations with capabilities in quality-driven areas such as creative campaign planning and execution, as it emphasises quality criteria alongside pricing. Small and medium-sized enterprises (SMEs) and voluntary, community and social enterprises (VCSEs) are particularly encouraged to engage, benefiting from the inclusive procurement process, which values previous experience, creativity, and comprehensive campaign strategies. With its focus on cultural tourism around key events such as the British Art Show 10, businesses with innovative approaches to boosting tourism and cultural activities in Swansea would find this tender a promising avenue for expansion and engagement.

## Notice

There are two key strands to this year's campaign as outlined below: The 2026/27 campaign will continue to promote Swansea Bay as a visitor's 'Happy Place' and also linking in with Visit Wales' 'Hwyl' Campaign. This campaign will continue to exclusively feature VSB Partners, which can all be found on our website. A new Cultural Tourism Campaign which initially launched in 2024 aims to promote the area as a vibrant destination for cultural experiences and live entertainment. As Swansea will be host to the British Art Show 10 (BAS10) in February 2027, culture remains a key strand the campaign

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/059812-2026 |
| Notice type | UK4 - Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 Jun 2026 |
| Submission deadline | 21 Jul 2026 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 29 Jul 2026 - 31 Mar 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £35,000 |
| Lots value | £35,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CITY & COUNTY OF SWANSEA |
| Locality | SWANSEA |
| Post town | Swansea |
| Postcode | SA1 3SN |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL4 Mid and South West Wales |
| ITL 3 | TLL43 Swansea |
| Local authority | Swansea |
| Electoral ward | Waterfront |
| Westminster constituency | Swansea West |
| Delivery location | TLL18 Swansea |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341400 - Advertising campaign services

## Release History

- 25 Jun 2026 at 11:19 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/059812-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/059812-2026
  25th June 2026 - Tender notice on Find a Tender

## Notice URLs

- http://www.swansea.gov.uk/dobusiness
- https://etenderwales.ukp.app.jaggaer.com/
- https://etenderwales.ukp.app.jaggaer.com/itt_125558https://etenderwales.ukp.app.jaggaer.com/go/02435514019EFE7C8E47
- https://etenderwales.ukp.app.jaggaer.com/go/02435514019EFE7C8E47
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06bcff. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06bcff.json.