---
title: "EAST SUFFOLK DESTINATION BRAND POSITIONING REVIEW AND MARKETING STRATEGY DEVELOPMENT Lot 1, 3 and 4"
ocid: "ocds-h6vhtk-06c4d2"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06c4d2"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06c4d2.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06c4d2.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "EAST SUFFOLK COUNCIL"
published: "2026-07-07"
---

# EAST SUFFOLK DESTINATION BRAND POSITIONING REVIEW AND MARKETING STRATEGY DEVELOPMENT Lot 1, 3 and 4

Buyer: EAST SUFFOLK COUNCIL  
Current stage: Award  
OCID: ocds-h6vhtk-06c4d2

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## Summary

The procurement process for the "EAST SUFFOLK DESTINATION BRAND POSITIONING REVIEW AND MARKETING STRATEGY DEVELOPMENT" has been completed by East Suffolk Council, a sub-central public authority in the UK. The tender, initiated through a limited competition procurement method, involved a strategic marketing and destination branding programme aimed at defining a unified destination brand for East Suffolk. The project comprises multiple lots, including Destination Positioning Analysis and Strategic Insight. The contract was awarded to BOARDROOM CONSULTING LLP, with the contract signed on 8th April 2026, and scheduled to be active until 31st December 2026, with potential renewal based on performance. The total contract value stands at £39,060, exclusive of VAT.

This tender presents significant opportunities for businesses specialising in marketing services, particularly those with expertise in market research and strategic brand positioning in the tourism sector. Small and medium-sized enterprises (SMEs) like BOARDROOM CONSULTING LLP are well-suited to leverage such opportunities, as the project requires in-depth assessments of brand identity and customer engagement strategies in alignment with industry standards. Businesses capable of offering innovative marketing solutions and strategic insights on tourism can find substantial growth opportunities through participation in similar public procurement processes.

## Notice

A Deed of Obligation (DoO) has been agreed as part of the planning (DCO) process for SZC, to mitigate potential impacts associated with the construction of the power station, whilst ensuring legacy benefits for local communities for decades to come. This includes a PS12m Tourism Fund to mitigate potential impacts on the local visitor economy. The DoO establishes a Tourism Working Group which must approve the annual Tourism Fund Implementation Plan in order to enable investment via the Tourism Fund and then review the ongoing effectiveness of the spend. The 2025 Implementation plan was agreed 21st March 2025. East Suffolk Council invites quotations for services to support the delivery of a strategic marketing and destination branding programme. Destination Brand and Positioning Review To review the current destination positioning and brand identity for East Suffolk, with a view to defining a strong, unified, and distinctive destination brand. This will include an assessment of existing visitor facing materials and platforms, with particular attention to simplifying and clarifying the customer journey and messaging - a priority identified in recent industry workshops and audits. This should look to be a 'shared identity project', creating a unifying brand framework that can be flexible in use by all partners. Lot 1 : Destination Positioning Analysis and Strategic Insight Lot 2 : Suffolk -Wide Strategic Tourism Marketing Plan Lot 4: Implementation action plan and KPIs

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/063460-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Below threshold - limited competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 7 Jul 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 7 Apr 2026 |
| Contract period | 7 Apr 2026 - 31 Dec 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £39,060 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | EAST SUFFOLK COUNCIL |
| Locality | WOODBRIDGE |
| Post town | Ipswich |
| Postcode | IP12 1RT |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH6 Suffolk |
| ITL 3 | TLH63 East Suffolk |
| Local authority | East Suffolk |
| Electoral ward | Melton |
| Westminster constituency | Suffolk Coastal |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BOARDROOM CONSULTING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services
- 79342000 - Marketing services

## Release History

- 7 Jul 2026 at 08:59 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/063460-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/063460-2026
  7th July 2026 - Contract details notice on Find a Tender

## Notice URLs

- http://www.eastsuffolk.gov.uk
- http://www.fortheboardroom.co.uk
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06c4d2. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06c4d2.json.