---
title: "V&A East Museum Media Buying - Burst 2"
ocid: "ocds-h6vhtk-06d03b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06d03b"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06d03b.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06d03b.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "VICTORIA AND ALBERT MUSEUM"
published: "2026-07-21"
---

# V&A East Museum Media Buying - Burst 2

Buyer: VICTORIA AND ALBERT MUSEUM  
Current stage: Award  
OCID: ocds-h6vhtk-06d03b

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-06d03b.json)

## Summary

The contracting process involves the Victoria and Albert Museum, a central government public authority located in London, primarily operating within the advertising services industry. The procurement project is titled "V&A East Museum Media Buying - Burst 2" and falls under the services category. The procurement method is a direct award, and the tender process has been completed as of 21st July 2026. Key dates include a start date for the contracted services on 1st August 2026, extending until 31st December 2026. The project requires additional media buying services to extend an existing campaign, instigating a new set of notices. Delivery will be centred in the United Kingdom, specifically under the UKI region classification.

This tender offers significant opportunities for businesses specialising in advertising services, particularly those experienced in large-scale media campaigns. Given the direct award based on unique delivery capabilities, firms with technical expertise and a track record of strategic media buying can benefit hugely. The project is set with options to vary media requirements, granting flexible business growth potential for companies adept at adapting to dynamic media landscapes and seeking to strengthen their government sector portfolio. Such projects provide a platform for large-scale suppliers like OMD GROUP LIMITED, who has been awarded this contract, to demonstrate their comprehensive media management skills and expand their influence within the public procurement domain.

## Notice

Earlier this year, we published a transparency notice and contract award notice for media buying for V&A East Museum. We now wish to purchase additional services for the same campagin. This requires a new set of notices because the value is above 50% of the original contract. Please see the original notice for details of the requirement https://www.find-tender.service.gov.uk/Notice/006929-2026

### Procurement Information

Having produced the strategy and delivered the media buying for the initial campaign, OMD are now in a unique position as the only supplier that can deliver the media burst that we require

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/068875-2026 |
| Notice type | UK6 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Direct award |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 21 Jul 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 20 Jul 2026 |
| Contract period | 31 Jul 2026 - 31 Dec 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £450,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Pending |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VICTORIA AND ALBERT MUSEUM |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW7 2RL |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI33 Kensington & Chelsea and Hammersmith & Fulham |
| Local authority | Kensington and Chelsea |
| Electoral ward | Brompton & Hans Town |
| Westminster constituency | Kensington and Bayswater |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | OMD GROUP |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 21 Jul 2026 at 15:41 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/068875-2026
- 21 Jul 2026 at 15:37 - Award - UK5 - Transparency Notice - https://www.find-tender.service.gov.uk/Notice/068868-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/068875-2026
  21st July 2026 - Contract award notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/068868-2026
  21st July 2026 - Transparency notice on Find a Tender

## Notice URLs

- https://www.find-tender.service.gov.uk/Notice/006929-2026
- https://www.legislation.gov.uk/ukpga/2023/54/contents
- https://www.mgomd.com/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06d03b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06d03b.json.