---
title: "BTA2228 - Future Trends Insights"
ocid: "ocds-h6vhtk-06dc88"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06dc88"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06dc88.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06dc88.json"
source: "Find A Tender Service"
current_stage: "Tender"
buyer: "BRITISH TOURIST AUTHORITY T/A VISITBRITAIN/VISITENGLAND"
published: "2026-08-05"
---

# BTA2228 - Future Trends Insights

Buyer: BRITISH TOURIST AUTHORITY T/A VISITBRITAIN/VISITENGLAND  
Current stage: Tender  
OCID: ocds-h6vhtk-06dc88

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06dc88)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-06dc88.json)

## Summary

The British Tourist Authority, trading as VisitBritain/VisitEngland, has initiated a tender process titled "BTA2228 - Future Trends Insights". This procurement falls under the social research services industry category, with delivery expected throughout the United Kingdom. The process is currently at the tender stage, with key deadlines being 21st August 2026 for the enquiry period and 28th August 2026 for the tender submission. The contract is set to commence on 6th December 2026, running initially for one year with potential extensions. The procurement is conducted via an open competition, seeking insights to enhance Britain's tourism appeal. The total contract value is estimated at £120,000 with an allowance for a gross amount up to £144,000.

This tender presents a significant growth opportunity for businesses specialising in social research services, particularly those with expertise in consumer insights and trend analysis. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are encouraged to participate, as the tender is suitable for such entities. With award criteria focused on technical quality, social value, and price, businesses that excel in providing innovative, forward-looking insights into consumer behaviours and tourism trends will be well positioned to compete. The opportunity to collaborate with a central government authority and influence the strategic direction of Britain's tourism efforts promises substantial potential for business expansion and influence in the sector.

## Notice

VisitBritain is the national tourist board for Britain, with a role of boosting Britain's appeal as a tourism destination, improving its ranking in the eyes of international leisure and business travellers and growing the value of the tourism economy by working in partnership with the industry and delivering inspirational marketing campaigns, driving visits and spend across the nations and regions of Britain. VisitBritain, in conjunction with VisitEngland (whose remit is primarily marketing England to domestic audiences and for improving England's tourism product), and which together comprise the British Tourist Authority, are procuring an ongoing subscription for future trends insights. We have an ongoing requirement to (a) understand our audiences - present and future/potential visitors to Britain and (b) ensure that our insights and our decision making are forward-looking. Forward-looking insights are critical to VisitBritain, especially at times of great flux in consumer attitudes and behaviours. Amongst our research and insights subscriptions and trackers we have ongoing access to a range of forecasts and forward-looking data, including economic and tourism forecasts, flight capacity, flight bookings and accommodation searches. We also collect data on perceptions of Britain as a destination, visitor experiences, and work closely with the Office for National Statistics on official tourism statistics. To complete this picture, we require continuous access to wider insights on the changing consumer landscape and future trends through a subscription service

### Lot Information

Lot 1

Renewal: Initial 1-year contract with the option to extend for a further 2 x 1-year periods

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/074248-2026 |
| Notice type | UK4 - Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Below threshold - open competition |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 5 Aug 2026 |
| Submission deadline | 28 Aug 2026 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 6 Dec 2026 - 5 Dec 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £120,000 |
| Lots value | £120,000 |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Active |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH TOURIST AUTHORITY T/A VISITBRITAIN/VISITENGLAND |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B2 4AJ |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Ladywood |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79315000 - Social research services

## Release History

- 5 Aug 2026 at 13:34 - Tender - UK4 - Tender Notice - https://www.find-tender.service.gov.uk/Notice/074248-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/074248-2026
  5th August 2026 - Tender notice on Find a Tender

## Notice URLs

- https://visitbritain.force.com/s/Welcome
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06dc88. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06dc88.json.
