---
title: "Business Events Regional Engagement Project 2026"
ocid: "ocds-h6vhtk-06eb9e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06eb9e"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-06eb9e.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-06eb9e.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "Llywodraeth Cymru / Welsh Government"
published: "2026-08-25"
---

# Business Events Regional Engagement Project 2026

Buyer: Llywodraeth Cymru / Welsh Government  
Current stage: Award  
OCID: ocds-h6vhtk-06eb9e

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## Summary

The Welsh Government commissioned a business events regional engagement project for 2026. The service is intended to educate Wales’s hospitality and tourism industry about the importance and benefits of the business events market, and to support wider regional collaboration in securing business throughout the year, particularly mid-week. This is a marketing and business support service, classified under marketing services and broader business services. Delivery covers Wales. The buyer is Llywodraeth Cymru / Welsh Government, based in Cardiff. The requirement is relevant to marketing agencies, business advisers, destination and tourism specialists, and organisations with experience of engaging hospitality and tourism businesses across Welsh regions.

The procurement has been awarded and the tender is complete. The Welsh Government made a direct award below the applicable threshold without competition, under the light-touch regime. One completed lot was awarded to Leopold Marketing Ltd, an SME. The contract was signed on 24 August 2026 and runs from 24 August 2026 to 30 September 2027. Its value is £40,000 excluding VAT, or £48,000 including VAT. The contract is active. The selected supplier is responsible for the business events regional engagement project, evaluated through the direct-award route rather than a competitive tender. No separate award date is recorded; the signed contract date establishes when the arrangement was concluded.

This award demonstrates demand from the Welsh Government for specialist engagement aimed at Wales’s hospitality and tourism industry, with a focus on growing the business events market and strengthening regional collaboration. A credible future competitor would need marketing capability combined with a practical understanding of tourism, hospitality and business events. Experience of explaining the commercial benefits of business events to industry audiences would be directly relevant, as would the ability to work across Welsh regions and build relationships between local stakeholders. Suppliers should be able to support activity designed to generate business beyond peak periods, including all-year and mid-week opportunities. The award to an SME indicates that the requirement can be delivered by a focused specialist rather than only a large agency.

## Notice

Education to Wales hospitality and tourism industry Suppliers of the importance and benefits of the Business Events market, to support wider regional collaboration to secure all year round and mid-week business.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/080871-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Below threshold - without competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 Aug 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 24 Aug 2026 |
| Contract period | 24 Aug 2026 - 30 Sep 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £40,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | Llywodraeth Cymru / Welsh Government |
| Locality | CARDIFF |
| Postcode area | Cardiff |
| Postcode | CF10 3NQ |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL52 Cardiff and Vale of Glamorgan |
| Local authority | Cardiff |
| Electoral ward | Cathays |
| Westminster constituency | Cardiff South and Penarth |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | Leopold Marketing Ltd |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79342000 - Marketing services

## Release History

- 25 Aug 2026 at 14:04 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/080871-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/080871-2026
  25th August 2026 - Contract details notice on Find a Tender

## Notice URLs

- http://gov.wales
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-06eb9e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-06eb9e.json.