{
    "tag": [
        "compiled"
    ],
    "id": "ocds-h6vhtk-06f715-2026-09-10T15:18:32+01:00",
    "date": "2026-09-10T15:18:32+01:00",
    "ocid": "ocds-h6vhtk-06f715",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PWCV-4283-GVPW",
            "name": "Luton Council",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PWCV-4283-GVPW"
            },
            "address": {
                "streetAddress": "Town Hall",
                "locality": "Luton",
                "postalCode": "LU1 2BQ",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKH21"
            },
            "contactPoint": {
                "name": "Michaela Caulfield",
                "email": "michaela.caulfield@luton.gov.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://www.luton.gov.uk",
                "classifications": [
                    {
                        "scheme": "UK_CA_TYPE",
                        "id": "publicAuthoritySubCentralGovernment",
                        "description": "Public authority - sub-central government"
                    }
                ]
            }
        },
        {
            "id": "GB-PPON-PHLV-8136-XYDH",
            "name": "London Luton Airport Limited",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PHLV-8136-XYDH"
            },
            "address": {
                "streetAddress": "Hart House Business Centre, Kimpton Road",
                "locality": "Luton",
                "postalCode": "LU2 0LA",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKH21"
            },
            "contactPoint": {
                "name": "Michaela Caulfield",
                "email": "Michaela.Caulfield@luton.gov.uk"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "https://lutonrising.org.uk/",
                "classifications": [
                    {
                        "scheme": "UK_CA_TYPE",
                        "id": "publicAuthoritySubCentralGovernment",
                        "description": "Public authority - sub-central government"
                    }
                ]
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PWCV-4283-GVPW",
        "name": "Luton Council"
    },
    "planning": {
        "milestones": [
            {
                "id": "engagement",
                "type": "engagement",
                "description": "A Market Engagement Event will take place in Luton on 1st October 2026. This event is being led by Luton Rising with Luton Council's support. There will be a presentation on our requirement and an opportunity for information to be shared. If you would like to attend, please email michaela.caulfield@luton.gov.uk You will be sent an invite confirming the location of the event. The Tender opportunity will be conducted via Luton Council's procurement portal ProActis.",
                "dueDate": "2026-10-01T23:59:59+01:00",
                "status": "scheduled"
            }
        ],
        "documents": [
            {
                "id": "085998-2026",
                "documentType": "marketEngagementNotice",
                "noticeType": "UK2",
                "description": "Preliminary market engagement notice on Find a Tender",
                "url": "https://www.find-tender.service.gov.uk/Notice/085998-2026",
                "datePublished": "2026-09-10T15:18:32+01:00",
                "format": "text/html"
            }
        ]
    },
    "tender": {
        "id": "DN826118",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "AT1541 - Marketing and Creative Agency Support",
        "description": "LBC are procuring marketing and creative agency support services on behalf of London Luton Airport Limited (trading as Luton Rising). Luton Rising is seeking a creative agency partner to support the development and implementation of its brand identity and wider communications. The organisation requires a partner with strong strategic and creative capability to help evolve its visual and verbal identity, produce a flexible suite of assets, and support the ongoing development of its website's content. The work should reflect Luton Rising's community purpose, commercial ambition and commitment to positive impact.",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79342000",
                        "description": "Marketing services"
                    },
                    {
                        "scheme": "CPV",
                        "id": "79310000",
                        "description": "Market research services"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKH21",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "value": {
            "amountGross": 720000,
            "amount": 576000,
            "currency": "GBP"
        },
        "mainProcurementCategory": "services",
        "aboveThreshold": true,
        "lots": [
            {
                "id": "1",
                "suitability": {
                    "sme": true,
                    "vcse": true
                },
                "contractPeriod": {
                    "startDate": "2026-12-15T00:00:00+00:00",
                    "endDate": "2028-12-14T23:59:59+00:00",
                    "maxExtentDate": "2030-12-14T23:59:59+00:00"
                },
                "hasRenewal": true,
                "status": "planning"
            }
        ],
        "communication": {
            "futureNoticeDate": "2026-11-07T23:59:59+00:00"
        },
        "status": "planning"
    },
    "language": "en"
}