{ "tag": [ "compiled" ], "id": "ocds-h6vhtk-0775c5-2026-09-18T18:30:22+01:00", "date": "2026-09-18T18:30:22+01:00", "ocid": "ocds-h6vhtk-0775c5", "initiationType": "tender", "parties": [ { "id": "GB-COH-08176197", "name": "ATOC Limited", "identifier": { "scheme": "GB-COH", "id": "08176197" }, "address": { "streetAddress": "First Floor North, 1 Puddle Dock,", "locality": "London", "postalCode": "EC4V 3DS", "country": "GB", "countryName": "United Kingdom", "region": "UKI31" }, "contactPoint": { "name": "Mo Negm", "email": "mo.negm@raildeliverygroup.co.uk" }, "roles": [ "buyer" ], "details": { "url": "https://www.raildeliverygroup.com/", "classifications": [ { "scheme": "UK_CA_TYPE", "id": "publicAuthoritySubCentralGovernment", "description": "Public authority - sub-central government" } ] } } ], "buyer": { "id": "GB-COH-08176197", "name": "ATOC Limited" }, "planning": { "noEngagementNoticeRationale": "N/A" }, "tender": { "id": "ocds-h6vhtk-0775c5", "legalBasis": { "id": "2023/54", "scheme": "UKPGA", "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents" }, "title": "Media Planning and Buying Services", "description": "The Supplier will provide a fully managed, audience-led service covering strategic media planning, media buying and activation, campaign management, optimisation, reporting, insight, measurement and evaluation, together with associated financial and commercial management. Services will support national, regional and locally targeted campaigns and communications across a broad range of offline and digital media channels. Requirements may include planned campaigns, ongoing activity, reactive and time-critical communications, and larger or strategically significant projects. The Supplier will be required to develop campaign strategies and detailed Media Plans, manage media bookings and expenditure, provide campaign activation and optimisation, monitor performance, undertake measurement and evaluation, and provide transparent financial management, reconciliation and reporting. Project-specific Scopes of Work may be required for high-value, complex or strategically significant requirements. The estimated total value of the Contract is PS250,000,000 excluding VAT, including all available extension periods. The Contract is expected to have an initial term of two years, with options to extend for up to a further three years in one-year increments (1+1+1). Services will be delivered primarily for ATOC Limited, with the potential for requirements from participating rail organisations where provided for within the procurement documents and Contract. The Supplier must have the capacity and capability to manage varying levels of media activity and expenditure throughout the Contract Period.", "status": "active", "items": [ { "id": "1", "additionalClassifications": [ { "scheme": "CPV", "id": "79340000", "description": "Advertising and marketing services" } ], "deliveryAddresses": [ { "region": "UK", "country": "GB", "countryName": "United Kingdom" } ], "relatedLot": "1" } ], "value": { "amountGross": 300000000, "currency": "GBP" }, "procurementMethod": "selective", "procurementMethodDetails": "Competitive flexible procedure", "procedure": { "features": "ATOC Limited will conduct a multi-stage Competitive Flexible Procedure under the Procurement Act 2023. Stage 1 - Participation and Shortlisting: Suppliers will complete the Procurement Specific Questionnaire (PSQ), including the applicable Conditions of Participation. Submissions will be assessed in accordance with the published Stage 1 assessment methodology. A maximum of three Suppliers will be shortlisted and invited to participate in Stage 2. Stage 2 - Tender: Shortlisted Suppliers will be invited to submit Tenders comprising their Written Technical Quality Response, Social Value Response, Pricing Schedule and other required tender documents. Tenders will be assessed in accordance with the published evaluation methodology. The procedure may include clarification, dialogue and/or negotiation during Stage 2 where the Authority considers this appropriate. This may include discussion of the requirements, proposed solutions, commercial arrangements, pricing and/or contractual matters. Where dialogue or negotiation is undertaken, the Authority will provide participating Suppliers with further instructions and will conduct the process in accordance with the Procurement Act 2023, the tender notice and associated tender documents. Where dialogue or negotiation is undertaken, the Authority may invite participating Suppliers to submit revised and/or Final Tenders before completion of the final evaluation. Stage 3 - Supplier Demonstration and Clarification: Suppliers remaining in the procedure will participate in a Supplier Demonstration and Clarification Session. The demonstration will form part of the Quality evaluation and will be assessed in accordance with the methodology set out in the procurement documents. The Authority may refine the award criteria and associated assessment methodology during the procedure in accordance with section 24 of the Procurement Act 2023. Any refinement will be limited to refinement of the published award criteria, will take place before Suppliers are invited to submit Final Tenders and will be communicated to participating Suppliers in accordance with the Act and associated procurement documents. Following completion and moderation of the evaluation, the Authority will determine the most advantageous tender in accordance with the final award criteria and proceed to contract award in accordance with the Procurement Act 2023." }, "mainProcurementCategory": "services", "specialRegime": [ "utilities" ], "aboveThreshold": true, "submissionMethodDetails": "https://raildeliverygroup.tlb.app.jaggaer.com/esop/tlb-host/public/rail-delivery-group/web/login.html?_ncp=1778233216558.2169246-1", "submissionTerms": { "electronicSubmissionPolicy": "allowed", "languages": [ "en" ] }, "expressionOfInterestDeadline": "2026-10-16T12:00:00+01:00", "enquiryPeriod": { "endDate": "2026-10-02T12:00:00+01:00" }, "awardPeriod": { "endDate": "2026-12-11T23:59:59+00:00" }, "lots": [ { "id": "1", "status": "active", "value": { "amountGross": 300000000, "currency": "GBP" }, "awardCriteria": { "criteria": [ { "type": "quality", "name": "Quality", "numbers": [ { "number": 50, "weight": "percentageExact" } ] }, { "type": "quality", "name": "Social Value", "numbers": [ { "number": 10, "weight": "percentageExact" } ] }, { "type": "price", "name": "Price", "numbers": [ { "number": 40, "weight": "percentageExact" } ] } ] }, "selectionCriteria": { "criteria": [ { "type": "technical", "description": "Please see COP" } ] }, "contractPeriod": { "startDate": "2027-04-01T00:00:00+01:00", "endDate": "2029-03-31T23:59:59+01:00", "maxExtentDate": "2032-03-31T23:59:59+01:00" }, "hasRenewal": true, "renewal": { "description": "1+1+1" } } ], "documents": [ { "id": "conflictOfInterest", "documentType": "conflictOfInterest", "description": "Not published" }, { "id": "future", "documentType": "biddingDocuments", "accessDetails": "Documents relevant to Stage 1 of the Competitive Flexible Procedure will be made available following publication of the Tender Notice. Following completion of the Stage 1 Conditions of Participation assessment and shortlisting process, Suppliers selected to progress to Stage 2 will be provided with the Stage 2 procurement documents electronically through Jaggaer. Any subsequent documents, clarifications, updates or instructions relating to the procurement will also be issued through Jaggaer to the relevant participating Suppliers." }, { "id": "088845-2026", "documentType": "tenderNotice", "noticeType": "UK4", "description": "Tender notice on Find a Tender", "url": "https://www.find-tender.service.gov.uk/Notice/088845-2026", "datePublished": "2026-09-18T15:58:32+01:00", "format": "text/html" }, { "id": "088884-2026", "documentType": "tenderNotice", "noticeType": "UK4", "description": "Tender notice on Find a Tender", "url": "https://www.find-tender.service.gov.uk/Notice/088884-2026", "datePublished": "2026-09-18T16:31:41+01:00", "format": "text/html" }, { "id": "088898-2026", "documentType": "tenderNotice", "noticeType": "UK4", "description": "Tender notice on Find a Tender", "url": "https://www.find-tender.service.gov.uk/Notice/088898-2026", "datePublished": "2026-09-18T17:00:59+01:00", "format": "text/html" }, { "id": "088923-2026", "documentType": "tenderNotice", "noticeType": "UK4", "description": "Tender notice on Find a Tender", "url": "https://www.find-tender.service.gov.uk/Notice/088923-2026", "datePublished": "2026-09-18T18:30:22+01:00", "format": "text/html" } ], "hasRecurrence": true, "recurrence": { "dates": [ { "startDate": "2031-10-01T23:59:59+01:00" } ] } }, "language": "en" }