---
title: "Ffilmiau seiclo/Cycling hero films"
ocid: "ocds-h6vhtk-078209"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-078209"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-078209.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-078209.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "Llywodraeth Cymru / Welsh Government"
published: "2026-10-06"
---

# Ffilmiau seiclo/Cycling hero films

Buyer: Llywodraeth Cymru / Welsh Government  
Current stage: Award  
OCID: ocds-h6vhtk-078209

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-078209)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-078209.json)

## Summary

Welsh Government commissioned video production for two Cymru Wales brand marketing requirements: a “Destination first” hero film with associated assets, and a cycling hero film with associated assets. The campaign creative and draft scripts were supplied, with the production team expected to set out the visual direction and creative production approach. The work falls within motion picture and video production services. Delivery is in Wales. The purchase is a two-part content assignment focused on destination and cycling promotion, rather than a general marketing services brief.

The procurement is complete and awarded following a competitive mini-competition under the Cymru Wales brand marketing framework. The award was made on 9 September 2026 to Storm and Shelter and Atebol, jointly, for £300,000 excluding VAT (£360,000 including VAT). The contract was signed on 8 September 2026 and runs from 9 September to 9 November 2026. It was arranged as one lot. The brief provided campaign creative and draft scripts and asked for a proposed visual direction and creative production approach. The published outcome records the suppliers and contract value but does not allocate separate values between them.

This award demonstrates Welsh Government demand for substantial, campaign-led film production covering both destination promotion and cycling, with associated creative assets. Suppliers competing for similar work will need to show they can translate supplied creative and draft scripts into a strong visual treatment and deliver a coordinated production approach across more than one content requirement. The joint award to two Cardiff-based SMEs shows that smaller creative businesses can succeed together on this scale of assignment. Relevant experience in branded video production, creative direction and producing associated campaign assets would be important evidence of capability. The buyer used a competitive call-off from its Cymru Wales marketing framework, so suppliers would also need a route to participate through that framework when comparable requirements arise.

## Notice

Mini-competition issued under the Cymru Wales brand marketing Lot 2 Framework agreement (C100/2026/2027) for two separate content requirements. * Destination first hero film and associated assets * Cycling first film and associated assets Campaign creative and draft scripts provided, response to detail visual direction and creative production approach.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/094449-2026 |
| Notice type | UK7 - Contract Details Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Award under framework |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Oct 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 9 Sep 2026 |
| Contract period | 9 Sep 2026 - 9 Nov 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £300,000 |
| Contracts value | £300,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | Llywodraeth Cymru / Welsh Government |
| Locality | CARDIFF |
| Postcode area | Cardiff |
| Postcode | CF10 3NQ |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL52 Cardiff and Vale of Glamorgan |
| Local authority | Cardiff |
| Electoral ward | Cathays |
| Westminster constituency | Cardiff South and Penarth |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 2 |
| Supplier names | Storm & Shelter; ATEBOL CYFYNGEDIG |

## CPV Codes

### Divisions

- 92 - Recreational, cultural and sporting services

### Codes

- 92111000 - Motion picture and video production services

## Release History

- 6 Oct 2026 at 16:55 - Award - UK7 - Contract Details Notice - https://www.find-tender.service.gov.uk/Notice/094449-2026
- 6 Oct 2026 at 16:43 - Award - UK6 - Contract Award Notice - https://www.find-tender.service.gov.uk/Notice/094440-2026

## Documents

- https://www.find-tender.service.gov.uk/Notice/094449-2026
  6th October 2026 - Contract details notice on Find a Tender
- https://www.find-tender.service.gov.uk/Notice/094440-2026
  6th October 2026 - Contract award notice on Find a Tender

## Notice URLs

- http://gov.wales
- https://www.find-tender.service.gov.uk/api/1.0/ocdsReleasePackages/ocds-h6vhtk-051dd6
- https://www.legislation.gov.uk/ukpga/2023/54/contents

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-078209. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-078209.json.