--- title: "Pre-Market Engagement - P-3521 Provision of Strategic Brand Development Services" ocid: "ocds-h6vhtk-078ff5" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-078ff5" markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-078ff5.md" json_url: "https://d3tenders.com/contract/ocds-h6vhtk-078ff5.json" source: "Find A Tender Service" current_stage: "Planning" buyer: "Translink" published: "2026-10-26" --- # Pre-Market Engagement - P-3521 Provision of Strategic Brand Development Services Buyer: Translink Current stage: Planning OCID: ocds-h6vhtk-078ff5 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-078ff5) [Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-078ff5.json) ## Summary Translink is preparing a procurement for strategic brand development services. This pre-market engagement seeks supplier input to help shape the forthcoming work; the listed service categories also cover market research and advertising and marketing services. The buyer is Translink, and the procurement is associated with its public transport business. The process is at the planning stage and this engagement is for market consultation, not an invitation to tender. Suppliers in strategic branding and related marketing or research services may find the subject relevant and can contribute views through the engagement questionnaire. No delivery location for the eventual services is identified in the available description. Translink is conducting pre-market engagement to inform a future procurement. Suppliers are invited to register interest and complete a short questionnaire; the buyer expects responses by 12:00 on 16 November 2026. This is not a tender, and the procedure selected for the engagement does not indicate the procedure for the later procurement. The planned contract period is 1 October 2027 to 30 September 2030, with a possible extension to 30 September 2032. The stated value is £1, though this engagement notice does not establish the value of the future contract. The requirement is recorded as one lot. The Terms of Reference are available through the stated procurement portal, and questionnaire responses are to be sent through its secure messaging area. This engagement is most relevant to suppliers able to advise on strategic brand development and to businesses with related marketing, advertising or market-research expertise. Translink is seeking market input to inform the shape of its future requirement, so suppliers with experience developing organisational brands, conducting research to guide brand decisions, or delivering connected marketing services are well placed to offer useful views. Participation involves registering interest and completing a short questionnaire, rather than preparing a priced tender. Suppliers should review the Terms of Reference before responding and submit their questionnaire through the secure messaging facility identified for the exercise. The published scope does not set out particular accreditations, staffing qualifications or technical standards, so the engagement is suited to providers able to contribute informed sector insight. ## Notice This is a Pre-Market Engagement exercise (PME) that seeks input from the market to inform the upcoming procurement for the Provision of Strategic Brand Development Services. Translink are seeking to invite suitable suppliers in this sector to register their interest and complete a short questionnaire. NOTE : THIS CFT IS NOT A CALL FOR TENDER. Please download and read the Terms of Reference which is available from the "CfT Documents" area of eTendersNI (https://etendersni.gov.uk/epps). Your response must be submitted via the secure messaging area of the CfT. The deadline for return of completed questionnaires is 12:00 on 16th November 2026. Please note: the procedure selected for this Pre-Market Engagement is not indicative of the procurement procedure to follow. ### Planning Information Full information is available via eTendersNI (https://etendersni.gov.uk/epps). Please note that responses must be submitted via the messaging portal of the CFT. Emails cannot be accepted. This is a Pre-Market Engagement exercise (PME) that seeks input from the market to inform the upcoming procurement for the Provision of Strategic Brand Development Services. Translink are seeking to invite suitable suppliers in this sector to register their interest and complete a short questionnaire. Please download and read the Terms of Reference which is available from the "CfT Documents" area of eTendersNI. Your response must be submitted via the secure messaging area of the CfT. The deadline for return of completed questionnaires is 12:00 on 16th November 2026. ## Key Details | Field | Value | | --- | --- | | Publication source | Find A Tender Service | | Latest notice | https://www.find-tender.service.gov.uk/Notice/100925-2026 | | Notice type | UK2 - Preliminary Market Engagement Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 26 Oct 2026 | | Submission deadline | Not specified | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 1 Oct 2027 - 30 Sep 2030 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £1 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planning | | Lots status | Planning | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | Translink | | Locality | BELFAST | | Postcode area | Northern Ireland | | Postcode | BT2 7LX | | Country | Northern Ireland | | ITL 1 | TLN Northern Ireland | | ITL 2 | TLN0 Northern Ireland | | ITL 3 | TLN06 Belfast | | Local authority | Belfast | | Electoral ward | Central | | Westminster constituency | Belfast South and Mid Down | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79000000 - Business services: law, marketing, consulting, recruitment, printing and security - 79300000 - Market and economic research; polling and statistics - 79340000 - Advertising and marketing services ## Release History - 26 Oct 2026 at 11:37 - Planning - UK2 - Preliminary Market Engagement Notice - https://www.find-tender.service.gov.uk/Notice/100925-2026 ## Documents - https://www.find-tender.service.gov.uk/Notice/100925-2026 26th October 2026 - Preliminary market engagement notice on Find a Tender ## Notice URLs - https://etendersni.gov.uk/epps - https://www.legislation.gov.uk/ukpga/2023/54/contents ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-078ff5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-078ff5.json.