---
title: "Merthyr Tydfil Town Marketing and Communications Strategy and Delivery"
ocid: "ocds-kuma6s-114334"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-114334"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-114334.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-114334.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "MERTHYR TYDFIL COUNTY BOROUGH COUNCIL"
published: "2021-11-01"
---

# Merthyr Tydfil Town Marketing and Communications Strategy and Delivery

Buyer: MERTHYR TYDFIL COUNTY BOROUGH COUNCIL  
Current stage: Award  
OCID: ocds-kuma6s-114334

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-114334)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-114334.json)

## Summary

The Merthyr Tydfil County Borough Council is seeking to implement a Marketing and Communications Strategy for the town, which is part of its broader Placemaking Plan for 2020-2035. The procurement process is currently in the Award stage, following the successful tender submitted by Equinox. The original tender titled "Merthyr Tydfil Town Marketing and Communications Strategy and Delivery" was published on 27th September 2021, with a submission deadline of 13th October 2021. This project falls under the services industry category, specifically focusing on advertising and marketing services.

This tender represents a valuable opportunity for businesses specialising in marketing, communication, and public relations to engage with the council’s efforts to enhance community engagement and promote the town's positive attributes. Companies that have expertise in developing strategic marketing campaigns and stakeholder communication strategies would be particularly well-suited to compete in future tenders related to this initiative. The ongoing development of various projects aligned with the Council's Plan may also create further openings for partnerships and collaborations in the local services sector.

## Notice

In October 2020, Merthyr Tydfil County Borough Council formally adopted the Merthyr Tydfil Strategy Valley Hub: Placemaking Plan 2020 - 2035. Through the delivery of the Plan a number of strategic, enterprise, digital and operational projects are being identified, developed and delivered.It is a corporate priority for the Council to communicate all of the positive news stories aligned to the delivery of the Town Centre Placemaking Plan and this commission is imperative in order for the Council to achieve maximum engagement with its stakeholders and the public.There are a wide range of projects in development and delivery, with many more planned for the coming years. This Marketing and Communications Strategy will provide the detail on how the Council can communicate key messages, share information from its stakeholders and promote the Town Centre through an identified brand and a wide range of techniques to achieve the greatest impact.It is essential that the Marketing and Communications Strategy is developed simultaneously to the implementation of the delivery plan. Early identification of key stories and messages will be required from the appointment of consultants, to ensure full engagement for the duration of the commission.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=114334 |
| Notice type | S2W Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Not specified |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 1 Nov 2021 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 25 Oct 2021 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Not specified |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MERTHYR TYDFIL COUNTY BOROUGH COUNCIL |
| Locality | MERTHYR TYDFIL |
| Post town | Cardiff |
| Postcode | CF48 4TQ |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL51 Central Valleys and Bridgend |
| Local authority | Merthyr Tydfil |
| Electoral ward | Plymouth |
| Westminster constituency | Merthyr Tydfil and Aberdare |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | EQUINOX |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services

## Release History

- 1 Nov 2021 at 13:19 - Award - S2W Notice - Website Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=114334

## Notice URLs

- http://www.merthyr.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-114334. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-114334.json.