---
title: "Provision of CRM and Ticketing System"
ocid: "ocds-kuma6s-114894"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-114894"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-114894.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-114894.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "AMGUEDDFA CYMRU - NATIONAL MUSEUM WALES"
published: "2022-03-29"
---

# Provision of CRM and Ticketing System

Buyer: AMGUEDDFA CYMRU - NATIONAL MUSEUM WALES  
Current stage: Award  
OCID: ocds-kuma6s-114894

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## Summary

Amgueddfa Cymru - National Museum Wales is conducting a tender for the "Provision of CRM and Ticketing System" to enhance its customer relationship management and ticketing functionalities. This procurement process is currently in the Award stage, with the contract having been signed on 22nd February 2022, valued at £590,000. The delivery will take place across Amgueddfa Cymru Sites in Cardiff, UK, following an open procurement method. The tender is aimed at improving customer service and supporting approximately 1.8 million visitors across various events at the museum.

This opportunity presents significant growth potential for businesses that specialise in CRM and ticketing systems, particularly those that can integrate services seamlessly with existing platforms. Companies with experience in museum or cultural sector solutions, as well as those offering robust online engagement tools, would be well-suited to compete for this contract. The evolving commercial landscape at Amgueddfa Cymru indicates that forward-thinking suppliers can play a pivotal role in enhancing visitor experience and operational efficiency.

## Notice

A Customer Relationship Management (CRM) system to act as an underpinning repository for our interfaces to manage, secure and segment the data of our customers, donors and visitors. A ticketing platform which supports all ticketed or bookable events and activities across AC to support the growth of events and provides improvements in customer service at our museums and online.

### Lot Information

Lot 1

Amgueddfa Cymru welcomed 1.8 million visitors across its public sites in the 2019/20 financial year, through a mixture of general admission, ticketed events, and exhibitions, as well as tours, commercial hires, education visits and digital talks. Amgueddfa Cymru is in the midst of an ambitious programme to develop its commercial platforms, which includes: An Electronic Point of Sales system that underpins and supports the growth of the retail, online and catering income streams, driving turnover, margin, and profit. This includes new tills at all retail outlets, internal catering outlets and museum welcome desks. A Customer Relationship Management (CRM) system to act as an underpinning repository for our interfaces to manage, secure and segment the data of our customers, donors and visitors. A ticketing platform which supports all ticketed or bookable events and activities across AC to support the growth of events and provides improvements in customer service at our museums and online. Having recently appointed and implemented an ePOS system the next phase of this programme is to implement a new CRM system which also acts as a ticketing platform and holistically supports activity and engagement across AC-NMW.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=114894 |
| Notice type | OJEU - F3 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 Mar 2022 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 22 Feb 2022 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £590,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | AMGUEDDFA CYMRU - NATIONAL MUSEUM WALES |
| Locality | CARDIFF |
| Post town | Cardiff |
| Postcode | CF10 3NP |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL52 Cardiff and Vale of Glamorgan |
| Local authority | Cardiff |
| Electoral ward | Cathays |
| Westminster constituency | Cardiff South and Penarth |
| Delivery location | TLL Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | TESSITURA NETWORK |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support

### Codes

- 48445000 - Customer Relation Management software package
- 72212445 - Customer Relation Management software development services

## Release History

- 29 Mar 2022 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=114894

## Documents

- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=MAR393196
  Provision of CRM and Ticketing System - A Customer Relationship Management (CRM) system to act as an underpinning repository for our interfaces to manage, secure and segment the data of our customers, donors and visitors. A ticketing platform which supports all ticketed or bookable events and activities across AC to support the growth of events and provides improvements in customer service at our museums and online.

## Notice URLs

- https://api.sell2wales.gov.wales/v1?lang=cy/Notice?id=ocds-kuma6s-114894
- https://www.museumwales.ac.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-114894. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-114894.json.