--- title: "PR campaign - Well-being of Future Generations Act" ocid: "ocds-kuma6s-117317" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-117317" markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-117317.md" json_url: "https://d3tenders.com/contract/ocds-kuma6s-117317.json" source: "Sell2Wales" current_stage: "Award" buyer: "FUTURE GENERATIONS COMMISSIONER FOR WALES" published: "2022-02-07" --- # PR campaign - Well-being of Future Generations Act Buyer: FUTURE GENERATIONS COMMISSIONER FOR WALES Current stage: Award OCID: ocds-kuma6s-117317 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-117317) [Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-117317.json) ## Summary The Future Generations Commissioner for Wales is seeking a supplier to deliver a public relations campaign centred around the Well-being of Future Generations Act. This tender is classified under the services industry, specifically within advertising and marketing services. The procurement process is currently at the award stage, with the contract signed on 4th February 2022. This campaign aims to raise awareness and educate international audiences about the Act's impact, with the contract details indicating prominent objectives to be achieved between February and March 2022. Interested parties should take note of the timelines and requirements outlined in the specifications available for download. This tender presents significant opportunities for businesses specialising in communications, media, and marketing strategies, particularly those with experience in sustainable development initiatives. Companies that can effectively showcase their history of delivering impactful media campaigns, particularly in relation to governmental or environmental projects, would be well-positioned to compete. As the campaign seeks to increase engagement across digital platforms, firms proficient in social media strategies and print media would find this opportunity particularly relevant for business growth. ## Notice The FGC is seeking delivery of a media campaign that highlights this exciting legislation, specifically to new audiences including an international audience, so that people in Wales and other parts of the world understand the legislation and are encouraged to collaborate with the FGC in Wales and others, to use and or adopt it and help improve all dimensions of well-being of Wales, in Wales and through global action.The campaign should educate on how the Act works, how it is making a difference across several policy areas in Wales and help audiences to understand how to the Act is leading to improvements in Wales's social, cultural, environmental and economic well-being, with an aim of encouraging others to adopt a Future Generations Act or the good practice it has led to in specific policy areas.Key Information to include in your proposal:Please outline your experience in delivering on communications products, including any communication work around the Well-being of Future Generations Act or for the Welsh Government or similar, or in sustainable development and/or sustainability.Please include a brief outline of your understanding of and/or commitment to the well-being goals of the Act.Preferable outcomes would be 10 pieces of prominent coverage including print and broadcast and specifically via leading international platforms, with more than 1m monthly readership, between February and March 22, a 10% increase of traffic to our home webpage, a 40-50% increase in accounts reached across all social media platforms and 500k impressions (Twitter) between February and March 22.In addition - we are looking for the identification of up to 10 key sustainable development policy platforms which could host thought leadership or opinion editorial articles from the Commissioner on Wales' approach to future generations, and securing coverage in up to 5 of these platforms. ## Key Details | Field | Value | | --- | --- | | Publication source | Sell2Wales | | Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=117317 | | Notice type | S2W Notice - Website Contract Award Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Not specified | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 7 Feb 2022 | | Submission deadline | 28 Jan 2022 | | Future notice date | Not specified | | Award date | 4 Feb 2022 | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Not specified | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Active | ## Buyer | Field | Value | | --- | --- | | Main buyer | FUTURE GENERATIONS COMMISSIONER FOR WALES | | Locality | CARDIFF | | Post town | Cardiff | | Postcode | CF11 6BH | | Country | Wales | | ITL 1 | TLL Wales | | ITL 2 | TLL5 South East Wales | | ITL 3 | TLL52 Cardiff and Vale of Glamorgan | | Local authority | Cardiff | | Electoral ward | Grangetown | | Westminster constituency | Cardiff South and Penarth | | Delivery location | Not specified | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | GREENHOUSE COMMUNICATIONS | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services ## Release History - 7 Feb 2022 at 10:20 - Award - S2W Notice - Website Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=117317 - 12 Jan 2022 at 13:37 - Tender - S2W Notice - Website Invitation to Tender Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=117317 ## Documents - https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=JAN384906&idx=1 12th January 2022 - Specification in English - https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=JAN384906&idx=2 12th January 2022 - Specification in Welsh ## Notice URLs - https://www.futuregenerations.wales - https://www.greenhouse.agency - https://www.sell2wales.gov.wales/sitehelp/help_guides.aspx ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-117317. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-117317.json.