---
title: "Media Planning and Buying for Welsh Food & Drink Brands"
ocid: "ocds-kuma6s-125355"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-125355"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-125355.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-125355.json"
source: "Sell2Wales"
current_stage: "Tender"
buyer: "THE TRADITIONAL WELSH SAUSAGE COMPANY LTD"
published: "2022-10-06"
---

# Media Planning and Buying for Welsh Food & Drink Brands

Buyer: THE TRADITIONAL WELSH SAUSAGE COMPANY LTD  
Current stage: Tender  
OCID: ocds-kuma6s-125355

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-125355)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-125355.json)

## Summary

The Traditional Welsh Sausage Company Ltd has issued a tender for "Media Planning and Buying for Welsh Food & Drink Brands" based in Conwy. The procurement stage is currently open, with a tender deadline of 31st October 2022. This tender falls under the services category and aims to develop an advertising campaign to raise brand awareness among Welsh audiences, utilising innovative digital targeting tools. The procurement method is open, and the buyer considers consortia bidding suitable for this contract.

This tender presents an opportunity for businesses with experience in working with Welsh food and drink brands, expertise in digital targeting across various communication channels, and proficiency in using innovative consumer targeting platforms. Companies interested in providing media planning and buying services to enhance brand visibility within Wales should consider submitting their proposals. The closing date for submissions is 31st October 2022, offering potential for growth and collaboration in the advertising and marketing services sector.

## Notice

A consortium of four Welsh brands are developing an advertising campaign for which they need a media planning and buying service provider. The objective is to raise brand awareness levels within Wales and the brands are looking to use innovative digital targeting tools to maximize the impact of their budget across varied target audiences.NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=125355.The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.sell2wales.gov.wales/sitehelp/help_guides.aspx.Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems. (WA Ref:125355)Relates to the following project/programme financed by EU Community Funds: Yes, Welsh Government "BITES" funding - Decarbonisation and Covid Challenge FundThe buyer considers that this contract is suitable for consortia bidding.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=125355 |
| Notice type | S2W Notice - Website Invitation to Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Not specified |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 6 Oct 2022 |
| Submission deadline | 31 Oct 2022 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Not specified |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE TRADITIONAL WELSH SAUSAGE COMPANY LTD |
| Locality | CONWY |
| Post town | Llandudno |
| Postcode | LL32 8HH |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL3 North Wales |
| ITL 3 | TLL33 Conwy and Denbighshire |
| Local authority | Conwy |
| Electoral ward | Conwy |
| Westminster constituency | Bangor Aberconwy |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341400 - Advertising campaign services

## Release History

- 6 Oct 2022 at 14:13 - Tender - S2W Notice - Website Invitation to Tender Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=125355

## Documents

- https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=OCT413969&idx=2
  11th October 2022 - More Information
- https://www.sell2wales.gov.wales/Notice/Download/DocumentDownload.aspx?id=OCT413969&idx=1
  6th October 2022 - One example of multiple personas which will require targeting through media planning.

## Notice URLs

- https://www.sell2wales.gov.wales
- https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=125355.The
- https://www.sell2wales.gov.wales/sitehelp/help_guides.aspx.Suppliers
- https://www.weareedwards.co.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-125355. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-125355.json.
