---
title: "Media Planning and Buying Partner - Healthy Weight Healthy You - PHW-MINI-52265"
ocid: "ocds-kuma6s-131731"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-131731"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-131731.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-131731.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "NHS WALES SHARED SERVICES PARTNERSHIP-PROCUREMENT SERVICES (HOSTED BY VELINDRE UNIVERSITY NHS TRUST)"
published: "2023-05-19"
---

# Media Planning and Buying Partner - Healthy Weight Healthy You - PHW-MINI-52265

Buyer: NHS WALES SHARED SERVICES PARTNERSHIP-PROCUREMENT SERVICES (HOSTED BY VELINDRE UNIVERSITY NHS TRUST)  
Current stage: Award  
OCID: ocds-kuma6s-131731

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-131731)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-131731.json)

## Summary

The NHS Wales Shared Services Partnership-Procurement Services is the buying organization for the tender titled "Media Planning and Buying Partner - Healthy Weight Healthy You". This procurement falls under the industry category of advertising and marketing services. The location of this procurement is in Cardiff, with a deadline for submissions on March 24, 2023, and the award amounting to £410,000 has already been granted in April 2023.

This tender presents an opportunity for media agencies specialised in media planning, buying, and campaign evaluation to grow their business. Businesses with experience in providing a variety of media services such as television, radio, print, and digital media would be well-suited to compete. The contract offers the chance to collaborate with the Health Improvement Division of Public Health Wales, working on media activities to promote healthy weight habits until March 2024.

## Notice

The Health Improvement Division of Public Health Wales are seeking to commission a suitably qualified and experienced agency to assist in the planning, buying and evaluation of a range of media all aimed at promoting the achievement and maintenance of a healthy weight.The successful partner will deliver a range of media services on a call-off basis over the lifetime of the contract up to and including March 2024.Working closely with the in-house Social Marketing team and our appointed creative partners, the successful partner will be experienced at providing the following services on a call-off basis over the lifetime of the contract. Such services may include (but are not limited to):Media planning:- Strategic and integrated long-term planning of media activities- Selection of appropriate channels to ensure our activities are integrated and reach our intended audience(s)- Audience Segmentation- Integration of Behaviour Change strategyMedia buying:- Purchasing of media from a range of relevant suppliers ensuring best reach and value- Television (broadcast and programmatic)- Out of home (print and digital)- Radio (broadcast and programmatic)- Print (newspapers/magazines)- Digital (paid search/social/display etc.)Campaign evaluation:- Methodical review and evaluation of activities to ensure future campaigns can be optimised reliablyOther media services:- There may be occasions where the supplier is required to provide additional services that are related to the fulfilment of the media activity

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=131731 |
| Notice type | S2W Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Not specified |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 19 May 2023 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 24 Mar 2023 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £410,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Not specified |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NHS WALES SHARED SERVICES PARTNERSHIP-PROCUREMENT SERVICES (HOSTED BY VELINDRE UNIVERSITY NHS TRUST) |
| Locality | CARDIFF |
| Post town | Cardiff |
| Postcode | CF15 7QZ |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL51 Central Valleys and Bridgend |
| Local authority | Rhondda Cynon Taf |
| Electoral ward | Taff's Well |
| Westminster constituency | Cardiff North |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SBW ADVERTISING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 19 May 2023 at 10:25 - Award - S2W Notice - Website Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=131731

## Notice URLs

- http://nwssp.nhs.wales/ourservices/procurement-services/
- https://www.sbwadvertising.co.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-131731. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-131731.json.