---
title: "General Dental Services for the population of North Pembrokeshire (2024)"
ocid: "ocds-kuma6s-141729"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-141729"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-141729.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-141729.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "HYWEL DDA UNIVERSITY HEALTH BOARD"
published: "2024-11-20"
---

# General Dental Services for the population of North Pembrokeshire (2024)

Buyer: HYWEL DDA UNIVERSITY HEALTH BOARD  
Current stage: Award  
OCID: ocds-kuma6s-141729

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-141729)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-141729.json)

## Summary

The Hywel Dda University Health Board (HDUHB) has awarded a contract for General Dental Services to EVER SMILE LIMITED. This contract aims to provide efficient and high-quality dental services to the population of North Pembrokeshire, addressing the needs of approximately 837 residents displaced by the previous provider. This procurement falls under the health industry category and pertains to the provision of primary care dental services under the NHS Personal Dental Services Agreements (Wales) Regulations 2006, including ongoing reform elements from the Welsh Government. The procurement method was an open procedure. The contract will commence on 1st September 2024 and will run for an initial term of five years, with options to extend up to a maximum of ten years. The services are expected to be delivered primarily within the North Pembrokeshire cluster area; however, bids from across Pembrokeshire were considered.

This tender represents a significant opportunity for businesses in the dental industry, particularly those with experience in NHS dental service provision and a focus on quality and cost-effectiveness. Small and medium-sized enterprises (SMEs) like EVER SMILE LIMITED, the awarded supplier, may find this contract beneficial for expanding their service offerings. Businesses with capabilities to provide general dental services, adhere to mandatory service requirements, and align with ongoing dental contract reforms will be well-suited to compete. The contract will encourage the development of enhanced skills and training placements, which could be advantageous for enterprises aiming to innovate and grow within the dental care sector. The successful provision of these services can enhance business reputation and foster positive working relationships within the health board and wider professional groups.

## Notice

From April 2006 Local Health Boards assumed full control of the budget for NHS Primary Care Dental Services and have a clear responsibility to secure or provide services for the people in its area to meet all reasonable requirements and provide out of hours services. The incumbent provider for this general dental Contract has been handed back to Hywel Dda University Health Board ("HDUHB") displacing approximately 837 patients residing in North Pembrokeshire. These were a mixture of Units of Dental Activity ("UDA") and Dental Contract Reform ("DCR") practices. The aims for General Dental Service ("GDS") provision are: - To provide access for the local population to NHS Dental Services - To deliver appropriate, quality, efficient and cost-effective services within the mandatory and potential additional services framework of the Personal Dental Services ("PDS") regulations and agreement and the Welsh Government ("WG") Dental Contract Reform ("DCR") programme and the associated GDS/PDS Contract Variation in respect of Contract reform elements. - To develop services in line with the Welsh Government and Hywel Dda University Health Board's aim for Primary Care Dental provision to improve the oral health of the population and contribute to reduction in health inequalities. - To provide high quality General Dental Services ("GDS") and potentially additional enhanced services that meet the specific needs of the diverse population groups within the Health Board ("HB") area, including flexibility of appointment times. - To establish a positive working relationship between the HB and other professional groups to facilitate and maximise service delivery. - To deliver services in a Multi-Disciplinary Team approach ("MDT") aligned to the requirements of Contract reform and following WG approach to develop and optimise the available skill mix. - To deliver NHS Dental Services in line with the annual interim/Contract variation guidance issued by WG for the transition of service delivery under Contract reform. The Contract will be offered under the terms of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 and subsequent amendments plus a Dental Contract Reform Contact Variation/Service Level Agreement. The PDS regulations detail mandatory services and additional services. The clinical services to be provided are those deemed as mandatory services and as a minimum, the provider must meet the requirements of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 in all aspects relating to the provision of mandatory services. The DCR expectations are set out in the GDS DCR programme principles. The services will meet the requirements of the Contract terms of Hywel Dda University Health Board and the Welsh Government model PDS agreement. The Contract excludes the following additional services: - Orthodontics - Sedation Services - Domiciliary Services - Minor Oral Surgery HDUHB wishes to encourage the development of enhanced skills across the entire dental team and to encourage increasing Dental Foundation Training places and training Practices in the area. This is in line with the current dental Contract reform process currently being undertaken by Welsh Government. The current tender is for a Contract reform practice. The HB would give consideration to a potential placement for a General Dental Practioner ("GDP") fellow/DFT+ scheme if an appropriate educational environment and programme structure could be provided. It is anticipated that the Contract will be awarded to commence from 1st September 2024 for an initial term of five (5) years until 31st August 2029 with options to extended for a further three (3) years followed by an additional two (2) years. Maximum Contract term will be ten (10) years. It is the preference of the Health Board for the service to be provided within North Pembrokeshire cluster area; however, consideration will be given to bidders throughout the county of Pembrokeshire.

### Lot Information

Lot 1

From April 2006 Local Health Boards assumed full control of the budget for NHS Primary Care Dental Services and have a clear responsibility to secure or provide services for the people in its area to meet all reasonable requirements and provide out of hours services. The incumbent provider for this general dental Contract has been handed back to Hywel Dda University Health Board ("HDUHB") displacing approximately 837 patients residing in North Pembrokeshire. These were a mixture of Units of Dental Activity ("UDA") and Dental Contract Reform ("DCR") practices. The aims for General Dental Service ("GDS") provision are: - To provide access for the local population to NHS Dental Services - To deliver appropriate, quality, efficient and cost-effective services within the mandatory and potential additional services framework of the Personal Dental Services ("PDS") regulations and agreement and the Welsh Government ("WG") Dental Contract Reform ("DCR") programme and the associated GDS/PDS Contract Variation in respect of Contract reform elements. - To develop services in line with the Welsh Government and Hywel Dda University Health Board's aim for Primary Care Dental provision to improve the oral health of the population and contribute to reduction in health inequalities. - To provide high quality General Dental Services ("GDS") and potentially additional enhanced services that meet the specific needs of the diverse population groups within the Health Board ("HB") area, including flexibility of appointment times. - To establish a positive working relationship between the HB and other professional groups to facilitate and maximise service delivery. - To deliver services in a Multi-Disciplinary Team approach ("MDT") aligned to the requirements of Contract reform and following WG approach to develop and optimise the available skill mix. - To deliver NHS Dental Services in line with the annual interim/Contract variation guidance issued by WG for the transition of service delivery under Contract reform. The Contract will be offered under the terms of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 and subsequent amendments plus a Dental Contract Reform Contact Variation/Service Level Agreement. The PDS regulations detail mandatory services and additional services. The clinical services to be provided are those deemed as mandatory services and as a minimum, the provider must meet the requirements of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 in all aspects relating to the provision of mandatory services. The DCR expectations are set out in the GDS DCR programme principles. The services will meet the requirements of the Contract terms of Hywel Dda University Health Board and the Welsh Government model PDS agreement. The Contract excludes the following additional services: - Orthodontics - Sedation Services - Domiciliary Services - Minor Oral Surgery HDUHB wishes to encourage the development of enhanced skills across the entire dental team and to encourage increasing Dental Foundation Training places and training Practices in the area. This is in line with the current dental Contract reform process currently being undertaken by Welsh Government. The current tender is for a Contract reform practice. The HB would give consideration to a potential placement for a General Dental Practioner ("GDP") fellow/DFT+ scheme if an appropriate educational environment and programme structure could be provided. It is anticipated that the Contract will be awarded to commence from 1st September 2024 for an initial term of five (5) years until 31st August 2029 with options to extended for a further three (3) years followed by an additional two (2) years. Maximum Contract term will be ten (10) years. It is the preference of the Health Board for the service to be provided within North Pembrokeshire cluster area; however, consideration will be given to bidders throughout the county of Pembrokeshire.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=141729 |
| Notice type | OJEU - F3 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Nov 2024 |
| Submission deadline | 2 Jul 2024 |
| Future notice date | Not specified |
| Award date | 1 Oct 2024 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £937,181 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HYWEL DDA UNIVERSITY HEALTH BOARD |
| Locality | CARMARTHEN |
| Post town | Swansea |
| Postcode | SA31 3BB |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL4 Mid and South West Wales |
| ITL 3 | TLL42 South West Wales |
| Local authority | Carmarthenshire |
| Electoral ward | Carmarthen Town West |
| Westminster constituency | Caerfyrddin |
| Delivery location | TLL14 South West Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | EVER SMILE |

## CPV Codes

### Divisions

- 85 - Health and social work services

### Codes

- 85130000 - Dental practice and related services
- 85131000 - Dental-practice services

## Release History

- 20 Nov 2024 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=141729
- 29 May 2024 at 00:00 - Tender - OJEU - F2 - Contract Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=141729

## Documents

- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=MAY479261
  General Dental Services for the population of North Pembrokeshire (2024) - From April 2006 Local Health Boards assumed full control of the budget for NHS Primary Care Dental Services and have a clear responsibility to secure or provide services for the people in its area to meet all reasonable requirements and provide out of hours services. The incumbent provider for this general dental Contract has been handed back to Hywel Dda University Health Board ("HDUHB") displacing approximately 837 patients residing in North Pembrokeshire. These were a mixture of Units of Dental Activity ("UDA") and Dental Contract Reform ("DCR") practices. The aims for General Dental Service ("GDS") provision are: - To provide access for the local population to NHS Dental Services - To deliver appropriate, quality, efficient and cost-effective services within the mandatory and potential additional services framework of the Personal Dental Services ("PDS") regulations and agreement and the Welsh Government ("WG") Dental Contract Reform ("DCR") programme and the associated GDS/PDS Contract Variation in respect of Contract reform elements. - To develop services in line with the Welsh Government and Hywel Dda University Health Board's aim for Primary Care Dental provision to improve the oral health of the population and contribute to reduction in health inequalities. - To provide high quality General Dental Services ("GDS") and potentially additional enhanced services that meet the specific needs of the diverse population groups within the Health Board ("HB") area, including flexibility of appointment times. - To establish a positive working relationship between the HB and other professional groups to facilitate and maximise service delivery. - To deliver services in a Multi-Disciplinary Team approach ("MDT") aligned to the requirements of Contract reform and following WG approach to develop and optimise the available skill mix. - To deliver NHS Dental Services in line with the annual interim/Contract variation guidance issued by WG for the transition of service delivery under Contract reform. The Contract will be offered under the terms of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 and subsequent amendments plus a Dental Contract Reform Contact Variation/Service Level Agreement. The PDS regulations detail mandatory services and additional services. The clinical services to be provided are those deemed as mandatory services and as a minimum, the provider must meet the requirements of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 in all aspects relating to the provision of mandatory services. The DCR expectations are set out in the GDS DCR programme principles. The services will meet the requirements of the Contract terms of Hywel Dda University Health Board and the Welsh Government model PDS agreement. The Contract excludes the following additional services: - Orthodontics - Sedation Services - Domiciliary Services - Minor Oral Surgery HDUHB wishes to encourage the development of enhanced skills across the entire dental team and to encourage increasing Dental Foundation Training places and training Practices in the area. This is in line with the current dental Contract reform process currently being undertaken by Welsh Government. The current tender is for a Contract reform practice. The HB would give consideration to a potential placement for a General Dental Practioner ("GDP") fellow/DFT+ scheme if an appropriate educational environment and programme structure could be provided. It is anticipated that the Contract will be awarded to commence from 1st September 2024 for an initial term of five (5) years until 31st August 2029 with options to extended for a further three (3) years followed by an additional two (2) years. Maximum Contract term will be ten (10) years. It is the preference of the Health Board for the service to be provided within North Pembrokeshire cluster area; however, consideration will be given to bidders throughout the county of Pembrokeshire.
- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=NOV494627
  General Dental Services for the population of North Pembrokeshire (2024) - From April 2006 Local Health Boards assumed full control of the budget for NHS Primary Care Dental Services and have a clear responsibility to secure or provide services for the people in its area to meet all reasonable requirements and provide out of hours services. The incumbent provider for this general dental Contract has been handed back to Hywel Dda University Health Board ("HDUHB") displacing approximately 837 patients residing in North Pembrokeshire. These were a mixture of Units of Dental Activity ("UDA") and Dental Contract Reform ("DCR") practices. The aims for General Dental Service ("GDS") provision are: - To provide access for the local population to NHS Dental Services - To deliver appropriate, quality, efficient and cost-effective services within the mandatory and potential additional services framework of the Personal Dental Services ("PDS") regulations and agreement and the Welsh Government ("WG") Dental Contract Reform ("DCR") programme and the associated GDS/PDS Contract Variation in respect of Contract reform elements. - To develop services in line with the Welsh Government and Hywel Dda University Health Board's aim for Primary Care Dental provision to improve the oral health of the population and contribute to reduction in health inequalities. - To provide high quality General Dental Services ("GDS") and potentially additional enhanced services that meet the specific needs of the diverse population groups within the Health Board ("HB") area, including flexibility of appointment times. - To establish a positive working relationship between the HB and other professional groups to facilitate and maximise service delivery. - To deliver services in a Multi-Disciplinary Team approach ("MDT") aligned to the requirements of Contract reform and following WG approach to develop and optimise the available skill mix. - To deliver NHS Dental Services in line with the annual interim/Contract variation guidance issued by WG for the transition of service delivery under Contract reform. The Contract will be offered under the terms of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 and subsequent amendments plus a Dental Contract Reform Contact Variation/Service Level Agreement. The PDS regulations detail mandatory services and additional services. The clinical services to be provided are those deemed as mandatory services and as a minimum, the provider must meet the requirements of the NHS (Personal Dental Services Agreements) (Wales) Regulations 2006 in all aspects relating to the provision of mandatory services. The DCR expectations are set out in the GDS DCR programme principles. The services will meet the requirements of the Contract terms of Hywel Dda University Health Board and the Welsh Government model PDS agreement. The Contract excludes the following additional services: - Orthodontics - Sedation Services - Domiciliary Services - Minor Oral Surgery HDUHB wishes to encourage the development of enhanced skills across the entire dental team and to encourage increasing Dental Foundation Training places and training Practices in the area. This is in line with the current dental Contract reform process currently being undertaken by Welsh Government. The current tender is for a Contract reform practice. The HB would give consideration to a potential placement for a General Dental Practioner ("GDP") fellow/DFT+ scheme if an appropriate educational environment and programme structure could be provided. It is anticipated that the Contract will be awarded to commence from 1st September 2024 for an initial term of five (5) years until 31st August 2029 with options to extended for a further three (3) years followed by an additional two (2) years. Maximum Contract term will be ten (10) years. It is the preference of the Health Board for the service to be provided within North Pembrokeshire cluster area; however, consideration will be given to bidders throughout the county of Pembrokeshire.

## Notice URLs

- http://nwssp.nhs.wales/ourservices/procurement-services/
- https://api.sell2wales.gov.wales/v1?lang=cy/Notice?id=ocds-kuma6s-141729
- https://etenderwales.bravosolution.co.uk/home.html

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-141729. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-141729.json.