---
title: "National Survey for Wales 2025 Cognitive Testing and Materials Testing"
ocid: "ocds-kuma6s-145305"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-145305"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-145305.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-145305.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "LLYWODRAETH CYMRU / WELSH GOVERNMENT"
published: "2025-03-14"
---

# National Survey for Wales 2025 Cognitive Testing and Materials Testing

Buyer: LLYWODRAETH CYMRU / WELSH GOVERNMENT  
Current stage: Award  
OCID: ocds-kuma6s-145305

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-145305)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-145305.json)

## Summary

The Welsh Government is conducting a procurement process for the National Survey for Wales 2025 Cognitive Testing and Materials Testing, focusing on general public services. The procurement is located in Cardiff, UK, under the industry category of services according to CPV codes 79311100, 79311200, and 79311300. The procedure is open, and the tender process is described as ongoing and active. The contract period involves a detailed timeline, with an initial desk review stage and cognitive testing interviews spanning from March to July 2025. Key dates include tender submissions ending on 6 January 2025 and bid opening on 7 January 2025.

This tender provides significant opportunities for businesses involved in cognitive testing, survey development, and materials testing, particularly organisations with expertise in transitioning surveys to digital formats. The contract aims to enhance the National Survey by ensuring the accuracy of online survey questions and the effectiveness of respondent materials, thus offering growth potential for businesses in the market research and digital transformation sectors. Large-scale operations like the National Centre for Social Research, which is awarded the contract worth GBP 154,129, are ideal candidates to compete and contribute to this project, bringing innovative solutions to the Welsh Government's data collection methods.

## Notice

Contract to review, refine and test the National Survey for Wales 2025.

### Lot Information

Lot 1

The National Survey for Wales is a key source of information for the Welsh Government and its partners. The survey has recently been carried out by telephone, but from 2026-27 it is intended that it will take place primarily online. It is vital that this transition is informed by cognitive testing of questions as they are moved to online mode, and testing of materials for respondents (e.g. survey letters and leaflets). This contract will look at reviewing, refining and testing National Survey questions for online mode. Due to the number of questions to be tested, cognitive testing will be split across two phases, each consisting of a desk review stage and two rounds of cognitive testing interviews. The first phase will take place between March and May 2025, and the second phase between May and July 2025 (dates are currently provisional, with final agreed dates to be confirmed). Alongside the cognitive testing of survey questions, the National Survey respondent materials and the online survey landing page will also be tested, with the aim of providing evidence-based recommendations to inform and improve the process for recruiting respondents. The materials testing will consist of a desk review stage and two rounds of cognitive testing interviews, to take place between May and July 2025 (dates are currently provisional, with final agreed dates to be confirmed).

Renewal: Option to extend for a further 5 months.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=145305 |
| Notice type | OJEU - F3 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 Mar 2025 |
| Submission deadline | 6 Jan 2025 |
| Future notice date | Not specified |
| Award date | 10 Mar 2025 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £156,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £154,129 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LLYWODRAETH CYMRU / WELSH GOVERNMENT |
| Locality | CAERDYDD / CARDIFF |
| Post town | Cardiff |
| Postcode | CF10 3NQ |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL52 Cardiff and Vale of Glamorgan |
| Local authority | Cardiff |
| Electoral ward | Cathays |
| Westminster constituency | Cardiff South and Penarth |
| Delivery location | TLL Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | NATIONAL CENTRE FOR SOCIAL RESEARCH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79311000 - Survey services
- 79311100 - Survey design services
- 79311200 - Survey conduction services
- 79311300 - Survey analysis services

## Release History

- 14 Mar 2025 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=145305
- 13 Nov 2024 at 00:00 - Tender - OJEU - F2 - Contract Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=145305

## Documents

- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=NOV494485
  National Survey for Wales 2025 Cognitive Testing and Materials Testing - Contract to review, refine and test the National Survey for Wales 2025.
- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=MAR503653
  National Survey for Wales 2025 Cognitive Testing and Materials Testing - Contract to review, refine and test the National Survey for Wales 2025.

## Notice URLs

- http://gov.wales
- http://www.sell2wales.gov.wales/search/search_switch.aspx?ID=
- https://api.sell2wales.gov.wales/v1?lang=cy/Notice?id=ocds-kuma6s-145305
- https://etenderwales.bravosolution.co.uk
- https://etenderwales.bravosolution.co.uk/web/login.shtml

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-145305. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-145305.json.
