---
title: "Swansea Pantomime"
ocid: "ocds-kuma6s-148333"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-148333"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-148333.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-148333.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "CITY & COUNTY OF SWANSEA"
published: "2025-08-26"
---

# Swansea Pantomime

Buyer: CITY & COUNTY OF SWANSEA  
Current stage: Award  
OCID: ocds-kuma6s-148333

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-148333)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-148333.json)

## Summary

The City & County of Swansea has awarded the contract for the annual Swansea Pantomime to IMAGINE THEATRE LIMITED, which will be held at the Swansea Grand Theatre between 2027 and 2029. The procurement process was conducted using an open procedure, with a focus on services within the general public services industry category. The process is now in the award stage, with the contract valued at GBP 4,500,000, and it was signed on the 29th of July, 2025. The theatre is located at the Civic Centre in Swansea, Wales, which provides a key cultural and entertainment venue with a seating capacity of 1,020. The opportunity was facilitated by the City & County of Swansea as the buying organisation, and the contracting was subject to the regulations of the Government Procurement Agreement (GPA).

This tender offers significant growth opportunities for SMEs, particularly those specialising in theatrical productions, event management, and cultural entertainment services. The procurement's focus on quality and price demonstrates the emphasis on delivering high-calibre performances, with the potential for a contract continuation up to 2029. Businesses capable of managing large-scale theatrical events, with competitive pricing strategies and the ability to provide quality cultural experiences, would be well-positioned to engage in similar procurement opportunities. The open procurement method also suggests robust competition and transparency, welcoming participation from various qualified suppliers.

## Notice

Swansea Grand Theatre is a large theatre in South West Wales that was opened in 1897. The theatre is owned and maintain by the Local Authority. The theatre facilitates a number of large scale productions through to smaller amateur shows. We are a large venue with a main auditorium that has the capacity of seating 1,020. The Pantomime is held each year and we are now looking to procure a provider from Christmas 2027, 2028 and 2029.

### Lot Information

Lot 1

Swansea Grand Theatre is a large theatre in South West Wales that was opened in 1897. The theatre is owned and maintain by the Local Authority. The theatre facilitates a number of large scale productions through to smaller amateur shows. We are a large venue with a main auditorium that has the capacity of seating 1,020. The Pantomime is held each year and we are now looking to procure a provider from Christmas 2027, 2028 and 2029.

Renewal: Up to 24 month extension option

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=148333 |
| Notice type | OJEU - F3 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 26 Aug 2025 |
| Submission deadline | 28 Mar 2025 |
| Future notice date | Not specified |
| Award date | 29 Jul 2025 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £4,500,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CITY & COUNTY OF SWANSEA |
| Locality | SWANSEA |
| Post town | Swansea |
| Postcode | SA1 3SN |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL4 Mid and South West Wales |
| ITL 3 | TLL43 Swansea |
| Local authority | Swansea |
| Electoral ward | Waterfront |
| Westminster constituency | Swansea West |
| Delivery location | TLL18 Swansea |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IMAGINE THEATRE |

## CPV Codes

### Divisions

- 92 - Recreational, cultural and sporting services

### Codes

- 92300000 - Entertainment services
- 92310000 - Artistic and literary creation and interpretation services
- 92312100 - Theatrical producers', singer groups', bands' and orchestras' entertainment services
- 92312110 - Theatrical producer entertainment services
- 92340000 - Dance and performance entertainment services

## Release History

- 26 Aug 2025 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=148333
- 20 Feb 2025 at 00:00 - Tender - OJEU - F2 - Contract Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=148333

## Documents

- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=FEB497816
  Swansea Pantomime - Swansea Grand Theatre is a large theatre in South West Wales that was opened in 1897. The theatre is owned and maintain by the Local Authority. The theatre facilitates a number of large scale productions through to smaller amateur shows. We are a large venue with a main auditorium that has the capacity of seating 1,020. The Pantomime is held each year and we are now looking to procure a provider from Christmas 2027, 2028 and 2029.
- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=AUG539011
  Swansea Pantomime - Swansea Grand Theatre is a large theatre in South West Wales that was opened in 1897. The theatre is owned and maintain by the Local Authority. The theatre facilitates a number of large scale productions through to smaller amateur shows. We are a large venue with a main auditorium that has the capacity of seating 1,020. The Pantomime is held each year and we are now looking to procure a provider from Christmas 2027, 2028 and 2029.

## Notice URLs

- http://etenderwales.bravosolution.co.uk
- http://www.swansea.gov.uk/dobusiness
- https://api.sell2wales.gov.wales/v1?lang=cy/Notice?id=ocds-kuma6s-148333
- https://etenderwales.bravosolution.co.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-148333. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-148333.json.
