---
title: "International Relations and Trade Events Management"
ocid: "ocds-kuma6s-152975"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-kuma6s-152975"
markdown_url: "https://d3tenders.com/contract/ocds-kuma6s-152975.md"
json_url: "https://d3tenders.com/contract/ocds-kuma6s-152975.json"
source: "Sell2Wales"
current_stage: "Award"
buyer: "LLYWODRAETH CYMRU / WELSH GOVERNMENT"
published: "2025-07-04"
---

# International Relations and Trade Events Management

Buyer: LLYWODRAETH CYMRU / WELSH GOVERNMENT  
Current stage: Award  
OCID: ocds-kuma6s-152975

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-kuma6s-152975)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-kuma6s-152975.json)

## Summary

The Welsh Government has successfully concluded the procurement process for the management of International Relations and Trade events, awarding the contract to Freshwater, a small to medium-sized enterprise based in Cardiff. This procurement was conducted under the Communications and Marketing Framework, using the restricted procedure method, and falls within the services category. The contract seeks to deliver and manage events from April 2025 to March 2027, with an option to extend until March 2028. It's part of the government's efforts to enhance international relations, with a focus on the region of UKL (Wales) and aligns with general public services. The contract was signed on 4th June 2025, with the value set at £990,000.

This tender offers significant opportunities for business growth, particularly for companies specializing in event management and marketing within the public sector. Businesses with capabilities in providing comprehensive event management services and innovative marketing solutions are well-suited to compete for such opportunities in future tenders. Moreover, the focus on international relations promises potential for exposure to international markets, making it particularly appealing for enterprises looking to expand their footprint across borders. The selective procurement method indicates a preference for quality and cost-effective solutions, encouraging competition among competent small and medium-sized enterprises.

## Notice

The Welsh Government requires bidders to provide a fully costed proposal to deliver and manage events for the International Relations department from April 2025 until March 2027 with the potential to extend the contract for up to a further year until March 2028. This procurement will be run under Lot 5 of The Welsh Government's Communications and Marketing Framework ( F228-2022-2023)

### Lot Information

Lot 1

The Welsh Government requires bidders to provide a fully costed proposal to deliver and manage events for the International Relations department from April 2025 until March 2027 with the potential to extend the contract for up to a further year until March 2028. This procurement will be run under Lot 5 of The Welsh Government's Communications and Marketing Framework ( F228-2022-2023)

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Sell2Wales |
| Latest notice | https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=152975 |
| Notice type | OJEU - F3 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 4 Jul 2025 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 4 Jun 2025 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £990,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LLYWODRAETH CYMRU / WELSH GOVERNMENT |
| Locality | CAERDYDD / CARDIFF |
| Post town | Cardiff |
| Postcode | CF10 3NQ |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL5 South East Wales |
| ITL 3 | TLL52 Cardiff and Vale of Glamorgan |
| Local authority | Cardiff |
| Electoral ward | Cathays |
| Westminster constituency | Cardiff South and Penarth |
| Delivery location | TLL Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | FRESHWATER |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79415200 - Design consultancy services

## Release History

- 4 Jul 2025 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=152975

## Documents

- https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=JUL523734
  International Relations and Trade Events Management - The Welsh Government requires bidders to provide a fully costed proposal to deliver and manage events for the International Relations department from April 2025 until March 2027 with the potential to extend the contract for up to a further year until March 2028. This procurement will be run under Lot 5 of The Welsh Government's Communications and Marketing Framework ( F228-2022-2023)

## Notice URLs

- http://gov.wales
- https://api.sell2wales.gov.wales/v1?lang=cy/Notice?id=ocds-kuma6s-152975

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-kuma6s-152975. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-kuma6s-152975.json.