--- title: "Digital Marketing Framework Agreement" ocid: "ocds-r6ebe6-0000464697" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000464697" markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000464697.md" json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000464697.json" source: "Public Contracts Scotland" current_stage: "Award" buyer: "SCOTTISH GOVERNMENT" published: "2022-07-06" --- # Digital Marketing Framework Agreement Buyer: SCOTTISH GOVERNMENT Current stage: Award OCID: ocds-r6ebe6-0000464697 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000464697) [Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000464697.json) ## Summary The Scottish Government is conducting a tender process for the "Digital Marketing Framework Agreement," aimed at securing digital marketing services across Scotland. This initiative is classified under the services category, engaging suppliers to provide various digital marketing solutions. The procurement is currently active, with a contract period covering a total of 1,440 days and the value estimated at £10 million. The initial tender submission deadline has been set, and parties interested in applying must adhere to the specified procurement method, which entails an open procedure. This tender presents significant opportunities for businesses specialising in digital marketing, including small and medium enterprises (SMEs) that can deliver creative and technical marketing solutions. Companies with expertise in developing engaging online content, targeted digital campaigns, and comprehensive marketing strategies would find suitability in this process. Participation could lead to sustained contracts with the Scottish Government and extend reach to various public bodies seeking to enhance their digital presence. ## Notice The Scottish Ministers wish to award a Framework Agreement for the Provision of Digital Marketing Services. The Framework will be multi-supplier with up to five suppliers appointed. Digital Marketing Services include the technical and creative development of digital materials to deliver targeted messaging and engagement with identified audiences in pursuit of Framework Public Body's objectives and where relevant, to support behaviour change. This can consist of the development, creation and delivery of digital marketing activity, records and databases as well as the creation, collation, and maintenance of digital content across all platforms and responsibility for functionality, usability and analysis of content. ### Lot Information Lot 1 This Framework Agreement is for the provision of Digital Marketing Services. Renewal: Work to renew the framework will commence within the four year period. ## Key Details | Field | Value | | --- | --- | | Publication source | Public Contracts Scotland | | Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUL453568 | | Notice type | OJEU - F20 - Modification Notice | | Procurement type | Framework | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | Not specified | | Awardee scale | SME | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 6 Jul 2022 | | Submission deadline | 14 Dec 2016 | | Future notice date | Not specified | | Award date | 28 Jun 2017 | | Contract period | Not specified | | Recurrence | Within 4 years | ## Values | Field | Value | | --- | --- | | Tender value | £10,000,000 | | Lots value | £10,000,000 | | Awards value | Not specified | | Contracts value | £10,000,000 | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Complete | | Awards status | Not specified | | Contracts status | Active | ## Buyer | Field | Value | | --- | --- | | Main buyer | SCOTTISH GOVERNMENT | | Locality | EDINBURGH | | Post town | Edinburgh | | Postcode | EH6 6QQ | | Country | Scotland | | ITL 1 | TLM Scotland | | ITL 2 | TLM1 East Central Scotland | | ITL 3 | TLM13 City of Edinburgh | | Local authority | City of Edinburgh | | Electoral ward | Leith | | Westminster constituency | Edinburgh North and Leith | | Delivery location | TLM Scotland | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 8 | | Supplier names | CELLO SIGNAL; CELLO SIGNAL LTD (T/A 'SIGNAL; CELLO SIGNAL LTD (T/A LEITH AGENCY; DENTSU CREATIVE, A TRADING DIVISION OF DENTSU; STORM ID; THE GATE WORLDWIDE; THE UNION ADVERTISING AGENCY; WHITESPACE | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services ## Release History - 6 Jul 2022 at 00:00 - AwardUpdate - OJEU - F20 - Modification Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUL453568 - 15 Sep 2020 at 00:00 - AwardUpdate - OJEU - F20 - Modification Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=SEP394982 - 4 Aug 2017 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG291700 - 10 Nov 2016 at 00:00 - TenderUpdate - OJEU - F14 - Corrigendum - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV263480 - 7 Nov 2016 at 00:00 - Tender - OJEU - F2 - Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV263073 ## Documents - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV263073 Digital Marketing Framework Agreement - The Scottish Ministers wish to award a Framework Agreement for the Provision of Digital Marketing Services. The Framework will be multi-supplier with up to five suppliers appointed. Digital Marketing Services include the technical and creative development of digital materials to deliver targeted messaging and engagement with identified audiences in pursuit of Framework Public Body's objectives and where relevant, to support behaviour change. This can consist of the development, creation and delivery of digital marketing activity, records and databases as well as the creation, collation, and maintenance of digital content across all platforms and responsibility for functionality, usability and analysis of content. - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG291700 Digital Marketing Framework Agreement - The Scottish Ministers wish to award a Framework Agreement for the Provision of Digital Marketing Services. The Framework will be multi-supplier with up to five suppliers appointed. Digital Marketing Services include the technical and creative development of digital materials to deliver targeted messaging and engagement with identified audiences in pursuit of Framework Public Body's objectives and where relevant, to support behaviour change. This can consist of the development, creation and delivery of digital marketing activity, records and databases as well as the creation, collation, and maintenance of digital content across all platforms and responsibility for functionality, usability and analysis of content. - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=SEP394982 Digital Marketing Framework Agreement - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUL453568 Digital Marketing Framework Agreement ## Notice URLs - http:// - http://www.scotland.gov.uk - https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000464697 - https://www.publictenderscotland.publiccontractsscotland.gov.uk - https://www.publictendersscotland.publiccontractsscotland.gov.uk - https://www.scotcourts.gov.uk/the-courts/court-locations/edinburgh-sheriff-court-and-justice-of-the-peace-court ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000464697. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000464697.json.