---
title: "Measuring UK & Ireland Marketing Effectiveness"
ocid: "ocds-r6ebe6-0000525678"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000525678"
markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000525678.md"
json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000525678.json"
source: "Public Contracts Scotland"
current_stage: "Award"
buyer: "VISITSCOTLAND"
published: "2018-02-26"
---

# Measuring UK & Ireland Marketing Effectiveness

Buyer: VISITSCOTLAND  
Current stage: Award  
OCID: ocds-r6ebe6-0000525678

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000525678)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000525678.json)

## Summary

VisitScotland is conducting a public procurement process to appoint a supplier for the "Measuring UK & Ireland Marketing Effectiveness" tender. This initiative falls under the services category, specifically within the Marketing/Tourism industry. The procurement is currently in the Award stage, with the contract signed on 12 February 2018, valued at £135,000. The delivery location for this contract is all across the UK, and the procurement method implemented for this process was an open procedure, with the tender initially closing on 26 January 2018.

This tender offers significant opportunities for businesses involved in market research and tourism marketing services, particularly those capable of demonstrating their effectiveness in measuring marketing impact. Small and medium-sized enterprises (SMEs) with expertise in analytical research methodologies would be well-suited to participate. With the contract now awarded, businesses may also seek to engage in future opportunities or similar tenders in the public sector that require robust evaluation solutions.

## Notice

VisitScotland has appointed a supplier to meet our research requirements in measuring the effects of our UK & Ireland marketing activity.

### Lot Information

Lot 1

Solution to meet our research requirements in measuring the effects of our international marketing activity.

Renewal: 2 x 12 month periods

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Public Contracts Scotland |
| Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB311551 |
| Notice type | PCS Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 26 Feb 2018 |
| Submission deadline | 26 Jan 2018 |
| Future notice date | Not specified |
| Award date | 12 Feb 2018 |
| Contract period | Not specified |
| Recurrence | 36 months |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £135,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISITSCOTLAND |
| Locality | EDINBURGH |
| Post town | Edinburgh |
| Postcode | EH6 6JH |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM1 East Central Scotland |
| ITL 3 | TLM13 City of Edinburgh |
| Local authority | City of Edinburgh |
| Electoral ward | Leith |
| Westminster constituency | Edinburgh North and Leith |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | PROGRESSIVE PARTNERSHIP |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73110000 - Research services

## Release History

- 26 Feb 2018 at 00:00 - Award - PCS Notice - Website Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB311551
- 12 Jan 2018 at 00:00 - Tender - PCS Notice - Website Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN306322

## Documents

- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN306322&idx=6
  12th January 2018 - Supplemental DP Agreement
- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN306322&idx=1
  12th January 2018 - ITT
- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN306322&idx=2
  12th January 2018 - SoR
- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN306322&idx=3
  12th January 2018 - ESPD
- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN306322&idx=4
  12th January 2018 - Price/Invoicing
- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN306322&idx=5
  12th January 2018 - T&Cs
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN306322
  Measuring UK & Ireland Marketing Effectiveness - VisitScotland is seeking a solution to meet our research requirements in measuring the effects of our UK & Ireland marketing activity.
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB311551
  Measuring UK & Ireland Marketing Effectiveness - VisitScotland has appointed a supplier to meet our research requirements in measuring the effects of our UK & Ireland marketing activity.

## Notice URLs

- http://
- http://www.publiccontractsscotland.gov.uk
- http://www.visitscotland.org
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000525678

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000525678. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000525678.json.