---
title: "SQA2119 Marketing Automation Tool"
ocid: "ocds-r6ebe6-0000539143"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000539143"
markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000539143.md"
json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000539143.json"
source: "Public Contracts Scotland"
current_stage: "Award"
buyer: "SCOTTISH QUALIFICATIONS AUTHORITY"
published: "2018-07-12"
---

# SQA2119 Marketing Automation Tool

Buyer: SCOTTISH QUALIFICATIONS AUTHORITY  
Current stage: Award  
OCID: ocds-r6ebe6-0000539143

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000539143)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000539143.json)

## Summary

The Scottish Qualifications Authority (SQA) has completed a procurement process for the "SQA2119 Marketing Automation Tool" aimed at enhancing its marketing capabilities. This initiative falls under the goods category within the education sector and took place mainly in Glasgow and Dalkeith, Midlothian. The procurement method employed was an open procedure, and the contract was awarded on 12th July 2018 with a total value of £73,068. The contract period is set to start on 1st June 2018 and will extend until at least 31st May 2021, with options for renewal for two additional one-year terms.

This procurement presents significant growth opportunities for businesses specialising in marketing automation solutions. Companies providing technology that streamlines marketing and communication processes will find this tender particularly relevant. The quick implementation timeline indicates a readiness for operational commitments, making it crucial for firms to act swiftly to meet SQA's needs. Suppliers in the tech sector, especially those focusing on educational tools or customer engagement platforms, would be well-suited to pursue further contracts with SQA or similar organisations.

## Notice

SQA needs a marketing automation solution to be able to undertake current marketing and communication activities that rely on manual, resource intensive processes. A solution needs to be implemented as soon as possible to allow the Marketing team to deliver its operational commitments. The solution needs to be fit for purpose for now and the future to allow SQA to maximise the opportunities available and remain competitive.

### Lot Information

Lot 1

SQA needs a marketing automation solution to be able to undertake current marketing and communication activities that rely on manual, resource intensive processes. A solution needs to be implemented as soon as possible to allow the Marketing team to deliver its operational commitments. The solution needs to be fit for purpose for now and the future to allow SQA to maximise the opportunities available and remain competitive

Renewal: 2 x one year optional extensions

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Public Contracts Scotland |
| Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUL324998 |
| Notice type | PCS Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Goods |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Jul 2018 |
| Submission deadline | 27 Apr 2018 |
| Future notice date | Not specified |
| Award date | 12 Jul 2018 |
| Contract period | 1 Jun 2018 - 31 May 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £73,068 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | SCOTTISH QUALIFICATIONS AUTHORITY |
| Locality | MIDLOTHIAN |
| Post town | Edinburgh |
| Postcode | EH22 1FD |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM1 East Central Scotland |
| ITL 3 | TLM11 East Lothian and Midlothian |
| Local authority | Midlothian |
| Electoral ward | Dalkeith |
| Westminster constituency | Midlothian |
| Delivery location | TLM73 East Lothian and Midlothian |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MARKETO |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48810000 - Information systems

## Release History

- 12 Jul 2018 at 00:00 - Award - PCS Notice - Website Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUL324998
- 13 Apr 2018 at 00:00 - Tender - PCS Notice - Website Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR316689

## Documents

- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=APR316689&idx=1
  13th April 2018 - ITT SQA2119 - Marketing Automation Tool
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR316689
  SQA2119 Marketing Automation Tool - SQA needs a marketing automation solution to be able to undertake current marketing and communication activities that rely on manual, resource intensive processes. A solution needs to be implemented as soon as possible to allow the Marketing team to deliver its operational commitments. The solution needs to be fit for purpose for now and the future to allow SQA to maximise the opportunities available and remain competitive.
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUL324998
  SQA2119 Marketing Automation Tool - SQA needs a marketing automation solution to be able to undertake current marketing and communication activities that rely on manual, resource intensive processes. A solution needs to be implemented as soon as possible to allow the Marketing team to deliver its operational commitments. The solution needs to be fit for purpose for now and the future to allow SQA to maximise the opportunities available and remain competitive.

## Notice URLs

- http://
- http://www.sqa.org.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000539143
- https://www.publiccontractsscotland.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000539143. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000539143.json.
