---
title: "The Provision of Digital Marketing Services for City of Glasgow College"
ocid: "ocds-r6ebe6-0000544898"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000544898"
markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000544898.md"
json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000544898.json"
source: "Public Contracts Scotland"
current_stage: "Award"
buyer: "CITY OF GLASGOW COLLEGE"
published: "2019-02-20"
---

# The Provision of Digital Marketing Services for City of Glasgow College

Buyer: CITY OF GLASGOW COLLEGE  
Current stage: Award  
OCID: ocds-r6ebe6-0000544898

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## Summary

The City of Glasgow College has completed its procurement process for the provision of Digital Marketing Services. This contract, valued at £400,000, was awarded to "Anything is Possible" following a restricted tender procedure. The procurement focused on a range of digital marketing activities, including PPC/Google AdWords campaigns, social media marketing, and analytics. The contract, which is actively in place since it was signed on 13 February 2019, specifies Glasgow as the delivery location and aligns with the education sector, as classified under the COFOG scheme. Interested parties should note that the procurement stage is now at the Award phase.

This tender presents a significant opportunity for digital marketing agencies, particularly small to medium-sized enterprises with expertise in the specified services. Agencies experienced in managing comprehensive digital campaigns, particularly those with a demonstrated capacity in areas like SEO, display advertising, and analytics, would be well-suited to consider similar future contracts with the City of Glasgow College. The tender process also highlights a commitment to quality service delivery, emphasising criteria that assess the supplier's experience and innovative approaches in the marketing field.

## Notice

City of Glasgow College wish to appoint an agency who will work with the Marketing Department to plan, purchase, manage and evaluate digital marketing campaigns. Digital expertise sought by the College: - PPC/Google AdWords Campaigns - Social Media Marketing - Re-marketing - SEO/SEM - Display Advertising Campaigns - Analytics

### Lot Information

Lot 1

The objective of this tender is to appoint a single Contractor who will work with the Marketing Department to plan, purchase, manage and evaluate digital marketing campaigns. Digital expertise sought by the College: - PPC/Google AdWords Campaigns - Social Media Marketing - Re-marketing - SEO/SEM - Display Advertising Campaigns - Analytics

Renewal: The initial duration of the contract will be 2 years. The College reserves the right to extend the contract for 2 further periods of 1 year.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Public Contracts Scotland |
| Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB346198 |
| Notice type | OJEU - F3 - Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Feb 2019 |
| Submission deadline | 9 Jul 2018 |
| Future notice date | Not specified |
| Award date | 13 Feb 2019 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £400,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CITY OF GLASGOW COLLEGE |
| Locality | GLASGOW |
| Post town | Glasgow |
| Postcode | G4 0RF |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM3 West Central Scotland |
| ITL 3 | TLM32 Glasgow City |
| Local authority | Glasgow City |
| Electoral ward | Anderston/City/Yorkhill |
| Westminster constituency | Glasgow North East |
| Delivery location | TLM82 Glasgow City |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ANYTHING IS POSSIBLE |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 20 Feb 2019 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB346198
- 26 Jun 2018 at 00:00 - TenderUpdate - OJEU - F14 - Corrigendum - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUN323645
- 6 Jun 2018 at 00:00 - Tender - OJEU - F2 - Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUN321497

## Documents

- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JUN321497
  The Provision of Digital Marketing Services for City of Glasgow College - City of Glasgow College wish to appoint an agency who will work with the Marketing Department to plan, purchase, manage and evaluate digital marketing campaigns. Digital expertise sought by the College: - PPC/Google AdWords Campaigns - Social Media Marketing - Re-marketing - SEO/SEM - Display Advertising Campaigns - Analytics
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB346198
  The Provision of Digital Marketing Services for City of Glasgow College - City of Glasgow College wish to appoint an agency who will work with the Marketing Department to plan, purchase, manage and evaluate digital marketing campaigns. Digital expertise sought by the College: - PPC/Google AdWords Campaigns - Social Media Marketing - Re-marketing - SEO/SEM - Display Advertising Campaigns - Analytics

## Notice URLs

- http://
- http://www.cityofglasgowcollege.ac.uk
- http://www.cityofglasgowcollege.ac.uk/
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000544898
- https://www.publictendersscotland.publiccontractsscotland.gov.uk/esop/pts-host/public/pts/web/login.html

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000544898. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000544898.json.