---
title: "Promoting Orkney - Orkney.com"
ocid: "ocds-r6ebe6-0000580106"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000580106"
markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000580106.md"
json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000580106.json"
source: "Public Contracts Scotland"
current_stage: "Award"
buyer: "ORKNEY ISLANDS COUNCIL"
published: "2019-11-12"
---

# Promoting Orkney - Orkney.com

Buyer: ORKNEY ISLANDS COUNCIL  
Current stage: Award  
OCID: ocds-r6ebe6-0000580106

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000580106.json)

## Summary

The procurement process titled "Promoting Orkney - Orkney.com" is being conducted by Orkney Islands Council, a regional authority based in Kirkwall, UK, primarily focused on the recreation, culture, and public services sectors. This contract aims to promote orkney.com through various media, ensuring cost-effectiveness and longevity. The tender, currently active, is carried out through an open procurement method, with a budget of £50,000. The deadline for tender submissions is 25 April 2019, and the contract was awarded to Hello Starling on 24 June 2019.

This tender presents strategic growth opportunities for businesses in marketing, digital media, and content creation, particularly those that specialise in tourism promotion or community engagement. Businesses with expertise in leveraging social media and online content to attract visitors and residents to distinctive locations like Orkney will find themselves well-positioned to compete in this procurement. Additionally, companies looking to utilise existing promotional materials, such as the quality images produced by the Digital Media Orkney project, can also benefit from this initiative.

## Notice

This contract will involve the promotion of orkney.com in locations or using media that will represent value for money and a degree of longevity. In other words, it is important that this limited budget is used where it will have most impact and over a time period that delivers the best results. The promotional activity to be carried out through this particular contract should be fairly generic; while encouraging people towards orkney.com is key, the effort should focus on the aims of attracting people to visit, live, work and study in Orkney.

### Lot Information

Lot 1

This contract is one element of a wider project to maximise the promotional potential of orkney.com, the destination website for Orkney. Other elements of the contract involve social media and content creation to promote orkney.com online. The wider contract work will help promote the latest iteration of orkney.com to the benefit of Orkney's key sectors - tourism, food & drink, creative industries and energy - while also encouraging people to move to Orkney to live, work or study. The Digital Media Orkney project has produced a wide range of quality images of Orkney which will be available for the successful bidder to make use of. Orkney also has a strong brand identity which is used across its sectors and on orkney.com and the promotional activity should make use of this. Orkney Islands Council and Highlands & Islands Enterprise have historically jointly funded the Orkney Marketing programme which has helped to develop many projects in support of Orkney's key sectors. Orkney's four industry groups (Orkney Food & Drink, Orkney Craft Association t/a Creative Orkney, Destination Orkney and Orkney Renewable Energy Forum) also support the project.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Public Contracts Scotland |
| Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV371757 |
| Notice type | PCS Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Nov 2019 |
| Submission deadline | 25 Apr 2019 |
| Future notice date | Not specified |
| Award date | 24 Jun 2019 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | £50,000 |
| Awards value | Not specified |
| Contracts value | £49,898 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ORKNEY ISLANDS COUNCIL |
| Locality | KIRKWALL |
| Post town | Kirkwall |
| Postcode | KW15 1NY |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM2 Highlands and Islands |
| ITL 3 | TLM20 Highlands and Islands |
| Local authority | Orkney Islands |
| Electoral ward | Kirkwall East |
| Westminster constituency | Orkney and Shetland |
| Delivery location | TLM65 Orkney Islands |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | HELLO STARLING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services
- 79342100 - Direct marketing services

## Release History

- 12 Nov 2019 at 00:00 - Award - PCS Notice - Website Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV371757
- 8 Apr 2019 at 00:00 - Tender - PCS Notice - Website Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR350785

## Documents

- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=APR350785&idx=1
  8th April 2019 - ITQ
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR350785
  Promoting Orkney - Orkney.com - This contract will involve the promotion of orkney.com in locations or using media that will represent value for money and a degree of longevity. In other words, it is important that this limited budget is used where it will have most impact and over a time period that delivers the best results. The promotional activity to be carried out through this particular contract should be fairly generic; while encouraging people towards orkney.com is key, the effort should focus on the aims of attracting people to visit, live, work and study in Orkney.
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV371757
  Promoting Orkney - Orkney.com - This contract will involve the promotion of orkney.com in locations or using media that will represent value for money and a degree of longevity. In other words, it is important that this limited budget is used where it will have most impact and over a time period that delivers the best results. The promotional activity to be carried out through this particular contract should be fairly generic; while encouraging people towards orkney.com is key, the effort should focus on the aims of attracting people to visit, live, work and study in Orkney.

## Notice URLs

- http://
- http://www.orkney.gov.uk
- http://www.publiccontractsscotland.gov.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000580106

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000580106. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000580106.json.