--- title: "Media Measurement & Evaluation" ocid: "ocds-r6ebe6-0000593096" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000593096" markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000593096.md" json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000593096.json" source: "Public Contracts Scotland" current_stage: "Award" buyer: "VISITSCOTLAND" published: "2021-01-19" --- # Media Measurement & Evaluation Buyer: VISITSCOTLAND Current stage: Award OCID: ocds-r6ebe6-0000593096 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000593096) [Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000593096.json) ## Summary VisitScotland, a public body based in Edinburgh, has awarded a contract titled "Media Measurement & Evaluation" to Core Concept Strategy. This service contract is part of the marketing and tourism industry and involves media cuttings distribution, evaluation, and analytics, with additional options for services like media monitoring and influencer management. The contract was signed on 17 March 2020, with a total value of £246,500, and the procurement process followed an open procedure. The related tender initiated on 1 August 2019, with bids closed by 9 September 2019. This contract presents significant opportunities for businesses, particularly those in media analytics, public relations, and marketing sectors. Companies that specialise in media monitoring, evaluation services, and social intelligence are particularly well-suited to engage in future tenders or collaborations with VisitScotland. The competitive landscape includes both local SMEs and larger firms capable of delivering comprehensive media services across various communications channels, enhancing their potential to grow through strategic partnerships. ## Notice VisitScotland has awarded a contract for media cuttings distribution, evaluation and analytic with the option to bolt on additional services, including media monitoring, media database & outreach, influencer management and social intelligence. ### Lot Information Consumer (UK & International) PR NO AWARD MADE for media Measurement & Evaluation services to VisitScotland's UK & International Consumer Focus PR team Options: Detailed within the attached tender documents Renewal: The Contract will be awarded for an initial period of 12 months with the option to extend by a further 2 x 12-month periods Corporate PR Award of contract for delivery of Media Measurement and Evaluation services to VisitScotland's Corporate PR team including Scottish consumer and b2b media; EventScotland focused media; Golf media and Themed Years related media Options: Media monitoring, media database & outreach, influencer management and social intelligence. Renewal: The Contract will be awarded for an initial period of 12 months with the option to extend by a further 2 x 12-month periods ## Key Details | Field | Value | | --- | --- | | Publication source | Public Contracts Scotland | | Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN404558 | | Notice type | OJEU - F3 - Contract Award Notice | | Procurement type | Framework | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | Not specified | | Awardee scale | SME | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 19 Jan 2021 | | Submission deadline | 9 Sep 2019 | | Future notice date | Not specified | | Award date | 17 Mar 2020 | | Contract period | Not specified | | Recurrence | 36 months | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | £246,500 | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Complete | | Awards status | Unsuccessful | | Contracts status | Active | ## Buyer | Field | Value | | --- | --- | | Main buyer | VISITSCOTLAND | | Locality | EDINBURGH | | Post town | Edinburgh | | Postcode | EH6 6JH | | Country | Scotland | | ITL 1 | TLM Scotland | | ITL 2 | TLM1 East Central Scotland | | ITL 3 | TLM13 City of Edinburgh | | Local authority | City of Edinburgh | | Electoral ward | Leith | | Westminster constituency | Edinburgh North and Leith | | Delivery location | Not specified | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | CORE CONCEPT STRATEGY | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79416000 - Public relations services ## Release History - 19 Jan 2021 at 00:00 - Award - OJEU - F3 - Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN404558 - 1 Aug 2019 at 00:00 - Tender - OJEU - F2 - Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG362143 ## Documents - https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=AUG362143&idx=1 5th August 2019 - ITT - https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=AUG362143&idx=2 5th August 2019 - SoR - https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=AUG362143&idx=3 5th August 2019 - ESPD - https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=AUG362143&idx=4 5th August 2019 - Pricing & Invoicing - https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=AUG362143&idx=5 5th August 2019 - Form of Contract - https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=AUG362143&idx=6 5th August 2019 - GDPR - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG362143 Media Measurement & Evaluation - The requirement of this brief is to find a media cuttings distribution, evaluation and analytics agency able to provide a high-quality service for VisitScotland, whose requirements stretch across three separate communications departments with domestic and international media, and with the option to bolt on additional services, including media monitoring, media database & outreach, influencer management and social intelligence. - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN404558 Media Measurement & Evaluation - VisitScotland has awarded a contract for media cuttings distribution, evaluation and analytic with the option to bolt on additional services, including media monitoring, media database & outreach, influencer management and social intelligence. ## Notice URLs - http:// - http://www.publiccontractsscotland.gov.uk - http://www.visitscotland.org - https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000593096 ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000593096. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000593096.json.