---
title: "Review of Commercial Operations, Market Positioning Strategy and Marketing Plan"
ocid: "ocds-r6ebe6-0000606655"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000606655"
markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000606655.md"
json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000606655.json"
source: "Public Contracts Scotland"
current_stage: "Award"
buyer: "PETER PAN MOAT BRAE TRUST"
published: "2020-02-05"
---

# Review of Commercial Operations, Market Positioning Strategy and Marketing Plan

Buyer: PETER PAN MOAT BRAE TRUST  
Current stage: Award  
OCID: ocds-r6ebe6-0000606655

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000606655)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000606655.json)

## Summary

The Peter Pan Moat Brae Trust is seeking proposals for the "Review of Commercial Operations, Market Positioning Strategy and Marketing Plan" related to the National Centre for Children's Literature and Storytelling in Dumfries, Scotland. This tender is at the Award stage, having completed its submission period on 10 January 2020. The total contract value is £23,300, and the procurement process followed was an open procedure, enabling a wide range of potential suppliers to participate in a fair and competitive bidding process.

This opportunity allows businesses, particularly small and medium-sized enterprises (SMEs) specialising in consultancy services within the recreation and cultural sectors, to demonstrate their expertise in operational reviews and market strategies. Firms with experience in developing marketing plans and strategies for cultural institutions would be well-suited to compete, benefiting from a contract that not only enriches the local community but also enhances their portfolio through collaboration with a prominent cultural trust.

## Notice

Reviews of operational aspects of the new, National Centre for Children's Literature and Storytelling at Moat Brae, Dumfries, including a market positioning strategy and marketing plan.

### Lot Information

Lot 1

The reviews will cover: - The effectiveness and efficiency of current commercial operations, including in particular the cafe, retail operations, development and promotion of events and venue hire; and - A market and competitor analysis leading to a positioning strategy and marketing and promotional plan.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Public Contracts Scotland |
| Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB379545 |
| Notice type | PCS Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 5 Feb 2020 |
| Submission deadline | 10 Jan 2020 |
| Future notice date | Not specified |
| Award date | 24 Jan 2020 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £24,000 |
| Lots value | £24,000 |
| Awards value | Not specified |
| Contracts value | £23,300 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | PETER PAN MOAT BRAE TRUST |
| Locality | DUMFRIES |
| Post town | Dumfries and Galloway |
| Postcode | DG1 1EA |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM9 Southern Scotland |
| ITL 3 | TLM92 Dumfries and Galloway |
| Local authority | Dumfries and Galloway |
| Electoral ward | Nith |
| Westminster constituency | Dumfries and Galloway |
| Delivery location | TLM92 Dumfries and Galloway |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BUSINESS & TOURISM SOLUTIONS |

## CPV Codes

### Divisions

- 92 - Recreational, cultural and sporting services

### Codes

- 92500000 - Library, archives, museums and other cultural services

## Release History

- 5 Feb 2020 at 00:00 - Award - PCS Notice - Website Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB379545
- 12 Dec 2019 at 00:00 - Tender - PCS Notice - Website Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=DEC374857

## Documents

- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=DEC374857&idx=2
  8th January 2020 - Staff Organisation Chart
- https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=DEC374857&idx=1
  12th December 2019 - Invitation to Tender
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=DEC374857
  Review of Commercial Operations, Market Positioning Strategy and Marketing Plan - Reviews of operational aspects of the new, National Centre for Children's Literature and Storytelling at Moat Brae, Dumfries, including a market positioning strategy and marketing plan.
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB379545
  Review of Commercial Operations, Market Positioning Strategy and Marketing Plan - Reviews of operational aspects of the new, National Centre for Children's Literature and Storytelling at Moat Brae, Dumfries, including a market positioning strategy and marketing plan.

## Notice URLs

- http://
- http://peterpanmoatbrae.org/
- http://www.publiccontractsscotland.gov.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000606655

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000606655. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000606655.json.