--- title: "Brand Transformation Asset Delivery - Content Generation (Dynamic Purchasing System)" ocid: "ocds-r6ebe6-0000641625" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000641625" markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000641625.md" json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000641625.json" source: "Public Contracts Scotland" current_stage: "Award" buyer: "CALMAC FERRIES LIMITED" published: "2021-05-17" --- # Brand Transformation Asset Delivery - Content Generation (Dynamic Purchasing System) Buyer: CALMAC FERRIES LIMITED Current stage: Award OCID: ocds-r6ebe6-0000641625 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000641625) [Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000641625.json) ## Summary CalMac Ferries Limited is conducting a complete procurement process for "Brand Transformation Asset Delivery - Content Generation" through an open tender method. Situated in Gourock, UK, the project involves creating a Dynamic Purchasing System (DPS) structured into multiple lots, aiming to source innovative content generation services across the CalMac Network on the West Coast of Scotland. The tender period is set to close on 1st March 2021, with the award period commencing immediately thereafter. The procurement is classified under the services category with flexibility regarding supplier participation. This procurement provides significant opportunities for small and medium enterprises (SMEs) particularly in the sectors of photography, video production, and copywriting. Businesses with expertise in corporate and lifestyle photography, creative film-making, and authoritative copywriting will find this tender aligns well with their capabilities. Additionally, firms with a strong portfolio in travel and tourism content are well-positioned to compete due to the specific requirements outlined in the tender lots. ## Notice CalMac Ferries Ltd. (CFL) are developing a Dynamic Purchasing System (DPS) in relation to Brand Transformation Asset Delivery - Content Generation. The DPS will be structured into Lots allowing CalMac to create a pool of companies & sole traders who able to react quickly with innovative content generation. ### Lot Information Photography (Corporate) An experienced and reliable corporate photographer. Capable of capturing the essence of an activity or event on film. With the ability and connections to not only see a great press shot but also ensure that it has the best chance of getting into press. Photography (Lifestyle) An experienced, motivated, and passionate photographer who takes inspirational imagery for publications and web use including photo stories and product shots. This individual should have a minimum of 3 years' experience working in the travel and tourism sectors and should have provided award winning content. Video Production A flexible, creative and visionary film maker, capable of creating inspirational films no matter the subject. This is not corporate filmmaking and nor is it standard life-event filming. A knowledge of trends in digital advertising, film-making best practise and historic cinematic knowledge is essential. Copywriting Services A confident and award-winning copywriter with a minimum of three years' experience working in travel and tourism sectors. Experience should range from simple proof-reading and writing of award submission to providing full, sustained editorial for enduring publications (not self-published outputs). All Other Content Generation Ability to read and understand a corporate brand and engage with it in a passionate and credible way. All content providers should only work with clients whose values and goals are sympathetic to their own. ## Key Details | Field | Value | | --- | --- | | Publication source | Public Contracts Scotland | | Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAY415171 | | Notice type | PCS Notice - Website Contract Award Notice | | Procurement type | Dynamic, Framework | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | Not specified | | Awardee scale | SME | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 17 May 2021 | | Submission deadline | 1 Mar 2021 | | Future notice date | Not specified | | Award date | 21 Apr 2021 | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £165,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | £125,000 | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Active, Complete | | Awards status | Not specified | | Contracts status | Active | ## Buyer | Field | Value | | --- | --- | | Main buyer | CALMAC FERRIES LIMITED | | Locality | GOUROCK | | Post town | Paisley | | Postcode | PA19 1QP | | Country | Scotland | | ITL 1 | TLM Scotland | | ITL 2 | TLM3 West Central Scotland | | ITL 3 | TLM33 Inverclyde, East Renfrewshire, and Renfrewshire | | Local authority | Inverclyde | | Electoral ward | Inverclyde West | | Westminster constituency | Inverclyde and Renfrewshire West | | Delivery location | TLM83 Inverclyde, East Renfrewshire, and Renfrewshire | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 4 | | Supplier names | AGPD; BLUESTAR STREAMING; GLEN RAE COMMUNICATIONS; RACHEL KEENAN PHOTOGRAPHY | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security - 92 - Recreational, cultural and sporting services ### Codes - 79340000 - Advertising and marketing services - 79342000 - Marketing services - 79342100 - Direct marketing services - 79961100 - Advertising photography services - 79961300 - Specialised photography services - 92111000 - Motion picture and video production services ## Release History - 17 May 2021 at 00:00 - Award - PCS Notice - Website Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAY415171 - 1 Feb 2021 at 00:00 - Tender - PCS Notice - Website Contract Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB405397 ## Documents - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB405397 Brand Transformation Asset Delivery - Content Generation (Dynamic Purchasing System) - CalMac Ferries Ltd. (CFL) are developing a Dynamic Purchasing System (DPS) in relation to Brand Transformation Asset Delivery - Content Generation. The DPS will be structured into Lots allowing CalMac to create a pool of companies & sole traders who able to react quickly with innovative content generation. - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAY415171 Brand Transformation Asset Delivery - Content Generation (Dynamic Purchasing System) - CalMac Ferries Ltd. (CFL) are developing a Dynamic Purchasing System (DPS) in relation to Brand Transformation Asset Delivery - Content Generation. The DPS will be structured into Lots allowing CalMac to create a pool of companies & sole traders who able to react quickly with innovative content generation. ## Notice URLs - http:// - http://www.calmac.co.uk - http://www.publiccontractsscotland.gov.uk - https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000641625 - https://www.publictendersscotland.publiccontractsscotland.gov.uk ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000641625. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000641625.json.