---
title: "Digital Communications - Email Marketing"
ocid: "ocds-r6ebe6-0000840418"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000840418"
markdown_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000840418.md"
json_url: "https://d3tenders.com/contract/ocds-r6ebe6-0000840418.json"
source: "Public Contracts Scotland"
current_stage: "Award"
buyer: "East Ayrshire Council"
published: "2026-08-18"
---

# Digital Communications - Email Marketing

Buyer: East Ayrshire Council  
Current stage: Award  
OCID: ocds-r6ebe6-0000840418

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-r6ebe6-0000840418.json)

## Summary

East Ayrshire Council procured an email communications platform to support its digital communications and email marketing activity. This is a cloud software service, classified under CPV 72268000 (software supply services), rather than a construction or physical supply requirement. The service is for delivery in East Ayrshire, with the council as the buying organisation. The requirement was placed as one lot and concerns the council’s use of a hosted platform for managing email communications. Businesses relevant to this opportunity are providers of cloud-based email marketing, digital communications or related software services, particularly those able to support a public-sector organisation with a managed platform rather than a one-off consultancy or standalone development project.

The procurement has been completed and the contract was awarded to Forfront Ltd. It was a direct award through the Crown Commercial Service G-Cloud 14 framework, RM1557.14, Lot 2 for cloud software, using an award procedure without prior publication of a competition notice. The contract value is £54,400 including the stated currency of GBP. The contract was signed on 12 June 2026 and is recorded as active. One bid was received, from an SME, and it was submitted electronically. The award relates to the single email communications platform lot. The process was evaluated through the framework’s direct-award route rather than an open competition, and the tender is recorded as complete.

This award indicates a defined requirement within East Ayrshire Council for a hosted email marketing and digital communications platform, at a scale suited to an SME cloud-software provider. A credible future competitor would need a reliable, managed service for creating, distributing and supporting email communications, together with the operational capacity to serve a local authority. Familiarity with public-sector cloud purchasing routes, especially the G-Cloud framework and its cloud-software category, would be commercially relevant because this buyer used that route for the award. Suppliers should be able to demonstrate a mature software service, dependable support and appropriate handling of council communications, rather than offering only campaign advice, creative work or bespoke development.

## Notice

Email communications platform

### Lot Information

Lot 1

Email communications platform. Direct Award via CCS G-Cloud 14 RM1557.14 (Lot 2 - Cloud Software) Framework

### Procurement Information

Direct Award via CCS G-Cloud 14 RM1557.14 (Lot 2 - Cloud Software)

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Public Contracts Scotland |
| Latest notice | https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG562526 |
| Notice type | PCS Notice - Website Contract Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Award procedure without prior publication of a call for competition |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Aug 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 12 Jun 2026 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £54,400 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Complete |
| Awards status | Not specified |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | East Ayrshire Council |
| Locality | KILMARNOCK |
| Postcode area | Kilmarnock |
| Postcode | KA3 7BU |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM9 Southern Scotland |
| ITL 3 | TLM93 North Ayrshire and East Ayrshire |
| Local authority | East Ayrshire |
| Electoral ward | Kilmarnock East and Hurlford |
| Westminster constituency | Kilmarnock and Loudoun |
| Delivery location | TLM93 North Ayrshire and East Ayrshire |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | Forfront Ltd |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72268000 - Software supply services

## Release History

- 18 Aug 2026 at 01:00 - Award - PCS Notice - Website Contract Award Notice - https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG562526

## Documents

- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG562526
  Digital Communications - Email Marketing - Email communications platform

## Notice URLs

- http://
- http://www.east-ayrshire.gov.uk
- https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000840418

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-r6ebe6-0000840418. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-r6ebe6-0000840418.json.