Award

Retail Puchase Data

DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS

This public procurement record has 2 releases in its history.

Award

20 Apr 2018 at 09:58

Tender

18 Nov 2016 at 20:15

Summary of the contracting process

The procurement process details an award made by the Department for Environment, Food & Rural Affairs for the contract titled "Retail Purchase Data." This opportunity falls within the data collection and collation services industry, specifically targeting the food and drink sectors. The contract is valued at £2,200,000 and is located in the West Midlands, England. The procurement method followed was an open procedure, with the contract period starting from 8 November 2016 and concluding on 6 November 2020. The contract was awarded on 28 October 2016, and the tender period ended on 23 September 2016.

This tender presents substantial growth opportunities for businesses specialising in data collection and analysis services. Companies that possess expertise in capturing retail consumer behaviour and providing in-depth market insights would be particularly well-suited to compete in future tenders of a similar nature. The focus on detailed consumer purchase data indicates a demand for suppliers who can deliver comprehensive analytical solutions tailored to the food and drink industry, suggesting a market ripe for engagement by analytics service providers.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Retail Puchase Data

Notice Description

The scope of the procurement is to cover 'Retail Consumer Purchase' covering (but not restricted to) the following areas: 1. Top line data for all food and drink sectors of the market at a total market and retailer level 2. Detailed data for all products that compete with meat at the meal occasion, to a product type and meat or poultry cut and species level. 3. Detailed data on fresh meat, beef, veal, lamb, pork, bacon, sausages, sliced cooked and continental meats by product, grouped by similar product type at total market and individual retailer level. 4. Top line data by type and species for all other meats (rabbit, game etc) at a total market and retailer level. 5. Detailed data on milk, butter, yogurts, margarine, cheese by total market and retailer 6. Detailed data on fresh potato products including crips etc. by total market and retailer. 7. Top line data on all potato products including crisps etc. by total market and retailer. 8. Additional food and drink product areas should be available. A full range of measures will be required including but not limited to: * Volume/value * Household penetration * Frequency of purchase * Average price * Weight of purchase * Promotional detail, type of promotion volume and value of products sold on or off promotion * Capability for a full range of demographic breakdown * Data by Geographic region * Special analysis * 'Country of Origin' data Time Periods * A minimum of 13 four-weekly time periods per year and composites thereof * Facility for further breakdown of time periods From time to time AHDB has commissioned work to obtain views from consumers based on known retail behaviour through purchase panels rather than claimed behaviour. This work is often undertaken to understand a change in behaviour by understanding consumer mind-sets, to pin point influencing factors. AHDB wish to obtain a costing structure and outline from agencies on how they would have the ability to ask questions based on known retail behaviour. Exact requirements for 2017/18 are not know at this stage, but like the campaign evaluation elements, AHDB wish to gain an understanding of how agencies would approach this, providing examples and a costing structure in the tender document. This is not a regular occurrence for AHDB, with about 4 panels taking place over the past 3 years. Additional information: THIS CONTRACT HAS NOW BEEN AWARDED Suppliers Instructions How to Express Interest in this Tender~: 1. Register your company on the eSourcing portal (this is only required once) - Browse to the eSourcing Portal: https://defra.bravosolution.co.uk and click the link to register - Accept the terms and conditions and click 'continue' - Enter your correct business and user details - Note the username you chose and click 'Save' when complete - You will shortly receive an email with your unique password (please keep this secure) 2. Express an Interest in the tender - Login to the portal with the username/password - Click the 'PQQs / ITTs Open To All Suppliers' link. (These are Pre-Qualification Questionnaires or Invitations to Tender open to any registered supplier) - Click on the relevant PQQ/ ITT to access the content. - Click the 'Express Interest' button at the top of the page. - This will move the PQQ /ITT into your 'My PQQs/ My ITTs' page. (This is a secure area reserved for your projects only) -You can now access any attachments by clicking 'Buyer Attachments' in the 'PQQ/ ITT Details' box 3. Responding to the tender - Click 'My Response' under 'PQQ/ ITT Details', you can choose to 'Create Response' or to 'Decline to Respond' (please give a reason if declining) - You can now use the 'Messages' function to communicate with the buyer and seek any clarification - Note the deadline for completion, then follow the onscreen instructions to complete the PQQ/ ITT - There may be a mixture of online and offline actions for you to perform (there is detailed online help available) You must then submit your reply using the 'Submit Response' button at the top of the page. If you require any further assistance please consult the online help, or contact the eTendering help desk.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-0800a3ef-adca-11e6-9901-0019b9f3037b
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/32e9b29d-569a-4133-a40d-087e56b91d75
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support


CPV Codes

72314000 - Data collection and collation services

72316000 - Data analysis services

Notice Value(s)

Tender Value
£1,500,000 £1M-£10M
Lots Value
Not specified
Awards Value
£2,200,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
20 Apr 20187 years ago
Submission Deadline
23 Sep 2016Expired
Future Notice Date
Not specified
Award Date
27 Oct 20169 years ago
Contract Period
8 Nov 2016 - 6 Nov 2020 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS
Contact Name
Sarah Jackson
Contact Email
sarah.jackson@ahdb.org.uk
Contact Phone
Not specified

Buyer Location

Locality
KENILWORTH
Postcode
CV8 2LT
Post Town
Coventry
Country
England

Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG1 Herefordshire, Worcestershire and Warwickshire
Small Region (ITL 3)
TLG13 Warwickshire CC
Delivery Location
TLG West Midlands (England)

Local Authority
Warwick
Electoral Ward
Cubbington & Leek Wootton
Westminster Constituency
Kenilworth and Southam

Supplier Information

Number of Suppliers
1
Supplier Name

KANTAR WORLDPANEL

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-0800a3ef-adca-11e6-9901-0019b9f3037b-2018-04-20T10:58:16+01:00",
    "date": "2018-04-20T10:58:16+01:00",
    "ocid": "ocds-b5fd17-0800a3ef-adca-11e6-9901-0019b9f3037b",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "2016-070AWARD",
        "title": "Retail Puchase Data",
        "description": "The scope of the procurement is to cover 'Retail Consumer Purchase' covering (but not restricted to) the following areas: 1. Top line data for all food and drink sectors of the market at a total market and retailer level 2. Detailed data for all products that compete with meat at the meal occasion, to a product type and meat or poultry cut and species level. 3. Detailed data on fresh meat, beef, veal, lamb, pork, bacon, sausages, sliced cooked and continental meats by product, grouped by similar product type at total market and individual retailer level. 4. Top line data by type and species for all other meats (rabbit, game etc) at a total market and retailer level. 5. Detailed data on milk, butter, yogurts, margarine, cheese by total market and retailer 6. Detailed data on fresh potato products including crips etc. by total market and retailer. 7. Top line data on all potato products including crisps etc. by total market and retailer. 8. Additional food and drink product areas should be available. A full range of measures will be required including but not limited to: * Volume/value * Household penetration * Frequency of purchase * Average price * Weight of purchase * Promotional detail, type of promotion volume and value of products sold on or off promotion * Capability for a full range of demographic breakdown * Data by Geographic region * Special analysis * 'Country of Origin' data Time Periods * A minimum of 13 four-weekly time periods per year and composites thereof * Facility for further breakdown of time periods From time to time AHDB has commissioned work to obtain views from consumers based on known retail behaviour through purchase panels rather than claimed behaviour. This work is often undertaken to understand a change in behaviour by understanding consumer mind-sets, to pin point influencing factors. AHDB wish to obtain a costing structure and outline from agencies on how they would have the ability to ask questions based on known retail behaviour. Exact requirements for 2017/18 are not know at this stage, but like the campaign evaluation elements, AHDB wish to gain an understanding of how agencies would approach this, providing examples and a costing structure in the tender document. This is not a regular occurrence for AHDB, with about 4 panels taking place over the past 3 years. Additional information: THIS CONTRACT HAS NOW BEEN AWARDED Suppliers Instructions How to Express Interest in this Tender~: 1. Register your company on the eSourcing portal (this is only required once) - Browse to the eSourcing Portal: https://defra.bravosolution.co.uk and click the link to register - Accept the terms and conditions and click 'continue' - Enter your correct business and user details - Note the username you chose and click 'Save' when complete - You will shortly receive an email with your unique password (please keep this secure) 2. Express an Interest in the tender - Login to the portal with the username/password - Click the 'PQQs / ITTs Open To All Suppliers' link. (These are Pre-Qualification Questionnaires or Invitations to Tender open to any registered supplier) - Click on the relevant PQQ/ ITT to access the content. - Click the 'Express Interest' button at the top of the page. - This will move the PQQ /ITT into your 'My PQQs/ My ITTs' page. (This is a secure area reserved for your projects only) -You can now access any attachments by clicking 'Buyer Attachments' in the 'PQQ/ ITT Details' box 3. Responding to the tender - Click 'My Response' under 'PQQ/ ITT Details', you can choose to 'Create Response' or to 'Decline to Respond' (please give a reason if declining) - You can now use the 'Messages' function to communicate with the buyer and seek any clarification - Note the deadline for completion, then follow the onscreen instructions to complete the PQQ/ ITT - There may be a mixture of online and offline actions for you to perform (there is detailed online help available) You must then submit your reply using the 'Submit Response' button at the top of the page. If you require any further assistance please consult the online help, or contact the eTendering help desk.",
        "datePublished": "2016-08-15T08:07:22+01:00",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "72314000",
            "description": "Data collection and collation services"
        },
        "additionalClassifications": [
            {
                "scheme": "CPV",
                "id": "72316000",
                "description": "Data analysis services"
            }
        ],
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "region": "West Midlands",
                        "countryName": "United Kingdom"
                    },
                    {
                        "region": "West Midlands",
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "value": {
            "amount": 1500000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "tenderPeriod": {
            "endDate": "2016-09-23T23:59:59+01:00"
        },
        "contractPeriod": {
            "startDate": "2016-11-08T00:00:00Z",
            "endDate": "2020-11-06T23:59:59Z"
        },
        "suitability": {
            "sme": false,
            "vcse": false
        },
        "mainProcurementCategory": "services",
        "documents": [
            {
                "id": "1",
                "documentType": "tenderNotice",
                "description": "Opportunity notice on Contracts Finder",
                "url": "https://www.contractsfinder.service.gov.uk/Notice/c00ea362-29dc-4e60-be32-046d699ced62",
                "datePublished": "2016-08-15T08:07:22+01:00",
                "format": "text/html",
                "language": "en"
            }
        ]
    },
    "parties": [
        {
            "id": "GB-CFS-84081",
            "name": "DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS",
            "identifier": {
                "legalName": "DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS"
            },
            "address": {
                "streetAddress": "AHDB, Stoneleigh Park",
                "locality": "Kenilworth",
                "postalCode": "CV8 2LT",
                "countryName": "England"
            },
            "contactPoint": {
                "name": "Sarah Jackson",
                "email": "sarah.jackson@ahdb.org.uk"
            },
            "details": {
                "url": "http://www.ahdb.org.uk"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-84082",
            "name": "Kantar Worldpanel",
            "identifier": {
                "legalName": "Kantar Worldpanel"
            },
            "address": {
                "streetAddress": "Westgate London W5 1UA"
            },
            "details": {
                "scale": "sme",
                "vcse": false
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-84081",
        "name": "DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-0800a3ef-adca-11e6-9901-0019b9f3037b-1",
            "status": "active",
            "date": "2016-10-28T00:00:00+01:00",
            "datePublished": "2018-04-20T10:58:16+01:00",
            "value": {
                "amount": 2200000,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-84082",
                    "name": "Kantar Worldpanel"
                }
            ],
            "contractPeriod": {
                "startDate": "2016-11-08T00:00:00Z",
                "endDate": "2020-11-06T23:59:59Z"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/32e9b29d-569a-4133-a40d-087e56b91d75",
                    "datePublished": "2018-04-20T10:58:16+01:00",
                    "format": "text/html",
                    "language": "en"
                }
            ]
        }
    ]
}