Award

Micro & SME Food and Drink Video Toolkit

.EAST RIDING OF YORKSHIRE COUNCIL

This public procurement record has 3 releases in its history.

Award

19 Dec 2022 at 16:14

Award Notice
TenderAmendment

24 Nov 2022 at 08:12

Tender Notice
Tender

24 Nov 2022 at 08:06

Tender Notice
Summary of the contracting process

The procurement process for the Micro & SME Food and Drink Video Toolkit is being conducted by The Supply Chain Network and partners York & North Yorkshire LEP on behalf of The East Riding Of Yorkshire Council. The tender, with the title "Micro & SME Food and Drink Video Toolkit," falls under the industry category of marketing management consultancy services. It is currently in the award stage, with key dates including the closing date for submissions on Monday 12th December 2022 and the delivery of the contract expected between January 2023 and end of March 2023. The procurement method used is a direct Single tender action.

This tender presents an opportunity for marketing and communications individuals/agencies with expertise in the Food & Drink sector to develop and promote a video toolkit aimed at Micro and SME Food & Drink businesses. Businesses in the marketing, communication, and consultancy sectors would be well-suited to compete for this contract. The scope of work includes concept development, scriptwriting, video production, and campaign delivery. Key deliverables involve creating engaging video content to help businesses enter new markets and increase customer engagement. The successful applicant will demonstrate a track record in delivering impactful campaigns in the Food and Drink sector and must meet submission deadlines set for a competitive bid process.

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Notice Information

Notice Title

Micro & SME Food and Drink Video Toolkit

Notice Description

Procurement Opportunity The Supply Chain Network (TSCN) and partners York & North Yorkshire (YNY) LEP are looking to procure a marketing & communications individual/agency with experience in the Food & Drink sector to develop and promote a series of videos (positioned as a 'video toolkit') that target Micro and SME Food & Drink businesses. This video toolkit will help them win new business by imparting knowledge and expertise, increasing business confidence and ability to successfully access new markets, channels and customers. Script development will need to be a co-ordinated process led by the Marketing Communications agency and include TSCN, YNY LEP and recruited experts. All scripts will need to be approved by TSCN. Video 1- teaser film Video 2- importance of food safety and labelling, Video 3- Innovation (80%), funding (20%) Video 4- Branding and marketing Video 5- successfully deliver a pitch to a retailer. York & North Yorkshire LEP on behalf of The Supply Chain Network will identify and provide a list of experts and businesses to be featured in the videos. Scope of work for procured individual/ organisation: Concept development * Campaign name/ style and how this would be carried through all the assets * Recommendations on optimal time length of each asset * Scripting/ storyboarding for all films as per the recommended approach above. Delivery of campaign * Lead on and undertake all activities in relation to organising, filming and editing the 5 videos. This must include liaison with experts and businesses involved and booking of any venues required. * Create snippets of each film that could be used for social media distribution * Recommend and deliver a communications plan to ensure reach of the campaign is maximised. Response to include: * Name of key deliverer and how the scope of work would be managed * Fully costed proposal * Details of up to date experience especially within the Food and Drink sector, that substantiate you meet the requirements of the opportunity and can deliver a campaign of impact. * Evidence of previous work to demonstrate ability to meet delivery requirements Milestones 1. Tender advertised Wednesday 23 Nov 2022 2. Final submission of queries and questions regarding tender Noon Wednesday 7th Dec 2022 3. Closing date for submissions Noon Monday 12th Dec 2022 4. Scoring of submissions w/c 12th Dec 2022 5. Notification to successful applicants Thursday 15th Dec 2022 6. Inception meetings and agreement of approach w/c 19th Dec 2022 7. Delivery of contract Between Jan 2023 - end March Jan 2023 Questions about the specification should be directed to Tracy Blundell via email tracy.blundell@ynylep.com by Noon Wednesday 7th Dec 2022 If you are interested in this opportunity responses should be sent to Tracy Blundell via email tracy.blundell@ynylep.com by close of business Monday 12th Dec 2022

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-149eb142-2539-4b49-84ba-d76edf808813
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/e6bf753e-2c7c-45ab-9778-0f6d3741df32
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Direct
Procurement Method Details
Single tender action (below threshold)
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
Not specified
Awards Value
£38,700 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
19 Dec 20223 years ago
Submission Deadline
12 Dec 2022Expired
Future Notice Date
Not specified
Award Date
15 Dec 20223 years ago
Contract Period
3 Jan 2023 - 31 Mar 2023 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
.EAST RIDING OF YORKSHIRE COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
HESSLE
Postcode
HU13 0LN
Post Town
Hull
Country
England
Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE1 East Yorkshire and Northern Lincolnshire
Small Region (ITL 3)
TLE12 East Riding of Yorkshire
Delivery Location
TLE Yorkshire and The Humber
Local Authority
East Riding of Yorkshire
Electoral Ward
Hessle
Westminster Constituency
Kingston upon Hull West and Haltemprice

Supplier Information

Number of Suppliers
1
Supplier Name

IDEAS GROUP

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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