Award

S30004 Influencing the uptake of in-vehicle safety technologies and quantifying impacts

NATIONAL HIGHWAYS

This public procurement record has 1 release in its history.

Award

08 Oct 2025 at 10:23

Award Notice
Summary of the contracting process

The procurement process, now at the award stage, was initiated by National Highways for the project titled "S30004 Influencing the uptake of in-vehicle safety technologies and quantifying impacts". This project falls under the industry category of development consultancy services (CPV Code: 73220000) and is aimed at examining and influencing the use of in-vehicle safety technologies. The contract spans from 7th October 2025 to 31st March 2026, with the tender concluded on 4th September 2025. The procurement method utilised was selective, specifically a call-off from a framework agreement. The contract, valued at £84,757.37, is intended to be executed across multiple locations including the United Kingdom, British Overseas Territories, Channel Islands, Isle of Man, Europe, and the rest of the world.

This tender offers significant opportunities for businesses in the consultancy sector, particularly those capable of contributing towards safety technology uptake and its subsequent impacts analysis. Small and medium-sized enterprises may find this procurement appealing due to the suitability emphasis on SMEs, although the contract was awarded to the large-scale Atkins Jacobs Joint Venture. Companies with expertise in technology assessment, user behaviour analysis, and policy strategy will be well-positioned to compete in similar future opportunities. The focus on evidence-based recommendations for policy interventions presents an avenue for businesses to influence pivotal safety outcome models and thereby contribute to transport safety enhancements on a large scale.

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Notice Information

Notice Title

S30004 Influencing the uptake of in-vehicle safety technologies and quantifying impacts

Notice Description

This project aims to address these challenges: Aim (1) Quantify the performance of vehicle safety technologies "in the field" (i.e. as close as possible to actual, not ideal or "perfect use") and forecast KPI1 trends under different scenarios for input to (1) an updated RTZH model and (2) a future Safety Outcome Model to inform more accurate target setting. Aim (2) Deliver practical evidence-based recommendations for interventions that National Highways can use to influence uptake of in-vehicle technologies that will make the biggest difference to KSI outcomes on the SRN; These aims will be achieved via the delivery of two work packages (not including the inception/mobilisation phase which is also outlined in the description of service) - Work Package 1 - Trends in technology uptake and safety outcomes - Work Package 2 - User segmentation, influences and policy levers. The Road to Zero Harm project and Safety Outcome Model projects identified gaps in our understanding of the trends in uptake and impacts of in-vehicle safety technologies. The RTZH model relies on several assumptions about usage and effectiveness of in-vehicle safety technologies. Our confidence in the validity of these assumptions is low because: - Recent press coverage indicates usage may be overestimated due to issues affecting user acceptance (e.g. people turning off lane keep assist because they perceive it as annoying and potentially dangerous - https://www.brake.org.uk/get-involved/take-action/mybrake/knowledge-centre/reports/vehicle-safety-systems-and-the-future-of-driving). - The effectiveness estimates were also based on effects estimated for whole of England (not just SRN) as part of the work to develop the GSR legislation for Europe (which is now quite old and doesn't allow for differentiating effects by road features, traffic mix and speeds). - Lack of trend data on the uptake and usage of these technologies also prevented us including in-vehicle safety technology in the Safety Outcome model.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-406651bb-d958-4b6d-9b0a-93b8e1aedeb4
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/76bc6c1e-0aea-46f4-8f8b-6ab92a606d76
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

CPV Codes

73220000 - Development consultancy services

Notice Value(s)

Tender Value
£150,000 £100K-£500K
Lots Value
Not specified
Awards Value
£84,757 Under £100K
Contracts Value
Not specified

Notice Dates

Publication Date
8 Oct 20254 months ago
Submission Deadline
4 Sep 2025Expired
Future Notice Date
Not specified
Award Date
3 Sep 20255 months ago
Contract Period
6 Oct 2025 - 31 Mar 2026 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
NATIONAL HIGHWAYS
Contact Name
National Highways
Contact Email
spats3@nationalhighways.co.uk
Contact Phone
Not specified

Buyer Location

Locality
BIRMINGHAM
Postcode
B4 6GA
Post Town
Birmingham
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG3 West Midlands
Small Region (ITL 3)
TLG31 Birmingham
Delivery Location
Not specified
Local Authority
Birmingham
Electoral Ward
Ladywood
Westminster Constituency
Birmingham Ladywood

Supplier Information

Number of Suppliers
1
Supplier Name

ATKINS JACOBS JOINT VENTURE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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