Tender

TEN-1920-020 Nest Brand Strategy

NATIONAL EMPLOYMENT SAVINGS TRUST (NEST)

This public procurement record has 1 release in its history.

Tender

29 Nov 2019 at 12:29

Tender Notice
Summary of the contracting process

The National Employment Savings Trust (NEST) is currently inviting tenders for the project titled "TEN-1920-020 Nest Brand Strategy", which focuses on enhancing its brand positioning within the workplace pension industry. This consultancy opportunity falls under the business services category, specifically aimed at law, marketing, consulting, recruitment, printing, and security services, with a total value of £30,000. The procurement method is open, and the tender period is set to close on 18 December 2019. The services will be delivered to organisations located in London, United Kingdom, with the contract scheduled to commence on 20 January 2020 and last until 31 March 2020.

This tender presents an excellent opportunity for businesses, particularly small and medium enterprises (SMEs) that specialise in brand consultancy, marketing services, and customer engagement strategies. Consulting firms with experience in brand differentiation and market positioning within the financial services sector would be agile contenders for this project. As NEST continues to grow and adapt to the evolving workplace pension market, successful bidders could contribute significantly to shaping its brand, thus enhancing their reputation and potentially leading to further contracts in a growing sector.

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Notice Information

Notice Title

TEN-1920-020 Nest Brand Strategy

Notice Description

This opportunity can be accessed in the NEST Bravo Portal the following link: https://nesttenders.bravosolution.co.uk/web/login.shtml NEST is a defined contribution multi-employer pension scheme run as a trust by NEST Corporation. NEST Corporation is also accountable to Parliament through the Department of Work and Pensions but is generally independent of government in its day to day decisions. NEST was established to ensure all employers had access to a good quality low cost pension scheme which they could use to fulfil their duties under the automatic enrolment legislation. Since the onset of these duties in 2012 NEST has grown exponentially and we now have over 690, 000 employers registered to use the scheme, more than 7 million individual members and over PS4.5 billion in assets under management. Alongside the employers using the scheme there are over 21,000 organisations set up as NEST Connectors, these organisations help a large number of employers to use the scheme. These organisations are typically small accountancy firms, book keepers, payroll firms or IFAs. Even though the staging of employers has come to an end, NEST continues to grow as recently created employers use NEST to ensure they comply with the legislation and existing employers enrol new staff into the scheme. The amount of assets under management will also grow significantly as the phased increase in minimum contributions kicks in. This consultancy project is being commissioned by the Customer Insight unit - which sits within Nest's Customer Engagement directorate. Customer Engagement brings together teams that are responsible for setting the strategy and defining NEST's proposition for different customer segments, delivering product and service changes that improve our customers' experience, and designing and delivering a targeted customer engagement approach, marketing campaigns and activity to support NEST's objectives. The Customer Insight unit within Nest is responsible for research on customer experience, via our Voice of the Customer programme, along with product development, propositional and brand research. Over the last 10 years there have been many research projects directly addressing the development and execution of the Nest brand, along with many other projects that have addressed brand issues indirectly. This project invites brand consultancies to use their expertise to make recommendations on how to help Nest use its brand to more effectively differentiate itself in the developing market of workplace pension providers.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-a8538480-738e-4d60-b239-d8b2483d5bff
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/48b39426-e5dc-4df1-81ed-df54637823d1
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (below threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£30,000 Under £100K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
29 Nov 20196 years ago
Submission Deadline
18 Dec 2019Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
20 Jan 2020 - 31 Mar 2020 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
NATIONAL EMPLOYMENT SAVINGS TRUST (NEST)
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
E14 4PU
Post Town
East London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI4 Inner London - East
Small Region (ITL 3)
TLI42 Tower Hamlets
Delivery Location
TLI London
Local Authority
Tower Hamlets
Electoral Ward
Canary Wharf
Westminster Constituency
Poplar and Limehouse

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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