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Provision of IBCA's Mid to long term - Marketing Requirements for Research Agency

Cabinet Office

This public procurement record has 1 release in its history.

Award

01 Sep 2026 at 12:52

Award Notice
Summary of the contracting process

The Cabinet Office procured mid- to long-term marketing research agency services for the Infected Blood Compensation Authority (IBCA). The requirement covers research and related consultancy, supporting IBCA’s marketing and research needs under the Research and Insights commercial agreement. This is a services contract, classified under research and development services and related consultancy services. The work is associated with the Cabinet Office and IBCA requirement; the procurement data does not identify a named delivery site. The opportunity was suitable for small and medium-sized enterprises, and was not reserved for voluntary, community or social enterprises. It was structured as a call-off from the Research and Insights framework, Lot 1, rather than a standalone open-market procurement.

This procurement has been awarded following a selective call-off from the RM6126 Research and Insights framework, Lot 1. The tender was complete and the contract was awarded to IPSOS (Market Research) Ltd on 10 August 2026. The awarded value is £204,277 including the stated GBP currency. The estimated procurement value ranged from £204,277 to £281,463. The contract period runs from 11 August 2026 to 10 August 2028. The tender submission deadline was 2 July 2026 at 12:00. The procurement was evaluated through the framework call-off process; the available data does not state the individual award criteria or weightings. One supplier is recorded as having received the award, and the award status is active.

This procurement demonstrates established public-sector demand for a research agency capable of delivering mid- to long-term marketing research and related consultancy for a sensitive national compensation programme. A credible future supplier would need strong research design, insight generation, stakeholder engagement and marketing research capability, with the capacity to support a government client over a sustained contract. Experience of delivering robust, impartial research in complex or high-profile public-service settings would be relevant, particularly where communications and public understanding are important. Suppliers should also be able to operate through an appropriate public-sector framework or comparable purchasing route. The requirement was considered suitable for SMEs, so a specialist research business with sufficient delivery capacity could be well placed when comparable work returns to market.

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Notice Information

Notice Title

Provision of IBCA's Mid to long term - Marketing Requirements for Research Agency

Notice Description

Contract for the provision of IBCA's Mid to Long Term Research Agency requirements a Call Off under Commercial Agreement RM6126 Research and Insights, Lot 1 Research & Insights.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-e5098628-e416-4e0e-99fd-ca796d463999
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/291bfb79-20f3-4cde-a2f0-6ce9d4ab7d0b
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Call-off from a framework agreement
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

73 - Research and development services and related consultancy services

CPV Codes

73000000 - Research and development services and related consultancy services

Notice Value(s)

Tender Value
£281,463 £100K-£500K
Lots Value
Not specified
Awards Value
£204,277 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
1 Sep 20262 weeks ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
10 Aug 20261 months ago
Contract Period
11 Aug 2026 - 10 Aug 2028 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Cabinet Office
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW1A 2AS
Postcode Area
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Supplier Information

Number of Suppliers
1
Supplier Name

Ipsos MORI

Further Information

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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