This public procurement record has 3 releases in its history.

AwardUpdate

20 Mar 2023 at 16:05

AwardUpdate

06 Mar 2023 at 16:05

Award

27 Apr 2021 at 14:24

Summary of the contracting process

The Natural History Museum has awarded a contract for the "Reputation & Identity Project" titled "Reputation & Identity: Brand Update & Rollout" to Pentagram Design Limited. The project involves updating the brand strategy into a coherent visual identity, with a contract value of £262,714 GBP. The procurement stage has been completed, and the contract runs from 21st March 2023 to 21st April 2023, with delivery in London, UK.

This tender presents an opportunity for marketing management consultancy services to assist in consolidating and implementing a new brand identity for the museum. SMEs specialised in marketing strategy and design would be well-suited to compete for projects like this. The Natural History Museum, based in London, is seeking innovative solutions to enhance its brand image and engage both internal and external audiences effectively. A selective procurement method with a focus on quality criteria has been used, providing a competitive opportunity for small and medium enterprises to showcase their expertise in this sector.

How relevant is this notice?

Notice Title

Reputation & Identity Project

Notice Description

The Museum required marketing consultancy services to help develop a compelling brand proposition and strategy and a clear verbal and visual identity.

Lot Information

Brand Strategy

The Museum required marketing consultancy services to help develop a compelling brand proposition and strategy that engaged global audiences with our vision and mission, communicated the value and relevance of our science, offered commercial opportunities and made a compelling case for support.

Reputation & Identity Project: Brand Update & Rollout

Following the completion of the brand strategy a clear verbal and visual identity is required to consolidate our look and feel into a singular system that reflects that brand idea so it can be used and applied consistently to internal and external audiences. The Museum may require assistance to implement the new brand identity.

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-02aaa8
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/008059-2023
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£710,548 £500K-£1M

Notice Dates

Publication Date
20 Mar 20233 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
26 Apr 20215 years ago
Contract Period
21 Mar 2023 - 21 Apr 2023 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Cancelled
Awards Status
Active
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
Natural History Museum
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LONDON
Postcode
SW7 5BD
Postcode Area
South West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI33 Kensington & Chelsea and Hammersmith & Fulham
Delivery Location
TLI London

Local Authority
Kensington and Chelsea
Electoral Ward
Brompton & Hans Town
Westminster Constituency
Kensington and Bayswater

Supplier Information

Number of Suppliers
2
Supplier Names

Heavenly Group Limited

Pentagram Design Limited

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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