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Creative Services Framework

Transport for Greater Manchester

This public procurement record has 4 releases in its history.

Award

05 May 2026 at 19:05

UK6 - Contract Award Notice
TenderUpdate

19 Aug 2025 at 14:09

UK4 - Tender Notice
Tender

18 Aug 2025 at 17:48

UK4 - Tender Notice
Planning

14 May 2025 at 17:06

UK2 - Preliminary Market Engagement Notice
Summary of the contracting process

Transport for Greater Manchester (TfGM) has completed a procurement process to establish a Creative Services Framework aimed at engaging multiple marketing agencies. This effort is designed to bolster their capabilities in executing multi-channel campaigns across Greater Manchester, promoting sustainable travel. The procurement process, culminating in an award on 5th May 2026, was conducted through an open competitive flexible procedure. Covering strategic and creative marketing services as well as artwork and graphics, the framework seeks to support the internal marketing team in delivering ambitious projects, which include initiatives like active travel infrastructure and public transport enhancements. Interested parties were required to submit bids electronically, with the contract intended to commence on 1st July 2026, running until 30th June 2029, with the possibility of renewal.

This framework presents numerous business growth opportunities for marketing agencies, particularly those skilled in strategic marketing, graphic design, and multi-channel campaign execution. The procurement, allowing for involvement through a mini-competition or direct award for projects valued under £50,000, is well-suited for both SMEs and larger firms capable of providing innovative marketing solutions. Agencies that specialise in advertising, market research, and graphic design can leverage this framework to collaborate with TfGM in delivering impactful campaigns aimed at transforming travel habits in Greater Manchester, setting a fruitful stage for business expansion and heightened sector involvement.

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Notice Information

Notice Title

Creative Services Framework

Notice Description

Transport for Greater Manchester (TfGM) are looking to appoint multiple marketing agencies to develop a Creative Services framework. The agencies will assist TfGM to develop and deliver multi-channel campaigns across Greater Manchester (GM) as well as our business-as-usual activity with the aim of encouraging more people to travel sustainably. TfGM has been successful in delivering several engaging and high-profile campaigns in recent years and now wishes to expand on that success due to its growing responsibilities. TfGM covers a wide remit of exciting and transformational projects across GM from delivering infrastructure for active travel including a cycle hire scheme, through to developing an app and providing major Public Transport services across tram, rail and bus networks. Given this expansion and the fact marketing is a specialist area, TfGM's internal Marketing team is looking to source external support to help deliver its ambitions. TfGM are looking to award suppliers under the following lots: Lot 1: Strategy & Creative - includes marketing strategy, creative concepting, campaign creative, multi-channel campaign execution & production, seasonal planning, messaging strategy and audience & market analysis. Lot 2: Artwork & Graphics - includes graphic design, creating artwork, versioning and copywriting.

Lot Information

Strategy & Creative

Renewal: Extension dependant on framework still meeting requirements for TfGM.

Artwork & Graphics

Renewal: Extension dependant on framework still meeting requirements for TfGM.

Planning Information

In January 2025 TfGM hosted a supplier day to run through the requirements of the new framework and engage with the marketplace. This tender will be conducted via the ProContract procurement portal. To confirm your interest and receive an automatic invitation for this tender, suppliers can register for free using the following link: https://procontract.due-north.com/Register. The opportunity can be found via project reference: DN759994

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-0513ae
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/041257-2026
Current Stage
Award
All Stages
Planning, Tender, Award

Procurement Classification

Notice Type
UK6 - Contract Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Competitive flexible procedure
Tender Suitability
SME
Awardee Scale
Large, SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79310000 - Market research services

79340000 - Advertising and marketing services

79822500 - Graphic design services

Notice Value(s)

Tender Value
£3,700,000 £1M-£10M
Lots Value
£3,700,000 £1M-£10M
Awards Value
£3,700,000 £1M-£10M
Contracts Value
Not specified

Notice Dates

Publication Date
5 May 20263 months ago
Submission Deadline
17 Sep 2025Expired
Future Notice Date
23 Jun 2025Expired
Award Date
5 May 20263 months ago
Contract Period
1 Jul 2026 - 30 Jun 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Pending
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Transport for Greater Manchester
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
MANCHESTER
Postcode
M1 3BG
Postcode Area
Manchester
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD3 Greater Manchester
Small Region (ITL 3)
TLD33 Manchester
Delivery Location
TLD3 Greater Manchester
Local Authority
Manchester
Electoral Ward
Piccadilly
Westminster Constituency
Manchester Central

Supplier Information

Number of Suppliers
6
Supplier Names

AGENT MARKETING LIMITED

FRESH APPROACH (UK) LIMITED

MEANWHILE LTD

THE BEHAVIOURS AGENCY LIMITED

THG INGENUITY LIMITED

Vivid Everywhere Ltd

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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