Planning

Provision of Radio Filler Airtime Tracking Tool (for GCS Fillers)

CABINET OFFICE

This public procurement record has 1 release in its history.

Planning

24 Nov 2025 at 15:53

UK2 - Preliminary Market Engagement Notice
Summary of the contracting process

The Cabinet Office is currently in the planning stage of a procurement process for a 'Provision of Radio Filler Airtime Tracking Tool' under the public authority - central government classification. The procurement is part of the Government Communication Service’s Fillers Marketing Service and involves tracking airtime for radio fillers on UK commercial and community radio stations. The process will help manage and analyse the airtime data through a website portal. Businesses interested in participating should submit their expression of interest by midday on 4th December 2025. The procurement is identified under the main category of services, with related industry activities involving system and support services. The contract is set to commence on 17th April 2026 and conclude on 16th April 2029, with future communication notices due by 6th January 2026.

This tender presents a valuable opportunity for businesses involved in system and support services, particularly those that can develop, implement, and maintain web-based tracking tools. Companies that specialise in delivering digital solutions for media tracking and data analytics would find this contract especially beneficial for growth. Moreover, the suitability for small and medium enterprises (SMEs) and voluntary and community sector enterprises (VCSEs) makes it accessible for a wide range of organisations. Given the project’s scope and emphasis on the precision and accessibility of reported data, businesses with strong capabilities in handling and presenting complex datasets are well-suited to compete in this tender.

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Notice Information

Notice Title

Provision of Radio Filler Airtime Tracking Tool (for GCS Fillers)

Notice Description

The Fillers Marketing Service, part of Cabinet Office Government Communication Service (GCS), requires a Radio Filler tracking service/tool to track each radio Filler that is live on commercial radio and where possible on community radio, 24-7. We need to analyse the amount of airtime achieved by each filler. The key data from the tracking of each Filler should be provided on a website portal that can be accessed at any time. "Radio fillers" are public welfare, safety and health radio content, that is similar to advert content in spec and length. The Fillers service commission and produce a pool of Fillers, these are delivered to commercial and community radio, and they are played cost free, at the discretion of UK commercial radio and community radio stations, primarily as a resource to fill empty gaps in airtime schedules. The scope of this requirement extends to the following: Tracking of each airtime transmission of all radio Fillers identified by the Authority, that have aired on (UK) commercial radio and where possible, UK community radio. A website portal tool providing the detailed airtime transmission data. The Tracking service is not required in the Channel Islands, the Shetland, Orkney or Western Isles or any other UK overseas territory The Authority requires the following: - Tracking all radio fillers airtime on UK commercial radio and where possible community radio. The Supplier will be sent a WAV file of the audio for each new radio filler. The Authority does not know exact volumes, which are subject to demand, and therefore volumes of work are not guaranteed. - The provision of the following information on a website portal, which will be downloadable onto CSV files: - The title of radio filler - The time and date the radio filler was aired; - The name of the radio station whom played the radio filler; and RAJAR audience data: the number of RAJAR impacts (if applicable) at the time for the radio station whom aired the radio filler. - The Authority requires access to this information using a website portal provided by the Supplier in order to raise reports when required. This will be available to the Authority to run bespoke reports at any time. - The Supplier must supply all data in a format that can be easily transferred to a CSV file to be uploaded into the Authority's database.

Planning Information

Please submit your expression of interest by midday 4th December 2025

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05e7b0
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/076597-2025
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK2 - Preliminary Market Engagement Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

72 - IT services: consulting, software development, Internet and support

CPV Codes

72250000 - System and support services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
24 Nov 20253 months ago
Submission Deadline
Not specified
Future Notice Date
6 Jan 2026Expired
Award Date
Not specified
Contract Period
16 Apr 2026 - 16 Apr 2029 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Planning
Lots Status
Planning
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
CABINET OFFICE
Contact Name
Not specified
Contact Email
commercial@cabinetoffice.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
LONDON
Postcode
SW1A 2AS
Post Town
South West London
Country
England
Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI35 Westminster and City of London
Delivery Location
Not specified
Local Authority
Westminster
Electoral Ward
St James's
Westminster Constituency
Cities of London and Westminster

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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