Notice Information
Notice Title
Marketing Automation Solution
Notice Description
AWARD NOTICE FOR THE FOLLOWING - The University of Aberdeen is looking to engage a supplier to provide a marketing automation solution to be used for communication to potential and current students.
Lot Information
Lot 1
AWARD NOTICE FOR THE FOLLOWING - The Digital and Information Services directorate at the University of Aberdeen is looking to engage a supplier to provide a marketing automation solution to be used for communication to potential and current students. In future, the solution may be used for marketing communications to other groups. There are several teams across the University that require the ability to contact segmented groups of students with tailored content, these communications consist of responses to enquiries, recruitment campaigns, eZines & Newsletters. These messages will be delivered to enquirers, applicants & students studying at the Aberdeen Campus, the Qatar Campus and Online. The University are in the process of improving the handling of enquiries from omnichannel sources and streamlining communication strategies. To benefit fully from the process improvements being made, a marketing automation tool is required. In addition to the actual tool, training and guidance on setting up communication plans is required, as is ongoing training and support as questions arise.
Renewal: option to extend by one further year.
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-r6ebe6-0000530656
- Publication Source
- Public Contracts Scotland
- Latest Notice
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAY320309
- Current Stage
- Award
- All Stages
- Tender, Award
Procurement Classification
- Notice Type
- PCS Notice - Website Contract Award Notice
- Procurement Type
- Standard
- Procurement Category
- Goods
- Procurement Method
- Open
- Procurement Method Details
- Open procedure
- Tender Suitability
- Not specified
- Awardee Scale
- Large
Common Procurement Vocabulary (CPV)
- CPV Divisions
48 - Software package and information systems
-
- CPV Codes
48000000 - Software package and information systems
Notice Value(s)
- Tender Value
- Not specified
- Lots Value
- Not specified
- Awards Value
- Not specified
- Contracts Value
- £92,000 Under £100K
Notice Dates
- Publication Date
- 29 May 20187 years ago
- Submission Deadline
- 27 Feb 2018Expired
- Future Notice Date
- Not specified
- Award Date
- 25 Apr 20187 years ago
- Contract Period
- Not specified - Not specified
- Recurrence
- Not specified
Notice Status
- Tender Status
- Complete
- Lots Status
- Complete
- Awards Status
- Not Specified
- Contracts Status
- Active
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- UNIVERSITY OF ABERDEEN
- Contact Name
- Not specified
- Contact Email
- e-sourcing@abdn.ac.uk
- Contact Phone
- +44 1224274467
Buyer Location
- Locality
- ABERDEEN
- Postcode
- AB24 3FX
- Post Town
- Aberdeen
- Country
- Scotland
-
- Major Region (ITL 1)
- TLM Scotland
- Basic Region (ITL 2)
- TLM5 North Eastern Scotland
- Small Region (ITL 3)
- TLM50 Aberdeen City and Aberdeenshire
- Delivery Location
- TLM50 Aberdeen City and Aberdeenshire
-
- Local Authority
- Aberdeen City
- Electoral Ward
- Tillydrone/Seaton/Old Aberdeen
- Westminster Constituency
- Aberdeen North
Further Information
Notice Documents
-
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=FEB310043
Marketing Automation Solution - The University of Aberdeen is looking to engage a supplier to provide a marketing automation solution to be used for communication to potential and current students. -
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAY320309
Marketing Automation Solution - AWARD NOTICE FOR THE FOLLOWING - The University of Aberdeen is looking to engage a supplier to provide a marketing automation solution to be used for communication to potential and current students.
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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