Award

Visit Leeds Digital Advertising

LEEDS CITY COUNCIL

This public procurement record has 1 release in its history.

Award

03 Sep 2024 at 13:41

Summary of the contracting process

Leeds City Council has awarded a contract for the "Visit Leeds Digital Advertising" project, aiming to elevate the city’s profile and attract more visitors to its diverse range of events. This selective procurement, conducted through a restricted procedure, covers advertising services categorized under CPV 79341000. The contracting process, which started on 3rd July 2024, will span from 22nd July 2024 to 31st March 2028, with services delivered across varied locations including the UK, British Overseas Territories, Channel Islands, and globally. Key suppliers such as DIFFERENT NARRATIVE INTEGRATED MARKETING LIMITED, LEOPOLD MARKETING LIMITED, ILK AGENCY LTD, and SOJERN LIMITED have been engaged to meet the advertising needs during this period.

This procurement offers significant business growth opportunities, particularly for businesses with expertise in digital advertising and event promotion. SMEs are encouraged to participate as the project aims to expand Visit Leeds' pool of suppliers for future marketing campaigns and events. The contract seeks suppliers who can provide innovative strategies to enhance Leeds' reputation as an events city, thereby creating a platform for firms specializing in digital media marketing, global reach advertising, and creative promotional strategies to showcase their capabilities and win substantial engagements with the Leeds City Council.

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Notice Title

Visit Leeds Digital Advertising

Notice Description

Leeds has a strong and diverse events calendar. Visit Leeds seeks to raise the city's profile to bring more visitors into the city, to its events. Research shows there is room for extending our reach to national and international audiences. Leeds can establish itself as an 'events city' and Visit Leeds is planning strategies to strengthen this reputation with potential visitors. To execute these strategies, Visit Leeds and the wider Culture & Economy service of Leeds City Council will hold a tender mini-competition. Visit Leeds intends to expand its pool of suppliers to award contracts for additional promotional services which fall outside the scope of previous tenders (i.e. Tender ID 84930) to prepare for future marketing campaigns, events, etc.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-0ea309c7-d0cd-4e05-b6a1-c8ffcfbd8d71
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/11f48d4e-aa7d-498b-af7d-d9e0b041cd4c
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME
Awardee Scale
Large

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341000 - Advertising services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
3 Sep 20241 years ago
Submission Deadline
3 Jul 2024Expired
Future Notice Date
Not specified
Award Date
21 Jul 20241 years ago
Contract Period
21 Jul 2024 - 31 Mar 2028 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
LEEDS CITY COUNCIL
Contact Name
Daniel Arif
Contact Email
daniel.arif@leeds.gov.uk
Contact Phone
+44 01135350493

Buyer Location

Locality
LEEDS
Postcode
LS1 1UR
Post Town
Leeds
Country
England

Major Region (ITL 1)
TLE Yorkshire and The Humber
Basic Region (ITL 2)
TLE4 West Yorkshire
Small Region (ITL 3)
TLE42 Leeds
Delivery Location
Not specified

Local Authority
Leeds
Electoral Ward
Little London & Woodhouse
Westminster Constituency
Leeds Central and Headingley

Supplier Information

Number of Suppliers
4
Supplier Names

DIFFERENT NARRATIVE INTEGRATED MARKETING

ILK AGENCY

LEOPOLD MARKETING

SOJERN

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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