Award

Media Agency to support Bournemouth University's UK and Overseas Student Recruitment Campaign - AWARD

BOURNEMOUTH UNIVERSITY

This public procurement record has 1 release in its history.

Award

02 Aug 2024 at 09:23

Summary of the contracting process

Bournemouth University has awarded a contract for a media agency to support its UK and overseas student recruitment campaigns. The procurement falls under the advertising and marketing services category and covers both online and offline media for diverse markets, aiming to enhance the university's profile and meet student recruitment targets from July 2024 to September 2027. This contract has been awarded through a selective, restricted procedure, with the award notice published on 2nd August 2024. The total contract value is £1,820,000, and it includes coverage across the UK and various international regions.

This tender offers significant opportunities for media and marketing agencies to collaborate with a reputable educational institution, thereby enhancing their portfolio and industry standing. The project is particularly well-suited for SMEs capable of delivering comprehensive multi-channel marketing strategies and creative content. By successfully managing both online and offline recruitment campaigns, businesses can demonstrate their expertise and potentially secure further academic sector contracts, fostering long-term growth.

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Notice Title

Media Agency to support Bournemouth University's UK and Overseas Student Recruitment Campaign - AWARD

Notice Description

The aim of this procurement process is to successfully appoint a media agency partner to fully manage multi-channel undergraduate and postgraduate student recruitment campaigns to raise the profile of the University and to meet our UK and international student recruitment targets over the next 3 years (July 2024 to September 2027). This includes media buying and advertising for both online and offline media for the UK and international markets, creative and copywriting support.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-2c9147e0-37b7-429a-9d35-39b216bb916f
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/6dfde562-fcdd-4c08-8136-f05b1f8c1786
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
£1,820,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
2 Aug 20241 years ago
Submission Deadline
11 Mar 2024Expired
Future Notice Date
Not specified
Award Date
11 Jul 20241 years ago
Contract Period
11 Jul 2024 - 30 Sep 2027 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BOURNEMOUTH UNIVERSITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
BOURNEMOUTH
Postcode
BH1 3NA
Post Town
Bournemouth
Country
England

Major Region (ITL 1)
TLK South West (England)
Basic Region (ITL 2)
TLK6 North Somerset, Somerset and Dorset
Small Region (ITL 3)
TLK63 Bournemouth, Christchurch and Poole
Delivery Location
Not specified

Local Authority
Bournemouth, Christchurch and Poole
Electoral Ward
Bournemouth Central
Westminster Constituency
Bournemouth West

Supplier Information

Number of Suppliers
1
Supplier Name

ANYTHING IS POSSIBLE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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