Notice Information
Notice Title
PR brief for The Skills Toolkit
Notice Description
The Department for Education is looking for a January 2021 PR campaign to rival its April 2020 launch for The Skills Toolkit. The Skills Toolkit has been very well received since its launch, with more than half a million page views and thousands of course starts. Paid media is proving very effective in driving traffic to the site, but to give the paid activity more impact and longevity, we need to get people talking about The Skills Toolkit - building awareness of the platform amongst employers and learners, and encouraging people to recommend it to others. This is particularly important in regions outside of London where the need for upskilling in response to COVID-19 is most acute, and amongst older learners, some of whom may be less exposed to our digital marketing. Earned media is a vital, trusted channel to help us achieve these goals and has also been proven an important driver of traffic to the platform.
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-b5fd17-30b71d2c-b3ac-40ee-9ec1-c26c68af33da
- Publication Source
- Contracts Finder
- Latest Notice
- https://www.contractsfinder.service.gov.uk/Notice/5d7039f7-b6a7-436c-9012-831f6bf2507b
- Current Stage
- Award
- All Stages
- Award
Procurement Classification
- Notice Type
- Award Notice
- Procurement Type
- Framework
- Procurement Category
- Services
- Procurement Method
- Selective
- Procurement Method Details
- Call-off from a framework agreement
- Tender Suitability
- SME, VCSE
- Awardee Scale
- Large
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
-
- CPV Codes
79416000 - Public relations services
Notice Value(s)
- Tender Value
- £29,985 Under £100K
- Lots Value
- Not specified
- Awards Value
- £29,985 Under £100K
- Contracts Value
- Not specified
Notice Dates
- Publication Date
- 11 May 20214 years ago
- Submission Deadline
- 21 Oct 2020Expired
- Future Notice Date
- Not specified
- Award Date
- 11 Nov 20205 years ago
- Contract Period
- 16 Nov 2020 - 31 Mar 2021 1-6 months
- Recurrence
- Not specified
Notice Status
- Tender Status
- Complete
- Lots Status
- Not Specified
- Awards Status
- Active
- Contracts Status
- Not Specified
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- DEPARTMENT FOR EDUCATION
- Contact Name
- Department for Education
- Contact Email
- samantha.lee@education.gov.uk
- Contact Phone
- Not specified
Buyer Location
- Locality
- LONDON
- Postcode
- SW1 3BT
- Post Town
- Not specified
- Country
- Not specified
-
- Major Region (ITL 1)
- Not specified
- Basic Region (ITL 2)
- Not specified
- Small Region (ITL 3)
- Not specified
- Delivery Location
- Not specified
-
- Local Authority
- Not specified
- Electoral Ward
- Not specified
- Westminster Constituency
- Not specified
Further Information
Notice Documents
-
https://www.contractsfinder.service.gov.uk/Notice/5d7039f7-b6a7-436c-9012-831f6bf2507b
18th November 2020 - Awarded contract notice on Contracts Finder
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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