This public procurement record has 3 releases in its history.

AwardUpdate

14 Apr 2025 at 11:05

Award

14 Apr 2025 at 10:57

Tender

09 Sep 2024 at 08:41

Summary of the contracting process

The University of Essex has completed the tender process titled "T1087 CER Advertising and Marketing" in the procurement of advertising services, specifically focused on student recruitment. The contract, published on 9 September 2024, seeks a provider to collaborate with the university's Marketing and Student Recruitment office to execute campaigns aimed at attracting both UK and international undergraduate, postgraduate taught, and postgraduate research students. The procurement method used was a selective, restricted procedure, with the contract period commencing on 3 March 2025 and ending on 2 March 2028. The total contract value is approximately GBP 10,000,001, and the selected supplier is SMRS Ltd, based in Manchester.

This tender presents significant opportunities for businesses specialising in advertising services, particularly those with experience in education sector marketing. Companies looking to expand their portfolio into higher education marketing campaigns may find this contract particularly attractive. Small and medium-sized enterprises (SMEs) were considered suitable for this contract, highlighting a favorable environment for smaller companies to compete and contribute innovative solutions that could enhance the university's marketing effectiveness both domestically and internationally.

How relevant is this notice?

Notice Title

T1087 CER Advertising and Marketing

Notice Description

The University of Essex runs numerous advertising campaigns each year to attract students to study with us. These are run through the Marketing and Student Recruitment office who are responsible for the University's student recruitment marketing. Focus of this marketing is across UK and international priority markets, for attracting undergraduate, postgraduate taught and postgraduate research students. We are seeking a sole provider to run these campaigns and work collaboratively with the department to maximise the benefits from them.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-7199d5e9-5e31-4385-a38b-9f8ed84c6d72
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/ef9f9c84-571d-4753-a578-55a4bca92807
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Selective
Procurement Method Details
Restricted procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79341000 - Advertising services

79341400 - Advertising campaign services

Notice Value(s)

Tender Value
£10,000,001 £10M-£100M
Lots Value
Not specified
Awards Value
£10,000,000 £10M-£100M
Contracts Value
Not specified

Notice Dates

Publication Date
14 Apr 20251 years ago
Submission Deadline
9 Oct 2024Expired
Future Notice Date
Not specified
Award Date
14 Apr 20251 years ago
Contract Period
28 Mar 2025 - 27 Mar 2028 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
University of Essex
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
COLCHESTER
Postcode
CO4 3SQ
Postcode Area
Colchester
Country
England

Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH3 Essex
Small Region (ITL 3)
TLH34 Essex Haven Gateway
Delivery Location
Not specified

Local Authority
Colchester
Electoral Ward
Wivenhoe
Westminster Constituency
Harwich and North Essex

Supplier Information

Number of Suppliers
1
Supplier Name

SMRS Limited

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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